SEO Portfolio

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changbae. seo

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: past : present : future


Contents Freelance Works

Alexander McQueen

3F Project

Fashion Design

Digital Fashion Print Book Publication, 2010 JAGUAR XF 11 Brouchure, 2010 FlashDress, 2010

Prints Development, 2010 S/S RTW Pattern Placement, 2010 S/S RTW Prints Development, 2010 S/S RESORT Pattern Placement, 2010 S/S RESORT Colour Up, 2010 S/S RTW Skulls, 2010 S/S RTW, RESORT Scarf, 2010 S/S RTW, RESORT Engineered Print, 2010 S/S RTW, RESORT

Flower typography, 2009 Daily Laundry, 2009 Kill UR Speed, 2009 Smoking Kills Font, 2009

Watermark, 2009 Function Follows Form 3D, 2008 Function Follows Form 2D, 2008 Creative Swarm, 2007 La Bargargerie, 2006 Elite ModelÕ s Fashion, 2006 Silk Road, 2004 Chaos, 2004 Hanbok, 2003 SpiderÕ s Web, 2003 Reborn, 2003


Digital Fashion Prints Book Publication Bird Print, 2010


Digital Fashion Prints Book Publication Metal body Print, 2010


Digital Fashion Prints Book Publication Cosmos Print, 2010


Digital Fashion Prints Book Publication Butterfly Eagle Print, 2010


Digital Fashion Prints Book Publication Flower and Butterfly_Circle Print, 2010


Digital Fashion Prints Book Publication Flower and Butterfly Print, 2010


Digital Fashion Prints Book Publication Vinetree Print, 2010


Digital Fashion Prints Book Publication Seaweed Lace Print, 2010


Digital Fashion Prints Book Publication Geometric Print, 2010


THE XF COLLECTION

가 슴 이 터질 듯 한 드라 이빙의 반 응 은 즉 각적입니다. 더욱 강 해진 XF의 새로운 3.0 리터 디젤 S 엔진의 폭발적인 61. 2k g. m 의 토 크를 당신의 온 몸으 로 느 끼실 수 있습니다. 정지 상태에서 100km/h까지의 가속을 6.4초에 가능하게 하는 것은 대단한 에너지입니다. 안전과 속도에 대한 즉각적인 반응도 마찬가지입니다. 275마력의 3.0리터 디젤 S엔진과 240마력의 3.0리터 디젤엔진 모두 새롭고 혁신적인 트윈터보 시스템을 적용하고 있습니다. 다른 사이즈의 터보 차저가 차례대로 움직이며 함께 이러한 퍼포먼스를 만들어냅니다. 배기 가스 투입량이 낮을 때에는 낮은 엔진 스피드로 큰 터보가 작동하며 저속에서 강력한 힘을 발휘 합니다. 엔진의 회전이 증가하면, 두 번째로 작은 터보 차저가 V6를 통해 중간 정도의 퍼포먼스를 만들어 냅니다. 그 결과 Turbo Lag 현상을 줄이고 낮은 스피드에서의 반응성과 높은 스피드에서의 터보 차저의 최대 효율을 높일 수 있게 되었습니다. 이런 폭발적인 퍼포먼스에도 복합 회전 평균이 6.81/100km이고 뛰어난 179g/km의 이산화탄소 배출량을 유지합니다. 최대한으로 힘을 활용하고 효율성을 잃지 않으면서 귀하가 XF에 기대하는 다이내믹한 퍼포먼스를 가능하게 합니다.

18

XFR 5.0 Litre V8 Supercharger

0-100km/h

19

6

53

16

4.9초

14

다 이 내 믹 팩 ** 재규어의 어댑티브 다이나믹스 시스템 및 SHADOW 혹은 SPARKLE SILVER로 마감한 20인치 5-스포크 VOLANS ALLOY WHEELS

XFR 5.0 V8 Supercharger 에어로다이나믹 팩은 Polaris White, Botanical Green, Spectrum Blue, Ultimate Black, Lunar Grey, Liquid Silver 중에서 선택 가능합니다.

52

20

Direct Injecton

510마력

63.8kg.m 17

21

XF Premium

32

33

40

EXTERIOR CHOICE ALLOY WHEELS

19D Artura Engine 3.0 V6 페트롤

2 2 2 2

19D Caravela

20D Selena

20D Senta

O O O O

O O O O

O O O O

19D Artura Alloy Wheels

Unique Figured Ebony veneer

Softgrain leather with twin needle contrast stitch

2 기본

O 옵션 – 불가능

EXTERIOR COLOURS

Polaris White

Ebony

Botanical Green*

Caviar*

Liquid Silver*

Lunar Grey*

Vapour Grey*

*Metallic paint

Pearl Grey*

Stratus Grey*

2010년 중순까지 가능

2010년 중순까지 가능

Spectrum Blue*

Frost Blue*

Indigo*

Ultimate Black*

Claret*

Cashmere*

INTERIOR CHOICE

XF ACCESSORIES

CHROME SIDE POWER VENT*

BRIGHT FINISH PEDAL KIT

VENEERS

ILLUMINATED SILL TREAD PLATES

INTERIOR ENVIRONMENT

HEADLININGS

TWIN NEEDLE CONTRAST STITCHING WITH UNIQUE COLOURWAYS SUEDECLOTH PREMIUM HEADLINING DEEP PILE CARPET MATS WITH CONTRAST EDGE BINDING

Upper facia

UNIQUE FIGURED EBONY VENEER

INTERIOR SHOWN

IVORY SOFTGRAIN LEATHER SEATS KNURLED ALUMINIUM WITH FIGURED EBONY OYSTER SOFTGRAIN LEATHER WITH IVORY CONTRAST STITCH ON INSTRUMENT PANEL UPPER AND DOOR TOP ROLLS

ACTIVE VENTILATED FRONTS SEATS HEATED/COOLED

Knurled Aluminium with Figured Ebony

*공장 설치 옵션 혹은 액세서리 가능. 액세서리에 관한 더 많은 정보는 가까운 전시장으로 문의바랍니다.

8 54

55

Knurled Aluminium with Satin American Walnut

Knurled Aluminium with Burr Walnut

Knurled Aluminium with Rich Oak

Warm Charcoal seats with Warm Charcoal and Ivory contrast stitch and Dove

Barley seats with Truffle and Barley contrast stitch and Canvas

Spice seats with Warm Charcoal and Spice contrast stitch and Canvas

Ivory seats with Truffle and Ivory contrast stitch and Canvas

Ivory seats with Oyster and Ivory contrast stitch and Canvas

Canvas Jaguar Suedecloth Premium Headlining

Dove Jaguar Suedecloth Premium Headlining

46


Flash Dress Print and typeface, 2010


PRINTS DEVELOPMENT 2010ÊS /SÊREA DYÊT OÊW EAR

In Alexander McQueen 2010 S/S RTW, each dress was a work of computer-generated art. Most prints were developed from snake, metal body, rose, coral, bug, mantis, moth, octopus and jellyfish. Each print source is engineered into body and garment shape.

VERDIGRISÊ BODYÊ /Ê FRONT

GOLDÊ ROSEÊ BODYÊ /Ê FRONT

SILVERÊ SNAKEÊ BODYÊ /Ê FRONT

SNAKE

GREENÊ MOTHÊ CAMOUFLAGE

SANDYÊ MOTHÊ PIXELATEÊ

JELLYFIHSÊ PIXELATEÊ /Ê BLUE

JELLYFISHÊ &Ê OCTOPUS

ABYSSÊ JELLYFISH

JELLYFISHÊ ANDÊ SNAKEÊ CIRCLEÊ V2

GREENÊ MOTHÊ CAMOUFLAGEÊ CIRCLE

MANTISÊ CIRCLE


PRINTS DEVELOPMENT 2010ÊS /SÊÊRES ORT

In Alexander McQueen 2010 S/S RESORT, prints has mixed geometric pattern with handcraft drawing. Eagle, fox, camouflage, optical illusion, gaffer tape, bug, geometric pattern, spin art and handcraft painting are used to develop prints.

GEOMETRIC THIN PATTERN / YEL & BLk

GEOMETRIC THIN PATTERN / BLUE & RED

GEOMETRIC ILLUSION V2

GEOMETRIC ILLUSION V3

GEOMETRIC PATTERN FACE V1

GEOMETRIC PATTERN FACE V2

ILLUSION CIRCLE PRINT

GEOMETRIC COMBINATION JACQUARD V2

PLANE CAMOUFLAGE

HEXAHEDRON PATTERN

CUBE TO FADE PATTERN

AFRICAN DRAWING PATTERN


PATTERN PLACEMENT 2010ÊS PRINGÊ/ÊS UMMER READYÊT OÊW EAR &ÊRES ORT

Pattern placement is the process to replace prints on new graphic documents, according to the real size garment patterns or to place patterns into right position on print fabrics. It can prohibit mistakes to cut out prints fabrics wrongly, also can give perfect matching between seam to seam.


Embroidery Jacket Placement 1400x2000 Organza


GreenMoth Big sleeve Top Placement 1400x2500 Satin Organza


Gold Body Rose Dress Placement / Front 1400x3000 Organza / Chiffon

Gold Body Rose Dress Placement / Back 1400x3000 Organza / Chiffon


Jellyfish Jacket / Skirt Placement 1400x2500 Leather


Geometric Pattern Dress / Yellow & Black Placement 1400x2000 Organza

Geometric Pattern Jacket and Leggins / Blue & Red Placement 1400x2000 Organza / Lycra


COLOUR UP 2010ÊS PRINGÊ/ÊS UMMER READYÊT OÊW EAR

Colour_up is the way to give an efficiency in garment design process. Through the colour_up process, designers can save time and expenses. Also designers can try lots of different design ways including different colours, shapes and prints without painting, drawing, cutting and sewing.


COLOUR UP 2010ÊS PRINGÊ/ÊS UMMER READYÊT OÊW EAR

Colour_up is the way to give an efficiency in garment design process. Through the colour_up process, designers can save time and expenses. Also designers can try lots of different design ways including different colours, shapes and prints without painting, drawing, cutting and sewing.


SKULLS 2010ÊS PRINGÊ/ÊS UMMER READYÊT OÊW EAR RESORT

Jellyfish & Octopus Skull 250x350

Skull is the key factor to symbolize Alexander Mcqueen. Every season skulls have been developed different ways, according to the catwalk concepts. In 2010 S/S RTW and RESORT, skulls are generated from snake, jellyfish, octopus, greenmoth, nurave, rose, optical pattern, geometric pattern and camouflage. These developed skulls are used to make T-shirts and scarves in McQueen commercial line.

Green Moth Skull 250x350

Nurave Skull 250x350

Net Camouflage Skull 250x350

Optical Jacquard Pattern Skull 250x350

Blue Camouflage Skull 250x350

Colour-Blind Dot Skull 250x350

Optical Jacquard Pattern Skull Pixelate 90x900


SCARF 2010ÊS PRINGÊ/ÊS UMMER READYÊT OÊW EAR RESORT

Scarf design is the next step after developing skulls. All skulls are placed on scarf templates or are mixed with different colour background, new prints and catwalk concepts. In 2010 S/S RTW and RESORT, scarves are developed to use snake, jellyfish, octopus, greenmoth, nurave, rose, camouflage, optical pattern and geometric pattern.

2010 S/S RTW, Jellyfish & Octopus Skull Scarf Silk 1000x1000

2010 S/S RESORT Blue Camouflage Skull Scarf Silk 1400x1400

2010 S/S RTW Camouflage Skull Scarf Silk 1000x1000

2010 S/S RTW Greenmoth Skull Scarf Silk 1000x1000


ENGINEERED PRINT 2010ÊS PRINGÊ/ ÊS UMMER READYÊT OÊW EAR RESORT

2010 S/S RESORT Engineered Green Metal Body V1 450x1100

When digital prints are developed, print elements are engineered into body shape: neck, shoulder, bust, waist, hip and leg. This process are very important to make engineered print textile in the beginning. After this step, 2 or 3 engineered body are placed on 1400mm width graphic document. The gap between engineered body shapes is filled out, using print elements

2010 S/S RESORT Engineered Green Metal Body V2 450x1100

2010 S/S RTW Engineered Gold Metal Body 450x1100

2010 S/S RTW Engineered Silver Metal Body 450x1100

2010 S/S RTW Engineered Penguin Body V1 450x1100

2010 S/S RTW Engineered Penguin Body V2 450x1100

2010 S/S RTW Engineered Seaweed lace Body V1 450x1100

2010 S/S RTW Engineered Seaweed lace Body V2 450x1100



3F Project_Daily Laundry, 2009 3FÕ s visual language, we arranged with our clothes turn to Ô Function Follows FormÕ


3F Project_Cooking Time, 2009 3FÔ s visual language, we used with chips, a bites of carrot and beans turn to Ô Function Follows FormÕ .


3F Project_Kill UR Speed, 2009 3f project want to give a message to drivers Ô kill ur speedÕ . Using POST IT, the typography was made on the fence in traffic lane near by school.


3F Project_Smoking Kills Font, 2009 Smoking kills Font is one of project in 3F project. Ô Smoking killsÕ is made by cigarette butts.


Watermark, 2009 Watermark is the work to find my own style of illustration. Basically, I draw idea sketch on paper after then add effects, using illustrator and photoshop in computer. The concept is to give strong contrast with black and white, but black and white are connected with layered gray tone watermarks.

Illustrator: Changbae Seo Illustrator cs3+Photoshop cs3


Function Follows Form_3D, 2008 Fashion Futures: Extending Creativity within 3D Space

Project Description Computer power and digital technology have developed exponentially within the last decade. 3D visualisation has played a significant role across a diverse range of design sectors including architecture, product design and the digital games industry. In fashion however, most designers still use traditional design methods which inhibits creativity, manufacturing efficiency and associated profitability. My investigation explores a number of formative design processes utilising new technology, appropriate aspects of 3D visualisation and how these aspects can inform and extend the boundaries of fashion design and innovation. Proposal To identify the symbiotic relationship between fashion and contemporary design processes that use 3D digital technology in order to develop new meaning and possibilities for the future of fashion. The methodology which draws on the intellectual principles and concepts inherent in Ô high designÕ including architecture and automobile design also reflects the evolution of my personal design process and skills. The resultant virtual catwalk provides an insight into the advantages of migrating to a 3D environment from a design, manufacturing and consumer orientated prospective. This project explores how the application of 3D digital technologies can be utilised within the fashion design process to improve visualisation, extend creativity and satisfy future manufacturing requirements. It demonstrates specific applications of 3D technology already established in other areas of the creative industries and how this can be applied to extend contemporary practices in fashion design.

Function Follows Form 3D Project, 2008 Exhibited at Bargehouse gallery Oct 29 to Nov 2, 2008 Designer: Changbae Seo Programmes: Maya, Photoshop


Function Follows Form_3D Design Process Modeling > UV mapping > Texturing > Rigging> animation> Lighting> Camera> Rendering

Design, Modeling, Texturing, Animation, Rendering by Changbae Seo Maya+PhotoShop cs3+FinalCut Pro 5.0


Function Follows Form_3D Garment Designs Based on Function Follows Form 2D garments design, designs are redesigned as 3D garments, using Maya. 3D programme has various advantages to design garments because of rapidly modification, real-time rendering, UV texturing, adapting real size fabric and various render views. In the future, 3D programmes will provide efficient ways of garment design to fashion designer and fashion industries.

Modeling: Maya Rendering: Maya Texturing: Photoshop, Maya


Function Follows Form 3D garment design, 2008 Modeling: Maya Rendering: Maya Texturing: Photoshop and Maya


Function Follows Form, 2008 Ô Function follows FormÕ is a quotation of Postmodernism Architecture Robert Venturi. According to the way of designing products and using materials, we can give a new function or not. If we use the things which are we usually throw away in trash can, When we think a different way of designing and using, it is important not only how to make it but also, how to use it. To design products, form and function are important factors. There is close correlation between form and function. Designers design the form of products, consumers use the functions. Same functions can be changed differently, according to form. Also, new function can be created, as form is changed. Good function can follows good design. Ô Function Follows FormÕ is the combination of 3 concepts: Postmodernism, 60Õ s Culture, and Sustainability. Dissymmetric, mini, and recycling are key elements to design Ô Function Follows FormÕ garments. Change new form of garment to use recycing materials, and the dissymmetric form of detail, shape, and line is added to mini concept.

The Sixties + Postmodernism + Sustainability

Function Follows Form 2D Concept Board, 2008 Photoshop cs3


Function Follows Form_2D Design, 2008 Based on concept of the mixture of Ô The SixtyÕ , Ô PostmodernismÕ and Ô SustainabilityÕ , mini, see-through, military, metal, dissymmetry, pop art, hippie, sustainable fabric, layered look, and recycling material are combined together.

left 2D Design Garment Photoshop+Illustrator right 3D Design Garment Photoshop+Maya


Function Follows Form 2D Garment Designs, 2008 Designer: Changbae Seo Illustrator cs3+Photoshop cs3


LA BAGAGERIE, 2006 2007 S/S Collection

These bag designs were the works when I worked in Belmont Korea ltd. La bagagerie is the bag brand in Paris. These designs for LA BAGAGERIE 2007 S/S. Printed canvas and light tone colours leather were combined together.

Printed Canvas+Cowlether L>R 220x450x300 180x420x300 250x550x350

LA BAGAGERIE, 2006 2007 F/W Collection

These designs were for LA BAGAGERIE 2007 F/W. Cow leather and goat leather are combined together. Design concept is buckle and protruding thick line in the middle of bag. Silver logo printed on leather gives a point.

Cow leather+Goat Leather +Silver Print+Linen L>R 180x450x300 100x280x150 130x380x180


Elite ModelÕ s Fashion, 2006 2007 F/W Collection

These designs were Elite ModelÕ s Fashion 2007 S/S. Casual, colourful and sporty is the concept of the Elite ModelÕ s Fashion bag design. These designs used washing soft PU. Washing PU had different colour levels in different parts of PU. The way of matching different colour levels of PU makes design interestingly.

Washing PU L>R 120x280x150 180x450x250 150x350x180

Elite ModelÕ s Fashion, 2006 2007 F/W Collection

Pocket and Ô eÕ logo zipper puller is the point of these bag. It give sporty in design. Suede-touching PU was used mainly and cow leather was mixed in trim of the bag. Bright colour thick tread was stitched on top of various colours: Green,Yellow, Brown. It gives sporty and casual feeling in design.

Cow Leather+Suede touching PU L>R 100x300x450 150x350x200 150x450x250

Elite ModelÕ s Fashion, 2006 2007 F/W Collection

Big Elite logo medal accessory and printed logo is main concept of design. Cross suede line give a point in design.

Suede+PU L>R 120x250x320 100x300x350 80x200x150


Silk Road, 2004 The Silk Road was an extensive interconnected network of trade routes across the Asian continent connecting East, South, and Western Asia with the Mediterranean world, including North Africa and Europe. Silk Road was not only conduits for silk, but also for many other products. They were very important paths for cultural and technological transmission for thousands of years. This work inspired from Silk Road. All garments has the concept the mixture of culture, fabric, shape and colours. Silk Road garment designs were exhibited at GANA Art Centre in Seoul Korea in Oct, 2004

Silk+Satin+Wool+Suede+Knitting Wool Photographer: Changbae Seo Model:Younglang Ko

Silk+Satin+Wool+Suede Photographer: Changbae Seo Model:Younglang Ko

Silk+Satin+Wool+Suede +Synthetic leather Photographer: Changbae Seo Model: Younglang Ko


Chaos, 2004 Sometimes people trap themselves in various rules. The rules can give efficiency in work process, but sometimes these rules prohibit designers’ creativity. I want to try escape the rule of pattern making and draping. This work has no rules. Just tear gauze and connect each gauze together. I spend 40yards of gauze and 60hours to make this work. Even I spent more time and fabric to make one garment, but it has different meaning compare with other works.

Gauze dye blue-green colour in gauze


Hanbok, 2003 Ô HanbokÕ is the Korean traditional costume. The shape of Hanbok start from box shape and made shape as fold and sew it. Ancient didn’t want to cut fabric as much as possible because it can be modified as different shape later according to changing body shape or age. This work inspired from the way of making Ô HanbokÕ , but I added changeable form in it. It can be changed differently as skirt, shawl, dress, and coat, according to how people want to wear it.

Changeable shape is added on Hanbok. Dress can be changed as a skirt when several panels of upper part of dress are got loose. Designer: Changbae Seo Photographer: Changbae Seo Linen+Silk+Poly

Changeable shape is added on Hanbok. Layered skirt can be changed as a shawl. Designer: Changbae Seo Photographer: Changbae Seo Linen+Silk+Poly


SpiderÕ s web, 2003 This work started from Ô break formal formÕ . I want to change traditional jacket form. I want to change the back side of jacket, because I could not find any differences normal jacket. This work inspired from spiderÕ s web. I changed the back side of jacket as the spider net. Each panel twist the others and sew it together, but the connection of each panel is not strong enough to make good shape. The reason is panels were not enough to fix together. However, it break formal jacket form even it need development.

Designer: Changbae Seo Photographer: Changbae Seo Wool+Poly Dark Green,Vergandy


Re-born, 2003 Can-tabs are regenerated as a recycling garment. Can-tabs are connected with knitting thread. Even the things are regarded as useless, put meaning into it, it can get new function as a garment. Later this work has developed as Ă” Function Follows Form 2D & 3DĂ•

Designer: Changbae Seo Photographer: Changbae Seo Can opener+Knitting Wool


Contact +web site http://changbaeseo.com http://fffproject.com +e.mail changbaeseo@gmail.com +m.phone

+44(0)7971244978 _UK +82(0)1099886005_South Korea


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