FIT AND FORGET DELIVERS

VitrA reports that its innovative Fit and Forget campaign, designed to highlight the design features of VitrA’s concealed cistern frames has seen sales double year on year.

VitrA is a major supplier of wallhung sanitaryware and frames that make installation fast and straightforward. To encourage retailers to make greater use of VitrA concealed frames, the company launched its Fit and Forget campaign earlier this year.