HOTELREZ
THE HOTEL REPRESENTATION COMPANY HOTELREZ HAS ENJOYED HUGE GROWTH SINCE ITS INCEPTION, INSISTING ON DELIVERING RESULTS THAT SURPASS THE EXPECTATIONS OF EACH AND EVERY HOTEL MEMBER.
THE RIGHT PARTNERS DELIVER SUCCESS PROJECT MANAGED BY: TREVOR GRETSINGER
HotelREZ is today one of the world’s largest tailored companies dedicated to driving revenue, marketing and connecting independent hoteliers with hotel users around the world. As a SaaS-enabled service company, HotelREZ provides distribution, web services, booking engines, revenue and sales consultancy and marketing services and support to more than 2,800 independent hotels, apartments, and hotel groups in over 100 countries, including private label Global Distribution System (GDS) chain code solutions.
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he company’s portfolio consists of a mix of independent and unique hotels and groups, from sleek boutique city gems to countryhouse retreats full of charm and history. Customers include StayCity ApartHotels, Dorint Hotels & Resorts, Queensway/ Point A Group, Champneys, Exclusive Collection, Hastings, The Zetter Group, View Hotels Australia, Versace Dubai, and Resident Hotels. HotelREZ also incorporates two hotel consortia: Best Loved Hotels, a collection of unique global individual properties, with a dedicated GDS programme and website, aimed at highend leisure travellers and agents; and World Rainbow Hotels, the world’s only GDS Enabled LGBTQ+ global hotel consortium, representing more than 1,200 hotels in over 230 destinations. HotelREZ also powers The Elegant Hotel Collection - a fullservice luxury soft brand providing a full stack technology core with international sales and marketing solutions to a curated global network of unique and inspiring luxury hotels.
FROM ZERO TO HERO
With the company now approaching its 20th anniversary, its founder and CEO Mark Lewis can be rightly proud of what has been achieved, growing from nothing to the 16th largest hotel company worldwide in just two decades. An experienced hospitality industry professional and entrepreneur, his story is a fine example of how an idea can be turned into a highly successful business. “I started HotelREZ on my laptop, having written a business plan on a beach in Thailand after leaving corporate life. It was a daunting period, competing with huge NASDAQ organisations,” he recalls. Still, his idea seemed to work, and the first customers who trusted him and his vision of a product that would allow them to thrive in an increasingly competitive market, have remained with the company to this day. “We will always be particularly close to those founder members who had the vision to take a chance on us at the outset,” he says. He reflects that it was an honest approach that helped the company grow, coupled with best-in-class technology and a personal touch. “We are what’s known in investment circles as a bootstrapped business,
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