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CFI.co Spring 2020

Page 148

> CMI:

One Century Promoting Progress & Development in Latin America For a company about to celebrate its 100th anniversary, one can assume that many things have changed and evolved.

S

o it is for Corporación Multi-Inversiones (CMI) as it approaches its first century in business, but one thing has not changed: the core of it all. CMI’s notion of a legacy and an ethos worthy of pursuit began with its founder, Juan Bautista Gutierrez. It all started in 1920 with a small shop in Guatemala, and the company has expanded its presence and business for three generations to become one of the largest conglomerates in Latin America. This legacy, handed down through generations, is neatly summarised by the acronym “REIR” (which coincidentally means “laughing” in Spanish): Responsibility, Excellence, Integrity and Respect. REIR is a fundamental pillar of the business, under a CSR philosophy that creates real impact in the communities where CMI operates. Companies will struggle to be successful in precarious environments and communities. CMI

has always known this, and carries out business with a philosophy of social responsibility that benefits communities by improving their conditions and ensuring the proper functioning of various operations.

Campero work team (Central America Restaurants). Credits: CMI

As a “multilatina” family corporation present in more than 15 countries, shareholders have a firm grasp of the legacy they are leaving for future generations. This is represented by two large business groups, with deep business purposes that go beyond profitability to the creation of shared value. CMI Foods has a corporate purpose: "Feed your world to fill it with wellbeing." CMI Capital has set as its own, parallel goal of “generating impact investments that drive sustainable development”. In both cases, the customer and the community are the main focus. CMI Foods develops food and nutrition products for Latin American families. It is one of the largest and most important groups in the sector, and the region. Over the years, the company

Cerro de Hula Eolic Energy Project, 126MW, Honduras. Credits: CMI

Juan Luis Bosch Chairman & President Capital and Juan José Gutiérrez Chairman & President Foods. Credits: CMI

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CFI.co | Capital Finance International House of Pollo Rey, social development program, CMI Foods, Guatemala. Credits: CMI


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