When you look at the parent company PepsiCo, it is very impressive. It has a much bigger spread than Coca-Cola. After all, Coca-Cola is only a beverage company, period. But while PepsiCo is worth US$44 billion, Coca-Cola is worth twice as much at US$93 billion. Per dollar of sales, Coca-Cola is worth almost four times as much as PepsiCo! Pepsi's philosophy is to be all over the world as quickly as possible. Coca-Cola has a simpler, more
see. Focus a camera on a flower and take a picture. The photograph will not show a tree, it will show a flower. Your vision must be a picture of what you choose to focus on. You will not experience success in life if you focus on anything other than the source of Life—Jesus Christ. No wonder the great apostle Paul says,
focused mission: To be number one in America. First,
Brethren, I do not count myself to have apprehended;
America, and only then, the whole world. That is the
but one thing I do, forgetting those things which are
power of focus.
behind and reaching forward to those things which are
Let us look at another comparison. While Pepsi owns 24,000 restaurants, McDonald's only owns 14,000 res-
ahead, I press toward the goal for the prize of the upward call of God in Christ Jesus. (Phil. 3:13-14)
taurants. But Pepsi's restaurants make only US$400
Paul took all the energy he could muster to focus on
million in annual profit, whereas McDonald’s restau-
the purpose God had put in front of him. When you read about our Lord Jesus Christ in the Gospels, you will find that He was the most focused person in the world. He was always focusing on His Father’s work. Even at a tender age of 12, Jesus was already about His "Father's business" (Luke 2:49). Jesus never did or said anything that wasn't first initiated by His Father. In Luke 9:51-53, we read that Jesus was so focused on what He needed to do—going to Jerusalem, going to Calvary, going to the cross—that He could not be distracted. Three times in that passage, the Scripture describes that Jesus was so resolute, the intensity of His focus was evident all over "His face" and posture. He was 100 percent single-minded to be the Savior of the world.
rants make US$1.1 billion in annual profit. The 24,000
Jesus ran His entire life according to God's purpose
restaurants that Pepsi owns have an estimated com-
for Him. He fully concentrated on His life assignment.
bined value of US$10 billion. In comparison, the 14,000
While He healed all who came to Him, He didn't heal
restaurants that McDonald’s owns are worth US$31 bil-
every sick person wherever He went. While He deliv-
lion. The smaller, more focused company is worth three
ered the oppressed who came to Him, He didn't cast
times as much as the larger, less focused company.
out every demon in every town. When He was at the pool of Bethesda, there was a
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Success Is Not Hocus Pocus
great multitude of sick, blind, lame and paralyzed. Je-
Success is all about focus. Your vision is what you focus on; vision is what you
years. Only one! Why didn't He heal the rest of the sick
Champion Life Magazine
sus only healed one man who had an infirmity for 38 at the pool? It was not His heavenly Father’s assignment for Him that day.