Winner Best Exporter
Business Link For London
Minerva Award The Chartered Society of Design
LONDON BUSINESS AWAR DS
MET Studio Design Ltd MET Studio Design is proud of its reputation as one of the most creative and innovative â€œexperience designâ€? companies in the world. Our story is simple. As experiential storytellers for over 25 years we combine strategic vision and cutting edge creativity to create environments that truly connect with audiences. Our design capabilities stretch from corporate venues, retail and interiors to visitor attractions, events, exhibitions, museums and zoos as well as brand identity and brand experiences. We connect your brand directly with audiences in compelling and credible ways. We create environments and experiences that attract, inform, motivate and inspire. Our work inspires fresh perspectives, generates different ideas and opens up new opportunities.
Within MET Studio we also have 3 separate divisions, established to provide specialist services to meet different client needs, which offer a full range of planning, design and communication expertise to bring your projects to life.
we believe what we believe
Designers deal in ideas. Without an idea there is no design. But in the immersive experience world we are also dealing with information, devising strategies to make it stimulating and engaging. We have developed a dynamic matrix for our creative working method, best encapsulated in the equation: Ideas+information = innovation.
Innovation is commonly described as ‘the commercial and financially successful exploitation of ideas.’ This definition associates innovation with a tangible outcome. However, in today’s fast-changing environment this is not enough. Innovation is the art of making new connections, and continuously challenging the status quo - without changing things for change’s sake.
“Our business is to create leading-edge design innovation that delivers real results” To develop imaginative and novel solutions requires that we a) challenge the status quo, and b) have a genuine insight into consumer needs. Our understanding of the dynamic relationship between content and experience is underpinned with the intellectual rigour that constantly interrogates the sense of what the audience wants.
Increasing consumer sophistication is leading to ever more technically advanced methods of delivering experience, but we are acutely aware that while people gawp at the whizz-bangs and multimedia displays, there is a subtle but powerful yearning for the real. CGI and similar technologies are blurring the boundaries between what is likely or possible and what is real; audiences need reassurance. This insight is driving our current work towards ways of offering people the euphoria of spectacle and the absorption of static display at one and the same time. The new meaning of ‘interactive’ returns us to the old transaction of look, touch and learn.
how we work
Our work is guided by two basic principles. The first is that we do not design to a formula; every project must create something new. The second is that the best design comes through dialogue with the people who commission us. In fact, central to every project is collaboration - the sharing of knowledge, the development of joint learning and the implementation of mutually agreed actions in close partnership with our clients. Uninhibited creativity, clear communications, strong teamwork, a well defined project structure and strong points of reference are all essential components in completing any project to the highest standards and can be summed up in the following key steps:
involve explore listen We understand the needs of the client and collect all available data, opinions and research.
We throw the creative net wide to gather the full range of factors and influences which may contribute to the project. Our passion for a creative solution is what drives us.
We include all stakeholders in a stimulating brainstorming process, which challenges preconceptions. We believe the best results come through open discussion from the outset. This helps establish a collective purpose and set of working principles, which guide everything we do together.
we work distil
We refine all the ideas to date and extract the essence for the most appropriate solution. We believe ideas have the power to change the world. Not just philosophically, but practically.
We clearly communicate the vision for the project. A thorough understanding of the range of methods by which we, as humans, communicate and respond, and an acknowledgement of the way a space is used is what we know best.
We are committed to excellence in what we deliver and are passionate about how we deliver it.
what we do
Understanding the subject, appreciating our clientâ€™s needs and communicating to the target audience in an imaginative way are at the very core of what we do as a company. We offer clients the highest service from master planning right through to final installation and beyond, delivering projects that endure through time. We are able to offer the following services: feasibility studies and business planning masterplanning and concept development fully integrated design strategy interpretation and scriptwriting audio-visual scripting, storyboarding and directing environmental 3D design exhibit design
branding and marketing strategy graphic design project management institutional planning
The company is also supported by a network of leading specialists who cover website development, sculpture, model making, computer/multimedia programme production, illustration, electronics, engineering, architectural services, interactive device production, project marketing, production and special effects.
we create what we create
Hong Kong Jockey Club Drug InfoCentre
MET audio visual
Upper Thames Street
Convent on Ave
Lung Wui Rd
ge Brid rk wa uth So
Ma Buildidstone ing Mew s s
HK Convention & Exhibition Centre
d ing R Flem
Tate Modern Sou
Lockhart Rd Hennsey Rd
MET Studio Design Ltd. 5 Maidstone Buildings Mews 72-76 Borough High Street London SE1 1GN
MET Studio Design Ltd. 14/f, Malaysia Building 50 Gloucester Road Hong Kong
t: 44 (0) 20 7378 7348 f: 44 (0) 20 7378 7330 www.metstudio.com
t: 00 852 2528 8613 f: 00 852 3188 1195 www.metstudio.com
Published on Aug 12, 2008