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LATINO New York Magazine

ESTABLISHED: 2006

MEDIA KIT FREQUENCY: MONTHLY

LATINO NEW YORK MAGAZINE ONE OF ITS KIND IN THE CAPITAL REGION

Latino New York Magazine is the only monthly Spanish and English publication in New York’s Capital Region. Distributed in more than 200 locations in 5 local counties, it reaches an average readership of around 20,000 people every month. In addition to subscribers, the magazine is also posted online to an estimated local and statewide readership of 20,000 readers. Our mission is to keep communities informed and educated on issues affecting latino and other communities in the Capital Region, the State of New York and the world. Our goal is to every month improve the quality of the content as well as the consistency and look of our product to make sure that it is more appealing and desirable to our readers and to our costumers with every issue published.

AD SIZES 8.5 x 11” Full page bleed

7.5 x 10” Full page framed

3.8 x 10” Half page vertical

7.5 x 5” Half page horizontal

3.7 x 4.5” Quarter Page 3.5 x 2” Business Card

2.8 x 10” Third page vertical

7.5 x 3” Third page horizontal


COMPLETE COVERAGE OF EVENTS OF INTEREST AND ACHIEVEMENTS FROM OUTSTANDING PEOPLE IN THE AREA

AD RATES Back Cover Full page bleed (8.5 x 11” trimmed size)...............1800.00 Full page framed (7.5 x 10”)............................... .......1500.00 Inside Front Cover Full page bleed (8.5 x 11” trimmed size)...............1400.00 Full page framed (7.5 x 10”).................................. ....1375.00 Inside Back Cover Full page bleed (8.5 x 11” trimmed size)....... .......1400.00 Full page framed (7.5 x 10”)......................................1375.00 Centerfold (both pages) Full page bleed (17 x 11” trimmed size)................2800.00 Full page framed (16 x 10”)................................... ....2600.00 Centerfold (specify left or right page) Full page bleed (8.5 x 11” trimmed size)...............1400.00 Full page framed (7.5 x 10”).......................................1300.00 Full Page Full page bleed (8.5 x 11” trimmed size)...............1200.00 Full page framed (7.5 x 10”)......................................1000.00 Half Page Half page vertical (3.8 x 10”).......................................750.00 Half page horizontal (7.5 x 5”)....................................750.00 Third Page Third page vertical (2.8 x 10”).....................................500.00 Third page horizontal (7.5 x 3”)..................................500.00 Quarter Page Quarter page (3.7 x 4.5”)...............................................400.00 Business Card Business Card (3.5 x 2”).................................................150.00 Business Directory Four lines, one column (three-column format).......50.00

We celebrate and showcase successful stories among the community


LATINO New York Magazine

MARCH

FEBRUARY

JANUARY

EDITORIAL CALENDAR

EMPLOYMENT ISSUE Material Deadline: 12/09/12

THE BUSINESS ISSUE

Latino owned Businesses in the Capital Region.

Material Deadline: 1/11/13

THE EDUCATION ISSUE Educational opportunities available in the Capital Region Scholarships and other financial opportunities available in the area. Latino students in local Colleges and Universities Material Deadline: 2/10/13

Nicolas Morales State Farm Insurance Agent Cover 2011

Maria Neira Vice President NYSUT

MAY

APRIL

THE HEALTH ISSUE Material Deadline: 3/09/13

Christine Puvliose, Md

Vice President For Patient Services Upper Hudson Planned Parenthood

Cover 2012

THE FAMILY ISSUE Fun summer things to do as a family • The future of the Latino family Material Deadline: 4/09/13

David Brown President/CEO of the Capital District YMCA Cover 2011

JUNE

THE ARTS & ENTERTAINMENT ISSUE Latinos in Media in the Capital Region Latinos artists in the Capital Region

Material Deadline: 5/09/13

Roxanna Melendez Director of the Student Wellness Center at New York City College of Technology. She is also an artist


LATINO New York Magazine

JULY

EDITORIAL CALENDAR

THE LATINOS ACHIEVERS ISSUE Feature on the Capital Region’s Latino’s Best & Brightest: Who are they and what is in their future?

DECEMBER

NOVEMBER

OCTOBER

SEPTEMBER

AUGUST

Material Deadline: 6/11/13 THE FIESTAS & FESTIVALES ISSUE Coverage of all of the Latino festivities in the Capital Region Material Deadline: 7/09/13

THE HISPANIC HERITAGE MONTH. Part I Coverage of local, state and national events related to the Hispanic Heritage month celebration Material Deadline: 8/10/13

Coverage of YMCA Black and Latino Achievers in 2010

Coverage of Hannaford Hispanic Heritage Celebration 2010

Coverage of Albany Latin Festival Gala / Fundraiser 2012

LATINO LEADERSHIP Latinos leaders in politics and community issues Material Deadline: 9/10/13

THE GIVING ISSUE Latinos who help those in need in our community Organizations which help those in need in our community Material Deadline: 10/09/13

Cesar Perales New York Secretary of State Cover 2012

Paula Stopera President/CEO CAP COM Federal Credit Union Cover 2011

THE CHILDREN ISSUE Material Deadline: 11/09/13 LatinFest participants


TARGET MARKET

COVERAGE MAP: ALBANY, NEW YORK

SARATOGA SPRINGS 12866

STILLWATER 12170

BALLSTON SPA 12020

NY1 BURNT HILLS 12027

MECHANICVILLE 12118

BALLSTON LAKE 12019

ROUND LAKE 12151

SCOTIA 12302

CLIFTON PARK 12065

NY2

WATERFORD 12188

12308 12305

SCHENECTADY 12306

SCHENECTADY 12309

12307

COHOES 12047

12304

GUILDER LAND 12084

ALTAMONT 12009

NEWTONVILLE

ALBANY 12205

WYNANTSKILL 12198

06 7

12208 12209

SLINGERLANDS 12159

FEURA BUSH 12067

12204

122

NY4 VOORHEESVILLE 12186

NY5

LOUDONVILLE

NY3

ALBANY 12203

12183

1220

GUILDERLAND CENTER 12085

TROY 12180

WATER VL 12189 IET

LATHAM 12110 SCHENECTADY 12303

TROY 12182

DELMAR 12054

12202

GLENMONT 12027

RENSSELAER 12144

WEST SAND LAKE 12196

EAST GREENBUSH 12061

SELKIRK 12158 S. BETHLEHEM 12161

DISTRIBUTION • Troy: Zip-Code 12180 (22,009 households) • Albany: Zip-Codes 12203 & 12208 (22,913 households) • Albany & Schenectady: Zip-Codes 12202, 12206, 12210 & 12308 (22,567 households) • Clifton Park & Schenectady: Zip-Codes 12065, 12304 & 12307 (28,702 households)


Latino NY Magazine