Online Securities Platform of the Year - Singapore
Smarter Trading on-the-go with OCBC Securities’ award-winning platform, iOCBC TradeMobile
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inning three years in a row OCBC Securities has won Singapore’s Online Securities Platform of the year award in the Asian Banking & Finance Retail Banking Awards for three years in a row. This remarkable achievement is contributed by its continuous efforts in improving iOCBC TradeMobile to be the best online platform for securities trading.
various vulnerability assessments. In the ever changing world of Information Technology, OCBC Securities pre-empts functional demands of the market by consistently performing application upgrades based on new Operating Systems (OS). Mobile OS upgrades usually result in new versions of Software Development Kits which plays a crucial role, since depreciated software methods pose a risk of flawed applications. This is anticipated by constantly keeping abreast with the most up-to-date developments in various OS and conducting rigorous tests to ensure that its products stay functionally compatible. In September 2012, OCBC Securities rolled out its added security measure with an additional One-Time Password (“OTP”) via Hardware token and SMS. OCBC Securities is one of the pioneers in the industry for implementing OTP.
Breaking away from traditional online trading With the rise in usage of smart phones, OCBC Securities envisaged the market shifting towards trade mobility. OCBC Securities recognised the need for multichannel trading access to meet the varied needs of investors, in addition to the traditional browser-based online trading that confines investors to their workstations. OCBC Securities became the pioneer broking house to provide investors Leveraging on Direct Market Access with more options to capture market (DMA) capabilities opportunities with speed, convenience and As global markets continue to evolve, accessibility. investors are presented with different The iOCBC TradeMobile application on investment opportunities across countries Apple’s iPhone and iPad, BlackBerry and and markets. iOCBC TradeMobile Android devices enables mobility and ease gives investors the capability to capture of access to the trading facility that boasts opportunities and execute online 14 markets. The application allows investors transactions across 14 global securities to keep abreast of market exchanges in an instant. situations, monitor and Most of these global manage their investments markets are connected to “OCBC Securities gives on the go. Investors can also iOCBC via DMA. principal priority to be assured that their trades DMA is the ability product security and are executed in a timely and to trade directly into a stability.” secured manner. market. The majority of Said Mr Raymond financial exchanges are now Chee, Managing Director electronic and some may of OCBC Securities, “Mobility, security mistake DMA as simply the ability to trade and ease of access to global markets are on foreign exchanges online. In fact, DMA important considerations in online trading goes one step further by allowing investors today. We are encouraged by winning to trade as equal market participants the Online Securities Platform of the Year without the need for manual intervention. Award for the third time. We will continue A broker is still required, but by providing to deliver these values to our customers DMA, the broker makes a professional who have supported us over the years.” electronic network available to the retail investor to execute trades personally. In Enhanced Security short, DMA to financial markets allows Besides being the forerunner of mobile Retail and Private Investors the level of products, OCBC Securities gives principal efficiency and control enjoyed mostly by priority to product security and stability. It financial institutions. conducts stringent security checks on all products prior to official launch, including Positive response to iOCBC TradeMobile engaging third party vendors to perform Within the first month of iOCBC 66 ASIAN BANKING AND FINANCE | DECEMBER 2013
Mr Raymond Chee Managing Director, OCBC Securities
TradeMobile’s debut on the iPhone, OCBC Securities garnered over 7000 downloads and generated more than S$36 million in turnover. Riding on the wellreceived responses from the public, OCBC Securities continues to bridge the gaps between traditional and online trading by venturing, expanding and developing its iOCBC TradeMobile suite to cater to different investors’ needs. Important Notes Trading in securities is very risky, and you may lose all or more than the amount invested or deposited. Where necessary, please seek advice from an independent financial adviser regarding the suitability of any trade or investment product taking into account your investment objectives, financial situation or particular needs before making a commitment to trade or purchase the investment product. You should consider carefully and exercise caution in making any trading decision whether or not you have received advice from any financial adviser.
CONTACT OCBC Securities Private Limited 18 Church Street #01-00, OCBC Centre South Tel: 65 6338 8688 Email: cs@ocbcsec.com Website: www.iocbc.com