ON CAMPUS
Dr Nigel Finch, Academic Programme Director of The University of Sydney CEMS programme said:
WRITER: Alison Avery PR & Communications Manager, University of Sydney Business School
“We are enormously grateful for the support we have received from Thomson Reuters Australia as one of our CEMS Corporate Partners. What is especially pleasing is hearing that the students are making a real difference to the organisations they are working for and that really validates what we are trying to achieve with the programme.”
Thomson Reuters: Responsible Business Once upon a time, Corporate Social Responsibility (CSR) were words used by many organisations to impress shareholders and make employees feel good about coming to work each day. Simply having an existing CSR policy was enough to set a company apart and little resourcing sat behind efforts to enact the plan. Today, CSR is more than just a catch phrase and, more often than not, it is embedded in the way an organisation approaches its core business. As such, it is vital that the business leaders of tomorrow embrace this concept and think creatively about ways to enact this philosophy in the organisations they work for.
Thomson Reuters join forces with the University of Sydney One organisation which takes CSR very seriously is the leading professional information firm, Thomson Reuters Australia, who together with students from the Master of Management CEMS programme at the University of Sydney has undertaken a series of business projects to help students think creatively about how a company can be actively involved in this space. Thomson Reuters Australia hosted two groups of Master of Management students in 2010 to carry out business projects in consultation with some of their senior team members. The first group was asked to identify the business case for Corporate Social Responsibility and the second group was required to identify opportunities to promote the Thomson Reuters brand with University students. Human Resources Business Partner at Thomsen Reuters Australia, Riaz Ajam, was closely involved with both projects from day one. He designed the projects after identifying the needs of the business and ensured the students had access to resources and people within the company to answer questions. He said the results were impressive and many of the CSR processes presented by the students will be adopted by the company. “These particular business projects were chosen by the company for the students to work on because they reflect our key business priorities,” said Riaz. “We knew there was a business case for CSR but wanted to identify a formal process and implement measurement targets. Involvement in this programme gave us the extra resources and talent to make it happen and most importantly a fresh perspective.”
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