INSIGHT by Carl F. Bucherer N°11 EN

No11

BY CARL F. BUCHERER

THE RETURN OF THE CRAFTSMAN

EDITORIAL

DEAR READERS, As development gathers pace in the modern world, it becomes ever more important to pause, take stock and reflect on the roots of human creativity. After all, people who wish to shape the future need to know where they come from.

Since the dawn of time, one of humanity’s greatest gifts has been our limitless flair for invention. Elegant masterpieces, bright ideas, technical wizardry – artifacts from all over the world express the versatility of the human mind and the impressive achievements of hands-on, hard work.

This edition of INSIGHT by Carl F. Bucherer takes you on a world tour of handicraft traditions. The fine art of watchmaking is among the finest that exist, and we show up some of its subtle detail in unaccustomed light. The very name of the ‘Manero’ Collection emphasizes that every item is hand-made.

It’s not just a matter of handiwork. The materials we use are developing further. Read our feature article ‘Tomorrow’s material: A glimpse of the future of design’ and find out how novel uses of innovative materials are going to shape the world of tomorrow.

Friends of the Brand David Leitch and Chad Stahelski display similar creative energy.

In their film directing début ‘John Wick,’ the talented twosome bring a brilliant and masterly action thriller to the big screen.

Our international red carpet success story continued at Baselworld 2015. Dip into the world of the world’s premier watch and jewelry fair and discover the precious oeuvre and exclusive events of Carl F. Bucherer.

Ready for excitement? Simply read on!

Sincerely yours

Sascha Moeri, CEO, Carl F. Bucherer

INSIGHT BY CARL F. BUCHERER Nº11 – 3

CONTENTS 3 EDITORIAL / Sascha Moeri, CEO Carl F. Bucherer 6 INSIGHT INTERNATIONAL / The Return of the Craftsman 14 INSIGHT FEATURE STORY / Materials of Tomorrow 18 19 20 21 22

PRODUCT FEATURE / The Manero Collection MANERO TOURBILLON / Masterpiece of Watchmaking MANERO POWERRESERVE / Unmistakable Original MANERO CHRONOPERPETUAL ONLYWATCH 2015 / One of a Kind Piece for Eternity MANUFACTORY / A Watch Manufacturer in a Class of its Own

26 29 31 32

EVENT USA / “John Wick” World Premiere in New York FRIENDS OF THE BRAND / Stunt Action Design in Hollywood FRIENDS OF THE BRAND / Interview with David Leitch EVENT EUROPE / Red Carpet in Berlin

34 VISITING / New Splendor in Bern 36 38 40 41

MARKET NEWS INTERNATIONAL / Baselworld 2015 MARKET NEWS HONG KONG / Leader of the Year 2014 MARKET NEWS USA / Premium Presence in Los Angeles MARKET NEWS SWITZERLAND / Exclusive Exhibition at Zurich Airport

44 POINT OF VIEW / Pulling out all the Stops

Photo: Lilian van Daal

45 ADRESSES

14 4 – INSIGHT BY CARL F. BUCHERER Nº11

IMPRESSUM INSIGHT by Carl F. Bucherer Issue 11 | June 2015 Published by Bucherer AG Carl F. Bucherer Langensandstrasse 27 CH-6002 Luzern Tel. +41 41 369 70 70 Fax +41 41 369 70 72 insight@carl-f-bucherer.com www.carl-f-bucherer.com

18

Project management and editorial team Bucherer AG, Luzern Convensis Group, Stuttgart

Photo: Shutterstock

Art Direction Kerstin Vorwalter, Ulm Consultancy Lilya Turki, Lausanne

6

22

No11

BY CARL F. BUCHERER

32

THE RETURN OF THE CRAFTSMAN insightNo11_Cover_OKNEU.indd 3

27.05.15 09:57

Cover Illustration

Assa Ariyoshi –––

26

41

Assa Ariyoshi is a Japanese/Dutch illustrator with a great love for relief printing, midcentury design, bright colors and patterns, currently working in London. In 2014, she graduated from Kingston University in London with a degree in illustration and is member of the YCN agency.

INSIGHT BY CARL F. BUCHERER Nº11 – 5

INSIGHT INTERNATIONAL

THE RETURN OF THE CRAFTSMAN In an age of ephemeral electronics and outsourced manufacturing, there are signs that we long for the enduring values of craftsmanship. From traditional Japanese joinery to Italian furniture to rare denim, we are fascinated by the handmade – because the stories behind our products are more important than ever.

by Justin McGuirk

Photo: Shutterstock

One of the paradoxes of the hyper-modern, fast-paced metropolis is the return of craft.

Look around you and you’ll see that the slow way of doing things, the time-honoured world of craftsmanship, is resurgent. It comes at you in flashes and subliminal messages: in a shop window, in the pages of a magazine, lining up for an artisanal coffee or a craft beer. Hand-made, hand-stitched,

6 – INSIGHT BY CARL F. BUCHERER Nº11

hand-blown and hand-crafted. The hand is big business again.

In a world of immaterial labour, dominated by email and the internet, we value the hand-made more and more. As we grow increasingly critical of our disposable consumer culture, we find reassurance in the values of craft. We want to know where our

products come from and who made them.

We want to know the stories behind our objects because those stories satisfy our longing for authenticity.

Increasingly, this means celebrating the process of making. For a long time, the messy process of craftsmanship was hidden from view, leaving the perfectly finished

product to shine, as if it had appeared by magic. But now the advertisements and the magazine articles celebrate the tools, the skills and the sawdust. Companies that have made things the same way for 100 years are opening the doors of their workshops for the first time. The making of the product has become almost more compelling than the product itself.

Some of this is nostalgia – a way to balance out a world of automation and algorithms – but it is also a reprisal of what makes us human. We sometimes forget that our hands are one way that we make sense of the world.

Craftsmanship is thinking with our hands – or, as the sociologist Richard Sennett puts it, “Making is thinking”. In his book The Craftsman, Sennett points out that it takes ten thousand hours – or ten years – of practice to master a craft, whether it’s

making violins or playing them. The musclememory of the craftsman is imbued with years of thought that would be impossible to translate into language.

Allowing a craft tradition to die out is like letting a language disappear. Craftsmanship keeps entire communities together. One only has to look to Italy to see how craftsmanship is tied to a sense of place – just as towns and regions have their own culinary specialties, they also have regional craft skills. Italian craftsmanship is at the core of the sales value of the “Made in Italy” label, and it is the basis of one of the world’s great design cultures. Yet it has often been underestimated just how much of a role craft played in the design culture of post-war Italy – in fact, the Italians themselves often downplayed it, wanting to appear the modern, industrialized nation.

Photo: Shutterstock

CRAFTSMANSHIP IS THINKING WITH OUR HANDS.

Take a product such as the Superleggera chair designed by Gio Ponti – so light that a child could pick it up with one finger, it remains a classic of 1950s design. But while its ash frame was mass-produced in a factory in Meda, to the north of Milan, its wicker seat was hand-woven by craftswomen in the Ligurian fishing village of Chiavari. Italian design has always relied on the collaboration of industrialists and traditional craftsmen.

What’s more, this relationship was never one of simply telling the craftsman what to do, but allowing her to interpret the idea through the nature of the material and the skills passed down through generations.

Once, such craftsmanship was a dirty secret – evidence of a lack of industrial development – today it is celebrated as cultural heritage. Indeed, some Italian furniture manufacturers have started looking further INSIGHT BY CARL F. BUCHERER Nº11 – 7

INSIGHT INTERNATIONAL

afield for craft traditions to incorporate into their pieces. The Udine-based brand Moroso developed a series of chairs, called M’Afrique, that are made in Senegal and inspired by local weaving traditions.

Moroso paired European designers such as Tord Boontje and Patricia Urquiola with Senegalese weavers who work in colorful plastic twine – the same material that the local fishing nets are made of. The designers, who produced the chair frames, let the craftsmen choose their own colors and patterns in an open creative process. The results are strikingly colorful and elaborate, and clearly hand-made. The chairs set

themselves apart from contemporary designs by broadcasting their craftedness. Not only do they help keep local craft traditions alive but they declare craft an ultra-modern style statement.

This coexistence of ancient and modern is nowhere more prevalent than in Japan. Here, cutting-edge robotics rubs shoulders with craft traditions that are a thousand years old.

In the 1990s we looked to Japan more for the latest in technological gadgetry – as the novelist William Gibson aptly put it, Japan was “the global imagination’s default setting for the future” – but today we are just as

CRAFT BECOMES AN ULTRA-MODERN STYLE STATEMENT.

Hand-woven chair “M’Afrique“ ©Moroso

8 – INSIGHT BY CARL F. BBUCHERER UCHERER U CHERER Nº Nº11 N º 11

fascinated by skills that we imagined had died out.

Earlier this year, an internet video of Japanese carpenters connecting two wooden beams went viral. The carpenters were using a highly complex traditional join of the kind that has been used to build timber-framed temples for more than a thousand years.

What stunned the viewing public was the sheer complexity and precision of the join, the kind of complexity and precision that in our imaginations is only achievable using machine tools or possibly computerized routers. The fact that the join was hand cut

lent the video an aura of mystery, and its popularity proved that we still find such craft techniques a source of wonder.

Japan has a seemingly endless supply of such craft traditions, from wood joinery to pottery and textiles, but one that has become extremely popular in the west is less predictable: denim. Even though denim manufacturing in Japan only dates back to the mid 20th century, the jeans produced in the Okayama prefecture are widely regarded as the best in the world. The simple reason for this is that the Okayama producers applied a craft mentality to what had been

an emblem of mass-produced clothing.

The secret of Japanese selvedge denim is that it is made slowly on vintage looms that produce heavier and more complex textures.

Far from the smooth consistency of massproduced jeans, Okayama denim is desired precisely for the opposite qualities, for its variation and imperfections. In a world where everyone wears jeans, the value of Okayama denim is that, with wearing, it develops a unique, personalised character.

That quality of the bespoke meant that Japanese denim brands were the first to be able to charge luxury prices for a product that had previously been relatively cheap.

The growing appreciation of such craftsmanship means that as consumers we are more invested in making our possessions last.

Leaving aside our electronic goods (which we upgrade and dispose of constantly) we are returning to the idea of repair. In London’s Soho you can now find jean repair shops, while in New York you can find sneaker repair shops. The appeal of repair is something we are having to relearn after half a century of disposability, and we seek inspiration from the great craft cultures. The Japanese have elevated repair to an art form.

At the poorer levels of society, clothing and textiles were mended and patched endlessly

Jeans from a Japanese manufacture ©Nama Denim

THE REVIVAL OF CRAFT AIMS AT THE RETURN OF CRAFTSMEN TO OUR COMMUNITIES. INSIGHT BY CARL F. BUCHERER Nº11 – 9

INSIGHT INTERNATIONAL

WE ARE RETURNING TO THE IDEA OF REPAIR.

Art made of fragments: Kintsugi porcelain ©humade

until they became valuable collectors items known as boro. Among the wealthier, kintsugi was the process of mending broken ceramics with a golden lacquer. With their decorative, golden seams, these revived bowls and teacups became much more valuable.

They testify to a Japanese craft philosophy that appreciates not just imperfection and the trace of the hand but the moments of change in the life story of an object.

But craft skills are not just increasingly valued by the consumer, they also have political and economic potency in the struggle to preserve neighbourhoods and whole towns. In Beijing’s crazed construc10 – INSIGHT BY CARL F. BUCHERER Nº11

tion boom of the last decade, the traditional hutong courtyards of the Dashilar district were only preserved because craftsmen lived and worked there. In Mumbai, the developers who want to build skyscrapers on top of the low-rise neighbourhood of Dharavi are being held at bay to some extend because thousands of craftsmen make it one of the most productive neighbourhoods in the city.

The saving of craft communities has become a political priority even in towns where one had almost forgotten craftsmen still existed.

Stoke-on-Trent, in the UK, was one of the birthplaces of the Industrial Revolution.

The potteries where Josiah Wedgwood turned craftsmanship into industrial production in the 18th century are still functioning today. However, they are symptomatic of the decline of British industry in recent years – where once 70,000 people used to work, now it’s only ten percent of that. But there are signs that Stoke is beginning to come back to life as a new generation of craftsmen moves in to build on its craft legacy.

One of these is Reiko Kaneko, an EnglishJapanese ceramicist who set up a studio in Stoke, where she could have much more

Delicate porcelain jewellery “Hula Half Gold” ©Reiko Kaneko

Ornamental Pâte-sur-Pâte decoration. ©Wedgwood

THE SAVING OF CRAFT COMMUNITIES HAS BECOME A POLITICAL PRIORITY.

space than in London and be able to work with local craftsmen who have had pottery in their blood for generations. Needless to say, Kaneko’s ceramics are much more modern than Wedgwood’s classical crockery, catering to more minimalist tastes. Combining Japanese style with traditional English production techniques, she points to a future for Stoke in which craftsmanship can help revive the town’s fortunes.

Ultimately, this is what one looks for in the revival of craft: the return of craftsmen to our communities. One of the reasons that craftsmanship is so highly prized is because

it has disappeared from view in most western cities, outsourced to India or Indonesia. But a new generation is returning to seeing creating as a way of life and finding a space to practice their craft amid the speed of the modern city. And their value will not just be measured in fine goods. As Sennett has made clear, craftsmanship comes with the traditions of passing on skills and provides social bonds in a community. In the ideal city, hands-on knowledge is never far away.

Justin McGuirk –––

Justin McGuirk is a writer, critic and curator based in London. He is the director of Strelka Press, the publishing arm of the Strelka Institute in Moscow. He has been the design critic of The Guardian, the editor of Icon magazine and the design consultant to Domus. His book Radical Cities: Across Latin America in Search of a New Architecture is published by Verso.

INSIGHT BY CARL F. BUCHERER Nº11 – 11

Dive into the South Seas with Patravi ScubaTec Treat yourself to a dream holiday and discover Micronesia

Patravi ScubaTec – created for adventurers Part of the Patravi Collection, the Patravi ScubaTec diver’s watch features a compellingly functional and sporty design. Irresistibly attractive, elegant and impressive the latest model in rose gold embodies the fascination of diving in all its facets. It offers the promise of adventure, both on water and land. www.carl-f-bucherer.com

The difference

Contrasting fringe programme

The territory of Micronesia is located far from the normal tourist spots.

At the start of the trip you have the chance to feel the modern spirit

It is scattered across remote islands that are some of the most beautiful

of Asia in Hong Kong. And at the end there is the opportunity to enjoy

in the whole of the Pacific Ocean. You linger where others never have

the peace and tranquillity of the temple city of Luang Prabang in Laos,

the chance to visit.

a UNESCO World Heritage site.

Everything a South Seas experience should have

Departure date and prices

Pacific Society offers you everything you’d expect from travelling in the

18. 3. 2016: CHF 65 450.– for 31 days, standard cabin,

South Seas. For 7 days you enjoy the comforts of a ship fitted out like a

CHF 120.– supplement for Deluxe cabin,

floating hotel and anchor in lagoons and quiet bays. Diving, snorkelling,

CHF 350.– supplement for Master cabin, everything included.

onshore trips and a panoramic helicopter flight are all included – as are

Maximum 10 guests.

overnight stays in bungalow hotels, primeval forest excursions, sailing trips

www.pacificsociety.ch

on pirogue boats, get-togethers with local inhabitants and visits to local festivals and ceremonies.

Request travel documents: contact@pacificsociety.ch

INSIGHT FEATURE STORY

MATERIALS OF TOMORROW: A LOOK AT THE FUTURE OF DESIGN From the imperceptible to the awe-inspiring, today’s innovative materials share a common goal: to make whatever form they take perform better – lighter, stronger, more responsive, more sustainable and just plain smarter. Pioneering advances in material science are inspiring designers from all disciplines to take a fresh look at what, and how, they create. Here’s a snapshot.

by Leslie Sherr

Bronze, stone, ceramic, gold – we define our earliest artifacts by their use and their material. Since as far back as the year one, an astonishing array of art and precious objects in a range of substances has been crafted for luxury and religious purposes, as well as everyday use. A traveler over two thousand years ago would have journeyed overland and along maritime routes through vibrant centers of trade, exchanging artistic traditions found in exotic new materials like lacquer, silk, porcelain, and paper. A mere backward glance is enough to reveal the innovation and creativity that have flourished from contact with other cultures.

Today, we face new creative horizons where advanced materials and production techniques are reshaping our daily actions and how we engage with the world around us.

From the structures we build to the goods we buy to the devices we use for connecting with others and recording memories, a variety of forces are catalyzing change, with innovation fueled as much by advances in diverse subfields of study as the composition of materials and how they are applied.

Factors similar to those that drove previous flowerings in design are behind this latest chapter. Modern design took off during the postwar years when a new aesthetic rooted in experimentation and defense technology inspired designers to apply innovative materials, like molded plywood, fiberglass and synthetic resins, to peacetime use. While a surfeit of historical eras have turned today’s cultured aesthetes into relentless editors who are able to separate the past’s wheat from its chaffe, architects and designers working at 14 – INSIGHT BY CARL F. BUCHERER Nº11

Inspired by the cellular structure of plants, 3D printing allows nature’s complex forms to be reproduced as “soft seating.” ©Lilian van Daal

THE LATEST ADVANCES IN SCIENCE ARE USHERING IN THE NEXT GENERATION OF MATERIALS. Fragile Future III, an ethereal chandelier that softly filters light, is crafted from dandelion seeds, LEDs and electronics set in a delicate bronze grid. ©Studio Drift

The dramatic, undulating ceiling of the Kilden Performing Arts Center combines Norway’s exceptional wood craftsmanship with the advanced potential offered by digital modeling and computer-controlled milling. ©Kilden

the forefront of their fields also face a technologically linked world where the competition for attention is fierce, and concerns about the planet are pressing.

chromic pigments, for example, react to changes in temperature, while photo-chromic pigments react to changes in light levels.

Additionally, from sensors and smart textiles to printed circuitry, structures and products of all kinds are increasingly designed to contain some form of electronic transmitter/ receiver, or “intelligence,” that allows them to connect to the Internet and interact with other devices around them. Termed the “Internet of Things,” or IoT, with a projected 26 billion devices connected to each other by 2020 (though some estimates go higher), this next technological wave merges the physical and the online worlds, allowing for the realization of what have been anticipated yet elusive tasks. The ability to monitor the freshness of food and medicine, track fitness data in real time, provide remote access to a building and improve transportation networks are just some of the more far-reaching applications already gaining traction.

As the electronics needed to drive these devices become more powerful and afford-

So, what will the future bring and what will it be made of ? The latest advances in science are ushering in the next generation of materials that are lighter, stronger, more intelligent and more responsive.

“SMART” MATERIALS AND THE INTERNET OF THINGS During the past few decades, “smart” materials have resulted in buildings and objects engineered for superior strength, weight, conductivity or functionality. Their intelligence is derived from their reactive properties – an ability to change shape, color, or size in response to an external stimulus, such as temperature, moisture or the application of an electric or magnetic field. Thermo-

able, so is the need to shrink their size so that their functionality is embedded into the devices that house them without altering or impeding a design’s form. A reduction in weight, thickness and materiality is driving a new level of digital integration that is blurring the line between electronic components and actual products. Touch surfaces, wearables and textile-like components have the effect of “dematerializing” electronics so that future designs will look nothing like technology as we currently know it.

LIGHTNESS AND STRENGTH Largely a response to the quest for enhanced performance, advanced composites typically comprise layers of fibers woven or bonded into sheets of plastic, metal or ceramics that result in lightweight materials far stronger and more flexible than any single material could be alone. Combining the advantages of two different materials to achieve greater INSIGHT BY CARL F. BUCHERER Nº11 – 15

INSIGHT FEATURE STORY

IN THE PURSUIT OF STRONGER, CLEANER, AND MORE SUSTAINABLE MATERIALS, SCIENTISTS ARE TURNING TO MOTHER NATURE FOR INSPIRATION. Artificial leaves made from silk proteins that incorporate chloroplasts extracted from plants, a simple technology for producing clean oxygen. ©Julian Melchiorri

This dual-sided textile (one side is flat, the other textured) is produced with hydro-embossing: fibers are entangled as they pass under water jets, forming a bonded textile.

overall benefits has allowed advanced composites to have a decisive influence on a growing number of industries, most notably aerospace, automotive and marine but also sports equipment, medicine and musical instruments, for example. Such fused, hybrid materials, however, can be costly and are the biggest challenge to efficient recycling since they cannot be easily sorted by material type.

NATURE’S SUPER MATERIALS

The rapidly evolving technology of digital manufacturing is expanding into new fields, transforming such industries as medical devices, furniture and automotive. ©Shutterstock

16 – INSIGHT BY CARL F. BUCHERER Nº11

In the pursuit of stronger, cleaner, and more sustainable materials, scientists are turning to Mother Nature for inspiration. Biomimicry, a field of science that studies naturally occurring processes and designs to identify ways to mimic them, is influencing how materials are made, and the shapes they inspire across nearly every creative discipline.

The attraction of processes that scientists seek to “biomimic” is that nature’s techniques are often more sophisticated and efficient, as well as less disruptive and destructive, than any manmade invention. By understanding how plants and animals handle certain challenges, engineers and designers hope to

find solutions to human needs that are less polluting, more energy-efficient, of higher quality and even lower cost.

3-D PRINTING Helping to close the gap between what can be imagined and what can be made is 3-D printing. A “printer” transforms digital blueprints into three-dimensional objects, giving users the power to be their own manufacturer. It’s a technological advance that paves the way for customized applications, from prosthetic devices to the rapid prototyping of design concepts. It also reflects an increasing desire for one-of-a-kind solutions based on individual tastes, ultimately enabling users to personally construct their environment, from how they select and organize online information to the spaces they inhabit.

The latest iteration in 3-D printing goes a step further, with “smart” objects that are not static but able to self-assemble, a well-established phenomenon in nature that involves changing shape in response to a change in the environment.

The Micarta chair’s continuous form is the result of layers of linen laminated with a phenolic resin, a reminder of the imaginative possibilities offered by materials. ©Marc Newson The sinuous elegance and thermal properties of Dom Perignon’s portable Black Box results from the innovative use of polycarbonate for a luxury brand.©Marc Newson

WITH EACH NEW ADVANCE, WE LOOK TO MATERIALS TO DELIVER MORE THAN EVER BEFORE.

Skylar Tibbits, a research scientist at the Massachusetts Institute of Technology’s architecture school, has devised a way to feed a 3-D printer with a precise geometric code based on an object’s dimensions that dictate how it should alter its form when it engages with external forces like moisture, movement or a shift in temperature. The code sets the direction, the number of times and the angles at which a programmable material can bend and curl, suggesting new possibilities for how future objects are manufactured and adapt.

With each new advance, we look to materials to deliver more than ever before, asking that they delight the senses, improve daily tasks,

respond to our evolving needs, and even incite us to be better citizens by acting sustainably. Whether conceived in a laboratory or already present in the natural world, the future possibilities for new materials are nothing short of thrilling. For them to truly improve the quality of our lives, though, their abilities need to align with our deepest priorities. As the world fundamentally changes, new materials, especially those that offer sustainable options over non-renewable ones, are potent reminders that we have the power to fashion our institutions, our culture, and our lives in ways that transform the future for the better.

Leslie Sherr –––

Leslie Sherr is an author and editor who writes on architecture, design and gardens. She has recently co-written three volumes with Dr. Andrew H. Dent of Material ConneXion: Material Innovation: Architecture (2014), Material Innovation: Product Design (2014) and Material Innovation: Packaging (2015). Educated as an artist, she has a Master of Science from Columbia University in Landscape Design, and divides her time between New York City and Connecticut.

INSIGHT BY CARL F. BUCHERER Nº11 – 17

PRODUCT FEATURE

THE MANERO COLLECTION Creating such fine timepieces as in the Manero collection by “Carl F. Bucherer”, requires extensive expertise, but also a steady hand. The entire collection is an expression of craftsmanship extraordinaire.

Precious intricacies, bedded into a classically designed watch case, make for the charm of the Manero models.

The simple three-hand watch Manero AutoDate focusses on the most elemental functions of a watch: indicating the time.

The harmonious composition also remains immanent in models with further functions and complications. In addition to a second time zone, chronograph or power reserve can have their own, well-positioned spot on the noble dials. The latter complication is also integrated into the Manero PowerReserve, a model that has a classical design and is highly innovative: within, the manufactory’s own movement CFB A1011 is ticking away.

Manero PowerReserve

In the Manero MoonPhase, the watch makers have – in addition to the moon phase indicator – embedded a detailed calendar.

The complicated time display finds its completion in the Manero ChronoPerpetual, a technological peak performance that indicates the date and moon phase without needing correction thanks to the eternal calendar. The fabrication of a complex tourbillon is the most supreme discipline in watch-making craftsmanship. That is why the Manero Tourbillon is regarded as the crowning glory of the line.

The Manero collection has an ingrained elegance that lends a very special radiance to every timepiece. Unlike almost all other collections, it embodies the mechanical traditions of watchmaking craftsmanship.

For the interior as well as the exterior features, Carl F. Bucherer puts a lot of stock into the watchmaking craft. The emphatically high quality of craftsmanship for the collection is reflected in the name it was given: Manero derives from the Latin “manuaria”, which essentially means “that which is guided by hand”.

MANERO – “THAT WHICH IS GUIDED BY HAND”.

18 – INSIGHT BY CARL F. BUCHERER Nº11

MASTERPIECE OF WATCHMAKING With the masterly timepiece Manero Tourbillon, Carl F. Bucherer strengthens his ultimate class artisanal competency. Because of its mechanical sophistication, the integrated tourbillon rates among the highest of challenges of watchmaking art.

The fabrication of a Tourbillon is technologically highly complex, making it a finemechanical, masterly feat that can only be accomplished by a few watchmakers worldwide. Carl F. Bucherer masters this supreme discipline of watch making and brings this work of art to life: Inside of the Manero Tourbillon, a whirlwind is running rounds – as the centerpiece, it gives insight into the fascinating mechanisms through the open dial.

The concept of the Tourbillon was already developed at the end of the 18th century.

Its function is to compensate for the imprecision that occurs in the accuracy of a mechanical watch due to gravity. By the position of a watch on the wrist, gravity influences how fast or how slow a balance spring moves. A rotating cage was designed in which the balance spring was placed to

reduce this influence. The contraption allows the balance spring and the escapement to revolve around themselves. As a consequence, they are independent of the wrist watch’s location.

also exceptional. The remaining energy can be read off thanks to the power reserve indicator at 9 o’clock. The fine dial is completed by the 24-hour indicator at 12 o’clock.

In addition to the Tourbillon itself, there are other special features embedded in the Manero model. From the centre, the date is indicated by a hand. The numerals of the date scale changes the direction at 3 and 9 o’clock, meaning that the numerals are distinctly readable even during a quick glance. The above-average power reserve of the Manero Tourbillon that lasts 70 hours is

The design also speaks of the love and attention to detail with which the model was designed. The noble red-gold of the case repeats itself in the v-shaped indices on the dial and the tapered hour and minute hands.

In every detail, the Manero Tourbillon shows that the watchmakers at Carl F. Bucherer have created a true masterpiece with heart and skill.

Manero Tourbillon A prescision masterstroke.

The creation of a tourbillon is highly complicated.

INSIGHT BY CARL F. BUCHERER Nº11 – 19

PRODUCT FEATURE

UNMISTAKABLE ORIGINAL Inside the Manero PowerReserve from the classic line of Carl F. Bucherer ticks the manufacturer’s own CFB A1011 automatic caliber, which harbors a timepiece special feature with its peripherally mounted rotor.

The Manero PowerReserve is an innovation in classic design. On the outside the timepiece impresses with its clear design and clarity. The power reserve indicates on the remaining energy with a half-moon shaped display. The dial and hands, which give the timepiece its characteristical look, are designed with care. The heart of the Manero PowerReserve holds another special kind of innovation: the manufacturer’s own automatic caliber CFB A1011.

A special feature of the movement is the peripherally mounted and bidirectional oscillating weight, which supplies power to the automatic gear train. What makes this special: The rotor, which supplies the timepiece with energy, is positioned on the outer border of the movement. This construction – in contrast to a centrally mounted rotor – gives the viewer an unobstructed view into the movement.

Another special feature of the automatic movement is the efficiency of the handwound gear, since the oscillating weight supplies energy in both rotational directions.

In the watch industry, this ingenious technique is a special highlight, since patents and innovation are becoming evermore scarce.

To clearly distinguish these outstanding achievements from plagiarized pieces and to simplify the differentiation between the two, Carl F. Bucherer chose to implement a unique safeguard. The Swiss company Mimotec SA from Sion developed a technology for the certification of original products, with which the products can be marked with an individual laser signature: This so-called CLR Liga technology furnishes even the smallest components with a diffractive surface structure that reflects light in the form of a unique signature.

Thanks to the complexity of this process, it is impossible for forgers to copy. Furthermore,

this new technology positively stands out amongst others, since the CLR Liga technology can be recognized quickly and uncomplicatedly with a reading device. The signature is also directly integrated into the product. With this a distinct authentification is possible, even decades later – independent of technological systems.

The Manero PowerReserve is presented as the first model with an integrated laser signature of the Carl F. Bucherer logo. It is not only a signature of the brand name, but also a certification for quality, innovation and design that sets standards.

Manero PowerReserve An innovation in classic design.

Laser signature with CLR Liga technology.

20 – INSIGHT BY CARL F. BUCHERER Nº11

ONE OF A KIND PIECE FOR ETERNITY The Manero ChronoPerpetual OnlyWatch 2015 featuring a “grand complication” perpetual calendar is able to show the date, day, month, year and moon phase without requiring correction. Exclusively created for the renowned Only-Watch-Charity-Auction.

Complex and somewhat hard to understand is our computation of time: In old Rome the year was already divided into twelve months with seven months having 31 days, four months having 30 days and one month having 28 or 29 days. This resulted in 365.25 days per year, plus an additional day every four years to correct the time. However, this calculation contained an error of 0.0078 days per year. This discrepancy was corrected in 1582 by Pope Gregory XIII. The system, which is named after him, misses out a leap year every 100 years, except in complete centuries where the number of years is divisible by 400. The Gregorian calendar is still used today and forms the basis for the way we measure time.

Stemming from this concept is the “grand complication” of the so-called perpetual calendar: The movement is not only capable of adjusting the date of every single month, but also takes leap years into consideration.

A manual correction will not be necessary until 2100, when – as in all years that are divisible by 100, but not by 400, - a leap year will be missed.

The Manero ChronoPerpetual OnlyWatch 2015 is with its perpetual calendar a masterpiece of the watchmaker’s craft. In addition to that, the Manero ChronoPerpetual OnlyWatch 2015 is furnished with further timepiece ingenuities: A precise chronograph with a flyback function, a moon phase display and a tachymeter scale on the bezel completes the range of practical functions so typical for Carl F. Bucherer.

The watchmakers from Carl F. Bucherer have skillfully integrated a variety of functions and displays in the dial and equipped the timepiece with elaborate aesthetics: The combination of matt and brushed elements on the dial create an attractive play of light. The moon phase indication has a modern and functional design, with an anthracite-colored background and a silver-colored moon disk. The casing in white gold gives the model an elegant gleam.

occasion of the Only-Watch-CharityAuction that will take place in Geneva this year for the sixth time under the aegis of Prince Albert II of Monaco. For the first time, Carl F. Bucherer is among the 40 renowned brands that have the honour of creating a singular piece for the Monaco Association against Muscular Dystrophy (AMM), a piece that will be auctioned off at the only Only-Watch-Charity-Auction. The proceeds of the charity event will be donated in support of muscular dystrophy research.

But that is not all: Another highlight of the Manero ChronoPerpetual OnlyWatch 2015 is its strict limitation to only a single piece.

The fine timepiece was crafted on the

The Manero ChronoPerpetual OnlyWatch 2015 will travel around the world together with the other exclusive pieces before the auction begins and will be on display in different world cities – as an example of the highest class of watchmaking skills and as a unique masterpiece.

Manero ChronoPerpetual OnlyWatch 2015 Supreme discipline of watchmaking art.

A unique specimen with an exclusive engraving.

INSIGHT BY CARL F. BUCHERER Nº11 – 21

MANUFACTORY

A WATCH MANUFACTURER IN A CLASS OF ITS OWN From 2005 to 2015: The decade that changed Carl F. Bucherer It all began with the determination to do better. But how? The Carl F. Bucherer way, of course! The company embarked on a major expansion of its production facility, where it developed one of the most innovative inhouse watch movements in the industry.

by Olivier Müller

A MODEL FACTORY COMES INTO BEING Engrossed in their work, the watchmakers in Carl F. Bucherer’s workshops nearly missed the jubilee. Ten years ago, Carl F. Bucherer began to develop its own manufacturing movement that demonstrates the innovative capacity of the brand.

From the outset, CFB A1000 was considered a bridge between tradition and modernity.

The phrase may sound trite, but Carl F. Bucherer’s actions spoke louder than its words. To this day, the CFB A1000 remains the cornerstone of the manufacturing expertise of Carl F. Bucherer.

“We’ve developed an extremely appealing watch movement, which our peripheral rotor leaves fully visible,” sums up one of its developers. “It’s also a sophisticated, futuristic movement.” The in-house caliber sets new standards and is a technical trendsetter that inspires others.

Photo: Shutterstock

It was a big step. But it was true to the twin principles on which Bucherer Group had been founded: mastery of its craft, and preservation of its independence. Thus, the

company took this venture upon itself and fully integrated the watch factory at Sainte-Croix with the company. Carl F. Bucherer was determined to set new standards in watchmaking. By 2008, connoisseurs of the art of watchmaking were able to see what this philosophy meant in practice: the patented CFB A1000 with peripheral rotor was the first Carl F. Bucherer in-house movement.

Lucerne: the Chapel Bridge and Mount Pilatus.

22 – INSIGHT BY CARL F. BUCHERER Nº11

FROM THE OUTSET, TSET TSET, A BRIDGE BETWEEN TRADITION AND MODERNITY.

The technical refinements of the CFB A1011 result in an exceptionally large power reserve.

Attention to detail: developer Joachim Mutrux and his team.

CFB A1000, THE MIRACLE MOVEMENT The many hands at Sainte-Croix made light work, and soon the new movement became a reality. The CFB A1000’s outstanding feature is its peripheral rotor. That alone would have qualified Carl F. Bucherer for admission to the echelons of haute horlogerie on two essential counts: effective winding and total visibility of the movement. In other words, a combination of aesthetics and precision engineering. These two aims had previously been incompatible: effective winding of the movement had required a heavy – and therefore big – rotor, which inevitably concealed the movement. The only conceivable solution, an idea that already existed, was to position the rotor at the side. Carl F. Bucherer invested heavily in research and development and finally became the first watch brand to create a production-ready version. But what about perfecting the solution?

The factory set about this task in a low-key way. It steadily developed the peripheral rotor further, and that was not all. Carl F. Bucherer’s watchmakers worked relentlessly on new movements. Though based on the

CFB A1000, these developed new functions.

Five were now added to the hour and minute hands: big date, date and calendar week display, seconds display and power reserve indicator. It was always important that the basic design of the CFB A1000 should leave room for further development to increase the power reserve.

The CFB A1011 movement, the ticking heart of the Manero PowerReserve, achieved this goal. The sophisticated movement gives the timepiece an exceptionally large reserve, with 55 hours guaranteed. Realistically, the reserve is even more than 60 hours. The CFB A1011 is engineered to display the remain-

The first movement manufactured in-house: CFB A1000.

ing power reserve almost exactly, which is shown clearly on the dial. An indicator in the three-o’clock position shows exactly when the reserve is going to reach zero. The display is perfectly legible and in harmony with the classic looks of the Manero PowerReserve. This design is the fruit of long development work, which is unprecedented in the watchmaking industry.

AND IN 10 YEARS… A range of patents now protect the technological innovations made by the CFB A1000.

The factory employees are constantly on the lookout to cooperate with external colleagues and gain new ideas. The high-profile Ecole Polytechnique Fédérale de Lausanne (EPFL) is one of Carl F. Bucherer’s partners in applied research relating to watchmaking technology.

Ongoing developments such as these are the lifeblood of the Bucherer collections and will determine where the factory will stand in 10 to 20 years’ time. Current discussion centers on a new series of in-house watch movements, which will pose exciting challenges. Here’s hoping the watchmakers of Sainte-Croix don’t miss the 20th birthday of the Carl F. Bucherer factory!

INSIGHT BY CARL F. BUCHERER Nº11 – 23

P AT H O S D I VA The Pathos Diva is the epitome of resplendent elegance. With a delicately woven 18-carat rose gold filigree and diamonds on the bezel, a multi-dimensional play of light and a dazzling halo is created. The white mother-of-pearl dial and the graceful shape of the 18-carat rose gold bracelet further enhance the watch’s perfection. A timepiece of unparalleled beauty that will not only express the personality of the wearer but will truly honor her femininity.

BOUND TO TRADITION – DRIVEN BY INNOVATION

A N

E L E G A N T

SP O T L IGH T

WWW.CARL-F-BUCHERER.COM

ON

F E MINI T Y

EVENT USA

“JOHN WICK” WORLD PREMIERE IN NEW YORK Amazing stunts, suspenseful scenes and an extraordinary cast: The premiere of the action thriller “John Wick” in New York offered nothing but thrills.

Leading actor Keanu Reeves and Sascha Moeri, CEO of Carl F. Bucherer, met up on the red carpet.

A man who lost everything in a swamp of crime and violence. And above all, the desire for revenge is in the air, overshadowing everything. With the action thriller “John Wick”, the successful stunt action designers David Leitch and Chad Stahelski debut as directors.

In an emotional and dynamic aesthetics, David Leitch and Chad Stahelski –Friends of the Brand of the Swiss timepiece manu26 – INSIGHT BY CARL F. BUCHERER Nº11

facturer Carl F. Bucherer – orchestrate the story of John Wick, a former contract killer.

After his last mission, the notorious hit man, played by Keanu Reeves, drops out of the business to leave his dark past behind. But his plan fails, because ruthless gangsters take away from him the only thing he had left: his dog – a gift from his deceased wife.

Enraged, John Wick gets back into the game – and is out for revenge. His loss becomes the cause of an action packed, merciless hunt

HOLLYWOOD STAR KEANU REEVES EMBODIES THE FORMER HITMAN JOHN WICK SEEKING REVENGE.

Workaholic by passion: Keanu Reeves.

The star-studded cast from Hollywood’s crème de la crème is impressing: Alongside Keanu Reeves, who embodies the action hero John Wick’s strong character, are the legendary Willem Dafoe and Daniel Bernhardt, who both give convincing performances. The Swiss actor and timepiece fan Bernhardt is, like the two moviemakers, brand ambassador of Carl F. Bucherer.

Legendary actor Willem Dafoe plays John Wick’s dangerous ex-colleague.

Photos: Marion Curtis (4)

through the dark streets of New York. With superb fight scenes and gripping images, “John Wick” wows the audience. In each shot, the passion of the directors David Leitch and Chad Stahelski becomes clear, both of which created raging choreographies at their stunt and action design company “87eleven” that take your breath away. The pinnacle of their work is now “John Wick”: daring driving maneuvers, fast-paced shootouts, dramatic martial arts in a class of their own – the movie makes the heart of every action fan beat faster.

The makers: Chad Stahelski and David Leitch make their directorial debut with John Wick.

INSIGHT BY CARL F. BUCHERER Nº11 – 27

EVENT USA

Photo: Flimmer GmbH

BESIDES MANY HOLLYWOOD STARS, THE TIMEPIECES FROM CARL F. BUCHERER ALSO HAVE A MOVIE ROLE IN THIS SUSPENSEPACKED THRILLER.

Constant companion in the movie alongside John Wick’s beloved dog: The Manero AutoDate.

Besides the three Hollywood stars, the timepieces from Carl F. Bucherer also have a movie role in this suspense-packed thriller.

On the wrist of Keanu Reeves, a Manero AutoDate impresses with a bright dial.

Willem Dafoe is seen in front of the Manhattan skyline with a Manero AutoDate in classic black. And Daniel Bernhardt stays in character with a prominent Patravi ChronoGrade.

28 – INSIGHT BY CARL F. BUCHERER Nº11

On top of supplying the movie with timepieces, Carl F. Bucherer also sponsors his Friends of the Brand: The brand manufacturer from Lucerne was an official partner of the film premiere at the Regal Union Square Stadium in New York City on the October 13. The directors Chad Stahelski and David Leitch as well as many Hollywood stars and the cast of the film appeared on the red carpet. The film premiere

enthralled journalists and the audiences alike and offered all guests an action-packed evening. Highlight of the screening of “John Wick” was the dazzling party in The Monarch Room in the trendy neighborhood Chelsea, where Hollywood stars and invited guests celebrated the debut. A glamorous finale for the evening premiere.

FRIENDS OF THE BRAND

STUNT ACTION DESIGN IN HOLLYWOOD With their company “87eleven” David Leitch and Chad Stahelski realized their dream of bringing visionary stunt choreographies to the screen and inspiring an international audiences.

Racy editing, athletic fighting scenes and action-packed suspense – it is the art of battle that excites and inspires both filmmakers. That is why they often resort to martial arts in their breath-taking scenes.

This term “martial arts” refers to fighting styles that are based on a set of rules and often incorporates philosophical aspects as well as guidelines for everyday life and health. The term itself can be traced back to “Ars Martialis”, namely the “Art of Mars”, and thereby to the Roman god of war. Today, numerous disciplines are counted as martial arts – be they with or without weapons and from Asia or Europe.

The passion for the art of combat burned in David Leitch from an early age. With enthusiasm, he practiced the powerful motion sequences on his own that he knew from movies and magazines. When he was accepted to the famous Dan Inosanto Academy for Martial Arts during his studies at the University of Minnesota, he quickly rose to become one of the best athletes in the different disciplines. As a stuntman, David Leitch rapidly became recognized as one of the big action players in the film business.

He doubled as a stuntman for Brad Pitt during filming “Fight Club” and Matt Damon in “The Bourne Ultimatum”, amongst others.

The enthusiasm for dynamic martial arts that combine skill and strength also lives in Chad Stahelski. At a young age, he collected black belts in different disciplines. During his studies at the University of Southern California at the renowned Inosanto Academy, he rose from an exceptional student to a teacher within a remarkably short time. Numerous prizes won at competitions are a testament to his special talent and the urge to go to the limit.

Fascinated by the creative possibilities of film, Chad Stahelski swiftly made a name for himself as a stuntman and fascinated with his courage and ambition. He got his big break as a double of Brandon Lee in “The

IN HOLLYWOOD´S INDUSTRY 87ELEVEN IS THE TOP ADDRESS FOR ACTION DESIGN.

INSIGHT BY CARL F. BUCHERER Nº11 – 29

Photos: 87eleven (3)

FRIENDS OF THE BRAND

Behind the scenes: The creation of a stunning action scene demands extensive training.

The actors of 87eleven practice different martial arts and every detail of the choreographies.

Boxing, karate, capoeira and wushu are only some of the martial arts in the repertoire of the experts.

Crow” and went on to work with Hollywood greats like Keanu Reeves in “The Matrix”.

Thanks to his ability to create rousing dramatics through impactful motions, he soon was rated among the top choreographers in Hollywood and was responsible for the epic scenes in the film “300”.

Hollywood film business. Their team consists of numerous experts with a repertoire that covers boxing, karate, capoeira and wushu.

Stuntmen and actors are trained in martial arts at “87eleven” and choreographies of film scenes are practiced in every detail. As soon as the camera comes into play, Chad Stahelski and David Leitch remain on set until the perfect scene is complete. In the process, they work as 2nd unit directors, meaning directors that shoot complicated action and stunt scenes. In this capacity, the two of them created spectacular fighting scenes for blockbusters such as “Wolverine”, “Sherlock Holmes” and “The Hunger Games”. Given their years of experience as

2nd unit directors and their experience working with top directors such as David Fincher (Fight Club) and James McTeigue (V for Vendetta), Chad Stahelski and David Leitch took things to the next level with the action thriller “John Wick” and marked their debut as directors.

David Leitch and Chad Stahelski have known each other for years through their work. Their shared passion for martial arts led to the founding of the stunt & action design company “87eleven” in 2006. It quickly advanced to become one of the most important adresses for impressive action scenes and is the number one address in the

Looking to the future, “87eleven” will continue creating milestones in the world of action design. What Chad Stahelski and David Leitch share with great actors like Keanu Reeves is their collaborative work and mutual respect for their craft and talents.

New, exciting project are in the pipeline.

CHAD STAHELSKI IS ENTHUSIASTIC ABOUT DYNAMIC MARTIAL ARTS THAT COMBINE SKILL AND STRENGTH. 30 – INSIGHT BY CARL F. BUCHERER Nº11

FRIENDS OF THE BRAND

INTERVIEW WITH DAVID LEITCH Script, camera, editing: Until a movie is cinema-ready, it goes through many production phases. The fight scenes of the Stunt & Action Design Company “87eleven” are especially elaborate. Take a look behind the scenes of shooting “John Wick” with CEO David Leitch.

You worked with “87eleven” as the so-called 2nd unit. What do you mean by this?

As the term already implies, the 2nd unit is the second crew during filming. As directors of the 2nd unit, we take over when an action scene is being filmed, among other scenes.

We are doing the job of the director, which means directing actors, stuntmen, camera and crew to film the scenes. We must try to match the stylistic choices, camera perspective, the lighting and a lot, lot more that the film’s director has chosen. During these scenes the set is ours.

As a director of a 2nd unit, how did you get the idea to direct an entire movie?

We have been working on sets for many years and had direct contact with some of the best directors of our times. While working with them all, we were paying attention and trying to soak up all that was going on. It’s been a dream to take that knowledge to the next level for a long time … and we got our opportunity with “John Wick”.

Which differences have you noticed as a director of an entire movie?

Well, it’s about decision making, ultimately.

As director, you are creating worlds, deciding character arcs, making every decision which is exciting and nerve wracking, too.

What was it like to work with Chad Stahelski?

We know each other so well, we are like brothers. We always prepare the scenes together and pretty much know what the other is thinking at any given time during the production, though we are very different and handle the crew very differently.

What does an actor learn first at “87eleven” when preparing for a role?

The usual movements, independent of the type of martial arts. It is very important to stimulate body awareness and to have good posture. This helps to prevent injuries and serves as preparation to learn action scenes.

For the latter, every actor receives his own choreography, which needs to be studied step by step.

How did you prepare Keanu Reeves for his role? What was part of his training?

Keanu is interested in martial arts himself and therefore already has a lot of prior knowledge. We have worked with him a lot in the past, so he has his basics and is extremely well prepared. But, as we got into “John Wick”, he came to our studios and worked with us on gun handling and we taught him gun-fu. This type of work is as essential to understanding the character as learning your lines.

Keanu Reeves wears his wrist watch on the inner side of his wrist. Does this reflect the character of his role?

This is actually a habit of trained militants to wear their watch this way. They must repeatedly coordinate the time with their team when they are on a mission. Holding a weapon and aiming at a target, but having to twist the arm to read the time would be a grave mistake. This is why they wear their watch with the display faced on the inner side of their wrist, so that the view of the target is not disturbed.

Is there a little story from the set that you would like to share with us?

For one of the last scenes of the movie, in which Keanu Reeves fights in the rain, we had to shoot outside at a harbor. The nights were very cold and we asked Keanu if he would rather postpone the filming, since we needed to dump a ton of water over his head

AS DIRECTOR, YOU ARE CREATING WORLDS.

to create rain. The water would have turned the already cold set into a freezing one. He straight up refused. He said something along the lines of, let’s get on with it – don’t worry about me. We appreciate his professionalism and work dedication.

Do you know how your debut movie “John Wick” is being received, especially pertaining the lengthy action scenes?

Test screenings gave us some indication that it was going over well with a lot of people – women included, which surprised everyone since it is a bit of a blood bath. Turns out people love dogs … and they deserve to be avenged. I think everyone responded to the bold choices and the fun of the film. We could not be happier about its reception.

Are further projects planned?

There are a bunch of exciting projects on the horizon. Stay tuned!

INSIGHT BY CARL F. BUCHERER Nº11 – 31

EVENT EUROPE

RED CARPET IN BERLIN In January 2015, the heart-stopping action thriller “John Wick” premiered in Germany. An exclusive preview was held at the Classic Remise in Berlin on the occasion of the film release.

The Classic Remise is the perfect place for the thrilling premiere of “John Wick”: Precious vintage cars line up beside collectibles from fans. The restored Wilhelmine tramway depot created a very special flair, with exclusive timepieces

by Carl F. Bucherer integrated into the ambience.

One particular highlight was the arrival of directors David Leitch and Chad Stahelski who came to the premiere in Germany and were present at the preview. A further famous guest invited was Daniel Bernhardt who acts as the opponent of Keanu Reeves.

He answered journalist’s questions at a press cocktail reception before the beginning of the film screening.

Daniel Bernhardt also gave the guests an insight into his fascinating career: The Friend of the Brand of the traditional label from Lucerne confidently and persistently follows his own path. Born and raised in Berne, he was inspired by Bruce Lee and has been practicing various martial arts since the age of 15. Thai boxing, karate and tae kwon do, to just name a few. Numerous film projects followed on the heels of his successful career as a model for several fashion labels. As it often happens in life, it was pure chance that brought him together with Jean-Claude Van Damme.

So Daniel Bernhardt made a spur-of-themoment decision, while on the set of a photo shoot, to seize the opportunity to enter the film business. Despite the scores of film shootings, his family remains his number one priority, as he explained to the journalists at the press cocktail party.

The premiere at the Classic Remise was a complete success. Numerous VIP guests and media representatives enjoyed the evening that combined a laid-back atmosphere with action-packed thrill.

PREMIERE IN BERLIN WITH THE STARS FROM HOLLYWOOD.

CEO Sascha Moeri welcoming David Leitch, Chad Stahelski and Daniel Bernhard on the red carpet. The two directors and the actor set a special highlight with their journey to the German premiere.

32 – INSIGHT BY CARL F. BUCHERER Nº11

Actor Daniel Bernhard gave an exclusive insight into his career.

Dining room. Living room. Bedroom. Legroom.

Is it possible that a ight to Europe can be over too soon? In SWISS Business, it’s possible.

You’ll enjoy Swiss cuisine, great entertainment and then a fully at bed. For daily ights to the heart of Europe and beyond, contact your travel agent or visit swiss.com

VISITING

NEW SPLENDOR IN BERN Local flair meets international ambience: After undergoing renovations, the Bucherer boutique in Bern boasts an interior that is second to none. Boutique manager Peter von Gunten shares some unique details with INSIGHT by Carl F. Bucherer.

Our boutique is on Kornhausplatz, in the heart of Bern. We look out on an important symbol of Swiss tradition: the famous Zytgloggenturm. This is a clock tower of medieval origin, with a well-known astronomical clock and chimes.

The listed building in the old town that is home to our boutique reflects a long history and offers the ideal setting for our range of traditional watch and jewelry brands.

34 – INSIGHT BY CARL F. BUCHERER Nº11

Our refurbishment laid special emphasis on high-quality materials. For example, the walls and floor are in light-colored, polished Botticino marble, a fine sandstone from Lombardy, Italy.

Silk carpets are numbered among the world’s finest and most beautiful. They provide the top-quality covering of our entire first floor. Stroke the surface of a silk carpet. It feels as soft as human skin. Stroke backwards, against the pile, and it’s like velvet. This creates an exquisite ambience and conveys a feel-good ambiance.

At a jeweler’s like Bucherer, art must be ‘built in.’ The light installations by the Brazilian artist, Valeria Nascimento, had caught my eye in our boutiques in Paris and Munich. So I was thrilled when she agreed to create a suitable ceiling structure for us. She has carried out this assignment with impressive creativity, adorning her filigree artwork with myriad ceramic blooms.

The sophisticated ceiling structure on the first floor is our architects’ masterpiece. Take a second look, and you’ll see what I mean. Its hand-finished plasterwork alternates flat expanses, roundings and pools of light, giving the room a wonderful sense of soaring spaciousness.

I love the layout of our shop window. Instead of the usual display on two flat tiers, two standalone cabinets have been built and positioned in the window. This innovative configuration creates astonishing transparency, lightness and a threedimensional visual effect.

Our clientele comprises a wide assortment of people.

But everyone, be they clients from Switzerland or globetrotting tourists, should feel at home here. That is why the combination of local flair and international ambience is vital to us.

We’ve pulled off this trick successfully through our sensible division of space and our combination of large scale and homeliness, such as the upstairs lounge nook.

As a jeweler, my preference is for classic watches. My first choice would be the Manero PowerReserve in pink gold, by Carl F. Bucherer. The retrograde power reserve display and large date on the dial reflect great watchmaking and aesthetic design.

Peter von Gunten’s credo:

“ANYONE WHO KEEPS THE ABILITY TO SEE BEAUTY NEVER GROWS OLD”.

(Franz Kafka)

The boutique’s centerpiece is a round glass showcase. Its curvature fits into the space very neatly. Leather, dark oak and bronze-coated brass fittings come together in an elegant design.

Peter von Gunten is Boutique Manager at Bucherer Bern and has worked for the Bucherer company since 1993. A goldsmith by trade, he is also a retail trainer and has taken numerous advanced courses.

Masterpieces of the watchmaker’s and jeweler’s craft are both his passion and his life.

INSIGHT BY CARL F. BUCHERER Nº11 – 35

MARKET NEWS INTERNATIONAL

BASELWORLD 2015 The new Carl F. Bucherer chronographs have delighted fans around the globe. The showpiece watches were first revealed to the public at Baselworld, in March 2015. The many events surrounding the Swiss watchmaking brand made an elegant setting for the presentation.

Baselworld is the event that highlights trends in the watch industry and also its most important platform for presenting brand worlds and launching new products. Carl F. Bucherer was again present with a stand in the prestigious Hall 1.0, where it rubbed shoulders with many of the world’s best-known and most important watch marques. The three-story pavilion is designed on the keynote theme ‘feel at home.’ Its cubist shapes, clear lines and harmonious color concept are impressive. This stand reflects the elegance and emphatically high quality of the Carl F. Bucherer brand. It displays all the Swiss watchmaker’s collections, and welcomes visitors from all over the world.

36 – INSIGHT BY CARL F. BUCHERER Nº11

The highlight of the lounge area was the exhibition of the Manero ChronoPerpetual OnlyWatch 2015: a single masterpiece in white gold, created especially for Only Watch 2015. Visitors had the chance to admire the precious unique creation on the stand, before it joined the worldwide Only Watch Roadshow. It will eventually be auctioned, with the proceeds going to the Monaco Association Against Muscular Dystrophy (AMM).

The artistic embellishments of the exhibition stand achieved a remarkable combination of their own. In the pavilion lounge, Carl F. Bucherer created a successful link between Switzerland and China. Works of the artists Tan Ping, from China and Luciano Castelli, from Lucerne, were displayed on a theme of ‘China’s abstraction and the figuration of the West.’

This year all eyes were on the Patravi TravelTec family. The watch, which features three time zones, marked its tenth anniversary with an impressive new model: the Patravi TravelTec II. The unique combination of three time zones displayed in one chronograph, is now resplendent in a bold, compact case. Celebrating the occasion, Carl F. Bucherer held international press lunches in Basel, which introduced selected journalists to the functions and fascination of the Patravi TravelTec Collection. Even the ‘library’ on the exhibition stand bore the legend ‘Dedicated to Patravi TravelTec II’ and illustrated the immense variety of the countries in different time zones.

At an exclusive press brunch Sascha Moeri, CEO of Carl F. Bucherer, introduced two new and personable Friends of the Brand. Sprinter Mujinga Kambundji and ski racer Sandro Viletta officially confirmed their cooperation with the Lucerne watchmaker. At the same time, they were treated to their own chronographs. Viletta chose a Patravi EvoTec DayDate, while Kambundji received the twotone Pathos Diva with fine diamonds.

That same delight in the material is apparent again at the first glimpse of the new Pathos Diva in pure rose gold. The precious metal sets off the aureole design, the distinctive feature of the many versions within the Pathos Collection. With aureole in a wave design or filigree mesh pattern, dial in shimmering mother of pearl or delicately ornamented on plain white, in pale rose gold or with opulent diamonds – there’s a perfect Pathos to suit every woman’s taste. A special launch event for selected bloggers celebrated the new Pathos Diva rose gold. The ladies shared the opportunity to discover the variety of the Pathos Collection with Friends of the Brand Wendy Holdener, Bianca Sissing and Nubya.

DJ Antoine, a Friend of the Brand, joined a panel of experts at Baselworld to discuss the link between time and luxury. The MetaDesign podium discussion engaged with the theme: ‘luxury is dead, long live luxury.’

An event staged by the Pacific Society offered the perfect opportunity for anyone wishing to encounter the surprises lurking in the depths of the ocean. And the new version of the Patravi ScubaTec wristwatch made the perfect accouterment for discovering the charm of the south seas. The new model, in rose gold, powerfully combines sporting style with the energy of the adventurer. The bezel, which rotates only one way, features striking black and blue ceramic inlays, ideally complementing the precious metal. Another impressive feature is the light, reflected off the scaled surface of the black dial. The effect is reminiscent of the dappled reflections on the surface of the water. Patravi ScubaTec in rose gold – diving in all its alluring facets, with a touch of adventure.

INSIGHT BY CARL F. BUCHERER Nº11 – 37

MARKET NEWS HONG KONG

LEADER OF THE YEAR 2014 Carl F. Bucherer is the official sponsor of the prestigious award, which will be presented as part of a gala in Hong Kong.

Relentless dedication, strong convictions and clear goals – attributes that distinguish strong leadership personalities and make them the best of their field. Progress and growth are only possible as a result of the willpower of individuals to lead the way and make a difference. To acknowledge such impressive achievements, the Sing Tao Group initiated the “Leader of the Year Award” in 1994 as a tribute to outstanding leaders. The winners belong to the most excellent minds of their respective field.

Remarkable success stories are a testament to their unswerving effort and dedication to their work.

The awards presentation ceremony was held in a gala event officiated by Mrs. Carrie Lam Cheng Yuet-ngor, Hong Kong Chief Secretary for Administration, HKSAR. Many famous people and government officials were invited to the event.

Mr. Peter Wong Tung-shun, Deputy Chairman and Chief Executive of the Hong Kong and Shanghai Banking Corporation Limited is the winner in the Finance category.

38 – INSIGHT BY CARL F. BUCHERER Nº11

Mr. Winston Lo Yau-lai, Executive Chairman of Vitasoy International Holdings Limited is the winner in the Commerce & Industry Finance category.

Principal Chan Hung, founder of “Principal Chan Free Tutorial World“, is the winner in the Education / Technology / Professions category.

Mr. Tsang Wai-hung, Commissioner of Police of the HKSAR and his wife.

OVER THE LAST 20 YEARS, THE “LEADER OF THE YEAR AWARD” HAS DEVELOPED INTO ONE OF THE MOST PRESTIGIOUS EVENTS IN ASIA.

Over the last 20 years, the “Leader of the Year Award” has developed into one of the most prestigious events in Asia. The award presentation ceremony took place as part of an exclusive gala, with a number of the most renowned personalities in Hong Kong as well as government representatives. This confirmed the extraordinary significance of this award.

For nine years, Carl F. Bucherer has been the official and only timepiece sponsor of the renowned event. The Lucerne-based traditional brand exhibited two masterpieces of watchmakers’ and jeweler’s craft: the impressive Manero ChronoPerpetual, with an eternal calendar, and the fascinating Pathos Diva Joaillerie.

Ms. Carina Lau, famous artist.

Mr. Yuen Kwok-keung, Secretary for Justice of the HKSAR.

INSIGHT BY CARL F. BUCHERER Nº11 – 39

MARKET NEWS USA

PREMIUM PRESENCE IN LOS ANGELES The Feldmar Watch Company boutique in Los Angeles presents Carl F. Bucherer in a brilliant atmosphere.

For over 100 years, Feldmar Watch Company has inspired with excellent work and a real passion for extraordinary timepieces. As a family-operated company in the third and fourth generation, the renowned watch retailer shares the values of the brand Carl F. Bucherer. The Swiss timepiece manufacturer can also look back on 125 years of successful tradition – a mutual basis for a strong and longstanding partnership.

In celebration of the 100 year anniversary in year 2013, the boutique on trendy West Pico Boulevard in Los Angeles was modernized, refurnished and expanded. The updated building that now spreads over 910 square meters offers an elegant setting for the fashionable timepieces from Carl F. Bucherer. Red brick walls give the rooms a vintage flair and create a warm and inviting atmosphere. The combination of noble wooden floors made of white oak, custom-made

Custom-made mahogany showcases give the redesigned boutique a timeless elegance.

In the impressive boutique in Los Angeles, the Feldmar Watch Company showcases its success in continuously reinventing itself and evolving over the past 100 years, all the while without losing sight of its values.

Scott J. Meller, associate of Feldmar Watch Company, and Sascha Moeri, CEO Carl F. Bucherer, at the grand opening.

The precious timepieces are presented on 910 sqm in the modernized brick building on West Pico Boulevard in LA.

40 – INSIGHT BY CARL F. BUCHERER Nº11

mahogany display cases and translucent glass elements creates an unmatched timeless elegance. The glamorous focal point of the boutique is the illuminated timepiece counter made of exquisite onyx.

MARKET NEWS SWITZERL AND

EXCLUSIVE EXHIBITION AT ZURICH AIRPORT Journey to the heart of craftsmanship – From May 8 to June 21, 2015, the respected Lucerne-based company, Carl F. Bucherer, will offer a fascinating opportunity to experience watchmaking up close.

Swiss watch manufacturer Carl F. Bucherer looks back on over 125 years of outstanding traditional craftsmanship. As part of this success story, the time-honored Lucerne firm has made use of the expertise accumulated over many years in both the watchmaking and jewelry making arts, developing impressive collections and proprietary works born of the company philosophy: «Bound to tradition. Driven by innovation.» Now Carl F. Bucherer is sharing its passion with an international audience. At an exhibition, beginning on May 8th, in the Airside Center at Zurich Airport, Carl F. Bucherer will be showing the vibrancy of traditional craftsmanship. Visitors are invited to experience

this tradition and receive a souvenir photo to take home with them.

PRECIOUS TIMEPIECES: CARL F. BUCHERER Selected collection pieces will be on display for six weeks to highlight the high art and science of watchmaking. One feature of the exhibition is an insight into the mechanical fineries of the Manero Tourbillon, with an integrated tourbillon whose sophisticated design compensates for loss of movement accuracy due to the effects of gravity.

STEP INTO THE ROLE OF WATCHMAKER Visitors of the exhibition will be able to play the role of watchmaker themselves. With the city of Lucerne as the backdrop, where the Carl F. Bucherer headquarters is located, visitors can take a seat at a watchmaker›s bench and have a photo taken of them practicing this highly respected craft.

VIVID TRADITION AT ZURICH AIRPORT.

INSIGHT BY CARL F. BUCHERER Nº11 – 41

No11

BY CARL F. BUCHERER

Was someone else faster?

Visit us on www.carl-f-bucherer.com Or follow us on

THE RETURN OF THE CRAFTSMAN

INSIGHT BY CARL F. BUCHERER Nº11 – 43

POINT OF VIEW

The Mechanics of Perfecting Time:

PULLING OUT ALL THE STOPS I’ve been writing about watches for 30 years.

I’ve authored six books on the subject. If someone had told me when I was completing my Master’s degree in Journalism that I would spend half of my lifetime writing about timepieces, I would have laughed.

Today, I think differently.

Watches are a serious business. The concept of tracking time – an idea that has been around as long as man – is a powerful aphrodisiac. The thought of taking a fleeting second and watching it pass by on our wrists

Today, many companies rely heavily on machine work, more so than on hand craftsmanship. But, when it comes to the finest brands in the world, the workmanship and the attention to detail are paramount.

When I look at a timepiece, I do two things.

First, I peer as deeply into it as possible. If it has a skeletonized movement or a mainplate as dial, I examine the components and their finishing. If the watch seems to be a basic “case and dial” watch, then I study the case, the dial, and the craftsmanship.

“A TOP-QUALITY WATCH MUST LEAVE NO STONE UNTURNED”. is monumental. This is an industry based on obsession for perfection, based on a neverending inventive quest to find better and more innovative – and beautiful – ways to track that second (and fractions thereof ).

Innovation, however, comes from a spark that must be ignited into a flame. To be a leader one must not only have the idea, but also be driven by passion and by a desire to continually surpass one’s own abilities. In today’s world – where watchmaking spans more than five centuries – certain watch brands embrace the spirit and enthusiasm of the craft more wholly than others.

Carl F. Bucherer is one of those brands.

44 – INSIGHT BY CARL F. BUCHERER Nº11

Next, I turn the watch over and examine it from the back. To me, the back can be just as telling as the front and sides – and sometimes it is even more beautiful. I once had a novice writer in the watch industry look at me in wonder when I took a beautiful watch and immediately turned it over. “What are you looking for?” the person asked. The response was easy, “I am looking for no stone unturned.”

A top-quality watch has to spare no effort.

It must be magnificent not only for its precision engineering and technical advancement, but also for its technique, finish and craftsmanship. Because Carl F. Bucherer is

Roberta Naas –––

Roberta Naas is an award-winning journalist that specializes in writing about timepieces. She is the founder of the on-line luxury watch publication, www.atimelyperspective.com and travels internationally to bring the news in this industry to the forefront. One of the most respected journalists in her field, Naas writes for some of the world‘s most prestigious newspapers and magazines. She is the timepiece editor in the USA for Niche Media (Gotham, LA Confidential, Vegas, Ocean Drive, and more), and covers the business angle of timepieces for Forbes.com, among others.

an independent Swiss watch company (one of just a handful left in today’s world), it has the ability to stretch its proverbial wings and invest time and resources into going the extra miles when it comes to the concept of hand-made and hand-finished.

I am always impressed when a watch brand can demonstrate its ability to embrace its past, and then channel that legacy into modern timepieces that can go the distance – ensuring time for future generations.

Roberta Naas

ADRESSES

CARL F. BUCHERER WORLDWIDE SWITZERLAND

Basel Bucherer Basel, Freie Strasse 40, 4051 Basel, +41 61 261 40 00 Kurz Basel, Freie Strasse 39, 4001 Basel, +41 61 269 60 60 Bern Bucherer Bern, Marktgasse 2, 3011 Bern, +41 31 328 90 90 Kurz Bern, Spitalgasse 38, 3011 Bern, +41 (0)31 311 04 22 Davos Bucherer Davos, Promenade 69, 7270 Davos, +41 81 410 00 50 Engelberg Swiss Lion Titlis, Bergstation Titlis, 6030 Engelberg, +41 41 372 10 90 Geneva Bucherer Genève, 26, Quai Général-Guisan, 1204 Geneva, +41 22 319 62 66 Bucherer Genève, 22, Rue du Mont-Blanc, 1201 Geneva, +41 22 732 72 16 Kurz Bader Genf, 11, rue de la Conféderation, 1204 Geneva, +41 22 311 70 76 Interlaken Bucherer Interlaken, Höheweg 43, 3800 Interlaken, +41 33 826 02 02 Lausanne Bucherer Lausanne, 1, Rue de Bourg, 1002 Lausanne, +41 21 312 36 12 Locarno Bucherer Locarno, Piazza Grande, 6600 Locarno, +41 91 751 86 48 Lucerne Bucherer Luzern, Schwanenplatz 5, 6002 Lucerne, +41 41 369 77 00 Kurz Luzern, Weggisgasse 25, 6004 Lucerne, +41 41 419 40 20 Swiss Lion Luzern, Löwenplatz 11, 6004 Lucerne, +41 41 410 61 81 Lugano Bucherer Lugano, Via Nassa 56, 6900 Lugano, +41 91 923 14 24 St. Gallen Bucherer St. Gallen, Multergasse 15, 9004 St. Gallen, +41 71 222 02 22 St. Moritz Bucherer St. Moritz, Via Maistra 17, 7500 St. Moritz, +41 81 833 31 03 Villars sur Ollon Brändli Création & Co, Rue Centrale, 1884 Villars sur Ollon, +41 24 495 14 14 Wallisellen Kurz Glattzentrum, Neue Winterthurerstr. 99, 8301 Wallisellen, +41 43 233 30 50 Zermatt Bucherer Zermatt, Bahnhofstrasse 6, 3920 Zermatt, +41 27 967 53 53 Zurich Bucherer Zürich, Bahnhofstrasse 50, 8001 Zurich, +41 44 211 26 35 Bucherer Zürich Airport, Airside Center, 8060 Zurich, +41 44 800 85 40 Kurz Zürich, Bahnhofstrasse 80, 8001 Zurich, +41 44 211 25 77

GERMANY

Berlin Bucherer Berlin, Friedrichstraße 176-179, 10117 Berlin, +49 30 20 41 049 Bucherer Berlin, Kurfürstendamm 45, 10719 Berlin, +49 30 88 04 030 Braunschweig Juwelier Rödiger, Sack 3, 38100 Braunschweig, +49 531 43 474 Düsseldorf Bucherer Düsseldorf, Königsallee 26, 40212 Düsseldorf, +49 211 32 80 83 Frankfurt Bucherer Frankfurt a. Main, Kaiserstraße 1, 60311 Frankfurt, +49 69 13 88 20 Hamburg Bucherer Hamburg, Jungfernstieg 25, 20354 Hamburg, +49 40 34 34 67 Munich Bucherer München, Neuhauser Straße 2, 80331 Munich, +49 89 29 82 83 Bucherer München Palais an der Oper, Residenzstraße 2, 80333 Munich, +49 89 23 88 54 60 Nuremberg Bucherer Nürnberg, Hefnersplatz 4-6, 90402 Nürnberg, +49 911 20 51 70 Stuttgart Juwelier von Hofen, Königstraße 42, 70173 Stuttgart, +49 711 29 09 88

AUSTRIA

Vienna Bucherer Wien, Kärtnerstrasse 2, 1010 Vienna, +43 1 51 26 730

ANTIGUA AND BARBUDA St. John‘s Abbott‘s Jewellery Ltd., 18 Heritage Quay, St. Johns City, +1 268 462 3107

ARGENTINA

Buenos Aires The Watch Gallery, Av. Alvear 1910, C1129AAO, 0800-888 WATCH (92824)

ARUBA

Oranjestad Shiva‘s Gold and Gems, Royal Plaza Mall, L.G. Smith Blvd. #94, Oranjestad, +1 297 583 4077

BAHAMAS

Nassau John Bull, 284 Bay St., +1 242 363 3956

BELGIUM

Brussels De Witte, Rue au Beurre 22, 1000 Brussels, +32 2 512 85 85 De Witte, Rue de l‘Eglise 153, 1150 Brussels, +32 2 771 58 77

CANADA

Montreal, QC Kaufmann de Suisse, 2195 Cresent St., H3G 2C1, +1 514 848 0595 Toronto, ON Classic Creations, Newtonbrook Plaza, 5799 Yonge Street, Suite 101, M2M 3V3, +1 888-316-2765

Vancouver, BC Siba Jewellers, Unit G44 Pacific Center, 701 W. Georgia St., V7Y 1E4, +1 604 689 9608

CAYMAN ISLANDS

Grand Cayman Kirk Freeport, 893 GT Cardinal Ave., Georgetown, 345-949-7477

CHINA

Baotou HDLY Baotou Wang Fujing Plaza, 1/F, Wang Fujing Plaza, 69 Gangtie Street, Kun Dulun Distric, 14010 Baotou, +86-010-59361588 Beijing Landao Shopping Mall, 1/F, Harmony Watch, Landao Shopping Mall, 8 Chaowai Road, Chaoyang Distric, 100020 Beijing, +86-010-58214063 Emperor Sept Shopping Centre, 1/F, Sept Shopping Centre, 22 Jianguo Road, Cahoyang Distric, 100022 Beijing, +86-010-85110922 Yansha Outlets, Room A517, Hongke Hotel, 5 East Zhixin Road, Haidian Distric, 100083 Beijing, +86-010-67395390 (+86-010-62345124) Carl F. Bucherer Boutique Beijing, Shop 107A, 1/F Beijing apm, 138 Wang Fujing Road, Dongcheng Distric, 100006 Beijing, 010-69296487, +86-010-65221167 Xidan Department Store, 1/F, Harmony Watch,Xidan Department Store, 120 North Road, Xicheng District, 100031 Beijing, +86-010-66011216 Changchun Changchuan Department Store, 1/F, Harmony Watch, Changchun, Department Store, 1881 Renming Street, Chaoyang Distric, 130061 Changchun, +86-0431-88987487 Changchun International Building, 1/F, Changchun International Building, 478 Chongqing Road, Changchun, Jilin, 130041 Changchun, +86-0431-88919026 (+86-0431-88913168) Chongqing New Century Department Store, 1/F, Harmony Watch, New Century Department Store, 1 North Xinjian Road, Jiangbei Distric, 400020 Chongqing, +86-023-89188879 Emperor Haiyi Store, LG/F, Haiyi Hotel, Zourong Road, Yuzhong Distric, 400010 Chongqing, +86-023-63828329 Nanping Shopping Mall, 1/F, Harmony Watch, NanpingShopping Mall, 8 North Nanping Road, Nan‘an Distric, 400060 Chongqing, +86-023-88306130 Hangzhou Mixc Department Store, Shop 195,Mixc Department Store, 701 Fuchun Road, Jianggan Distric, 310016 Hangzhou, +86-0571-89705710

Harbin Qiulin Department Store, 1/F, Qiuling Department Store, 320 East Dongdazhi Street, Nangang Distric, 150001 Harbin, +86-0451-87157585 Hefei Wanda Department Store, 1/F, Harmony Watch, Wanda Department Store, 130 Ma Anshan Road, Baohe Distric, 230061 Hefei, +86-055162891586 Hohhot Hohhot Minzu Store, 1/F, Hohhot Minzu Store, 7 West Zhongshan Road, Hohhot, Huimin Distric, Inner Mongolia, 10020 Hohhot, +86-04716932598 Jia Musi Jia Musi Store, 1/F, Hengdeli Watch, Jia Musi Store, 134 Zhongshan Road, 154002 Jia Musi, +86-0454-8888555 Kunming Bank Building Store, Block B, Bank Building Store, 397 Qingnian Road, 650000 Kunming, +86-0871-63158282 Luoyang Luoyang Wangfujing, 1/F, Harmony Watch,Wang Fujing Plaza, No. 429, Zhongzhouzhong Street, Luoyang, +86-138 3889 4095 Nanchang Nanchang Baisheng, No.177, Harmony Watch, Nanchang Baisheng, No.177, Zhongshan Road, 330000 Nanchang +86-0791-86733236 Shanghai Orient Shopping Mall, 1/F, Orient Shopping Mall, North Caoxi Road, 200030 Shanghai, +86-021-64870000 Sanlian Department Store, Shanghai, 1/F, Sanlian Department Store, 456 East Nanjing Road, Huangpu Distric, 200001 Shanghai, +86-02163222183 Shenyang Shenyang 1928 Store, 2/F, Harmony Watch, 312 North Nanjing Road, Heping Distric, 110001 Shenyang, +86-024-83830709 Shenzhen Duty Free Store, 1/F, Harmony Watch, Grand Skylight Hotel, 3024 shennan Road, Futian Distric, 518000 Shenzhen, +86-0755-83201518 Mixc Department Store, Shop S145\S249, Block D, Huarun grand hyatt, 1881 South Baoan Road, luohu Distric, 518001 Shenzhen, +86-0755-82668369 Taiyuan Wangfujing Plaza, 1/F, Sanbao Watch, Wangfujing Plaza, 99 Qinxian Road, Xiaodian Distric, Taiyuan, Shanxi, 30006 Taiyuan +86-0351-7887127 Huayu Shopping Centre, 1/F, Huayu Shopping Centre, 87 Kai Huasi Street, Taiyuan, Shanxi, 30001 Taiyuan, +86-03518308842 Sanbao Store, 2/F, Sanbao Watch, 81 Kaihuasi Street, Taiyuan, Shanxi, 30001 Taiyuan, +86-0351-4084360

World Trade Shopping Centre, 1/F, Harmony Watch, World Trade Shopping Centre, 69 Fuxi Street, Taiyuan,Shanxi, 30002 Taiyuan, +86-03518689400 Urumqi Ginwa Shooping Centre, Harmony Watch, Ginwa Shopping Centre, 688 North Youhao Road, 830000 Urumqi +86-0991-4857076 Xi‘an Zhonglou Kaiyuan Department Store, 1/F, Harmony Watch, Kaiyuan, Department Store, 6, East Jiefang Road, 710000 Xi‘an, +86-029-87235469 Xiwang Kaiyuan Department Store, 1/F, Harmony Watch, Kaiyuan, Department Store, Cross southeast, Xishao Door, Lianhu Distric, 710000 Xi‘an, +86-029-62829351 Haomen Store, 1/F ,Harmony Watch, Haomen Store, 36 South Street, Beilin Distric, 710001 Xi‘an, +86-029-87263151

CZECH REPUBLIC

Karlovy Vary ISABELLA shop, Lazenska 10, 36001 Karlovy Vary, +420 353 223 200 Prague Altman AZ, s.r.o., Vaclavske Namesti 28, 11000 Prag, +420 354 430 128 Vladimir Bechyne s.r.o., Stepanska 630/57, 110 00 Prag 1, +420 224 214 349

FINLAND

Helsinki Westerback, Keskuskatu 5, 100 Helsinki, +358 207 000 605

FRANCE

Courchevel Julian Joailliers, Galerie Espace Diamant, 73120 Courchevel, +33 04 79 08 31 80 Paris Bucherer Paris, 12, Boulevard des Capucines, 75009 Paris, +33 1 70 99 1888 Chadourne, 6, rue de Babylone, 75006 Paris, + 33 145 481 943 Roissy Royal Quartz, Terminal 2E- S4, Aéroport Roissy Charles de Gaulle, 95741 Roissy, +33 1 74 37 13 35 Royal Quartz, Aéroport Roissy Charles de Gaulle, 95741 Roissy, +33 (0)1 74 25 28 90 Royal Quartz, Terminal E1 Porte K, Aéroport Roissy Charles de Gaulle, 95741 Roissy, +33 1 74 25 28 90 Saint Tropez Julian Joailliers, Passage du Port, 83990 Saint Tropez, +33 (0)4 94 97 20 27

GUATEMALA

Guatemala Casa Del Vecchio, CC. Paseo Cayala Local F1-105, Guatemala, +(502)5702-8916

HONG KONG SAR OF CHINA

Hong Kong Prince Jewellery & Watch Co., Shop, B - C, Ground Floor, 58 Russell Street, Causeway Bay, Hong Kong, +852 2776 0688 Prince Jewellery & Watch Co., Shop B, Ground Floor, 60 Russell Street, Causeway Bay, Hong Kong, +852 2808 0021 Prince Jewellery & Watch Co., Portion of A1 A2 A3 A6 & A7 Ground Floor, 16 Kai Chui Road, Causeway Bay, Hong Kong +852 2895 6688 Prince Jewellery & Watch Co., Shop 2, Ground Floor, Prestige Tower, 23-25 Nathan Road, Tsimshashui, Kowloon, Hong Kong, +852 2739 2333 Prince Jewellery & Watch Co., Shop 3, Ground Floor, Bo Yip Building, 10 Peking Road, Tsimshashui, Kowloon, +852 2369 2123 Prince Jewellery & Watch Co., Shops 316-318 & 366-367 Level 3, Ocean Centre, 3-27 Canton Road, Tsimshashui, Kowloon, +852 2736 6636 Prince Jewellery & Watch Co., Shop OT-281, Level 2 Ocean Terminal, 3-27 Canton Road, Tsimshashui, Kowloon, +852 2311 4432 Prince Jewellery & Watch Co., Shop No. 3322, Level 3 Gateway Arcade, Harbour City, 3-27 Canton Road, Tsimshashui, Kowloon, +852 2311 1878 Prince Jewellery & Watch Co. Shops, 201-203 & 263-265, Level 2, Landmark North, 39 Lung Sum Avenue, Shek Wu Hui, Sheung Shui, New Territories, +852 2323 2308 Prince Jewellery & Watch Co., Shop 1098-1099, First Level & Shop 2122, Second Level, 1 Austin Road West, Kowloon, +852 2301 1112 Prince Jewellery & Watch Co., Shop OT-281, Level 2 Ocean Terminal, MOKO, 193 Prince Edward Road West, Mongkok, Kowloon, +852 23667313 Oriental Watch Co. Ltd., Ground Floor, 133 Des Voeux Road, Central, Hong Kong, +852 2545 0927 Oriental Watch Co. Ltd., Shop B & C, Ground Floor, Kowloon Building, 555 Nathan Road, Yau Ma Tei, Kowloon, +852 2384 8103 King‘s Watch Co. Ltd., Ground Floor, 49 Queen‘s Road, Central, Hong Kong, +852 2522 3469 La Suisse Watch Co. Ltd., Ground Floor, 719 Nathan Road, Mongkok, Kowloon, +852 2394 1692 Prestige Diamond Watch Limited, Shops G3A & G4, Whampoa Garden, Hunghom, Kowloon, +852 2187 2301 Halewinner (Jordan 2) Co. Ltd., Shops E & F, Ground Floor, Everest Building, 241-243 Nathan Road, Jordan, Kowloon, +852 2735 6929

INSIGHT BY CARL F. BUCHERER Nº11 – 45

ADRESSES Tung Hing Watch Co. Ltd., Shop C, Ground Floor, 617-619 Nathan Road, Mongkok, Kowloon, +852 2994 0008 Tung Hing Watch Co. Ltd., Ground Floor, 735-735A Nathan Road, Mongkok, Kowloon, +852 2994 0218 Wah Hing Watch Co. Ltd., Ground Floor, 646 Nathan Road, Mongkok, Kowloon, +852 2396 0680 Kowloon Watch, Ground Floor, 256 Sai Yeung Choi Street South, Mongkok, Kowloon, +852 2381 0962 Zhong Xing Watch Co., Ground Floor, 581 Nathan Road, Mongkok, Kowloon, +852 2710 8166 Time Watch, Shop A, Ground & First, Floor, Railway Plaza, 39 Chatham Road, Tsimshashui, Kowloon, +852 2723 9989 Just Watch Co. Ltd., Shop No.G17, Ground Floor,Silvercord, 30 Canton Road, Tsimshashui, Kowloon, +852 2375 1813 Carl F. Bucherer Boutique Hong Kong, Shop A3, Ground Floor, 1 Yee Wo Street, Causeway Bay, Hong Kong, (852) 2882 2302 Prince Jewellery & Watch Co., Ground to 1/F, G/F, 49-52 Haiphong Road, Tsimshashui, Kowloon, +852 2367 8871 Prince Jewellery & Watch Co., Shop M-99, MTR Level, V City, 83 Heung Sze Wui Road, Tuen Mun, New Territiories, +852 2362 0213 The Grand Mall - Time Watch, G/F, Kwun Tong Harbour Plaza, 182 Wai Yip Street, Kwun Tong, Kowloon, +852 2122 9696 Swisment Watch International, B1/F, Kowloon Bay Internation Trade & Exhibition Centre, 1 Trademart Drive, Kowloon Bay, Kowloon, +852 2155 1197 Premium Watch & Jewellery Limited, Ground Floor, Lung Ma Building, 552 Nathan Road, Yau Ma Tei, Kowloon, +852 2882 9991 Carol‘s Watch, Shop 59-60, Mirador Mansion, 54-64B Nathan Road, Tsimshashui, Kowloon, 852 2311 1433 Carol‘s Watch, G/F, Shop E, Golden Glory Mansion, 16 Carnarvon Road, Tsimshashui, Kowloon, +852 2366 0221

INDIA

Bangalore Ethos Summit, Shop No 114, First Floor, UB City, Vittal Mallya Road, Canberra Block, 560001 Bangalore, 009180-40999621 Ethos Swiss Watch Studios, Shop no 54, International Departure, Kempegowda International Airport, Devanhalli, 560300 Bangalore, 0091 9820976762 Chandigarh Ethos Summit, Unit No – 10, Ground Floor, Elante Mall 178178 A, ,Industrial & Business Park, Phase – 1, 160002 Chandigarh, 0091172 4663008-4008 Mumbai Ethos Summit, Unit No. G - 9A, Palladium Mall, High Street Phoenix,462 Senapati Bapat Marg, Lower Parel, 400013 Mumbai, 009122 66151308-9

Master of Time By Ethos, International Departure Area, Chatrapati Shivaji International Airport, Sahar Road, Andheri (E), 400099 Mumbai, 0091 98880501101 New Delhi Ethos Summit, G-14, Select City Walk, A-3 District Centre, Saket, 110017 New Delhi, 009111-40588700 Ethos Swiss Watch Studios, Unit No. In 01-02, Terminal 3, International Departure, Security hold Area, IGI International Airport, 110038 New Delhi, 009111-49633438-9

IRELAND

Dublin Appleby Dublin Limited, 5-6 Johnson‘s Court, Grafton Street, Dublin, +353 1679 9572

ITALY

Milano Pisa Orologeria, Via Verri angolo, Via, Montenapoleone 9, 20121 Milano, +39 02 762081

JAPAN

Asahikawa-city Asahikawa Seibu, A-Bldg. 7F, 8-migi1, 1jou-Dori, 070-8507 Asahikawa-city, +81 166 27 3426 Fukui-city Fukui Seibu, Main Bldg. 5F, 1-8-1, Chuo, 910-8582 Fukui-city, +81 776 27 8458 Fukuoka-city Fukuoka Tenjin-ten Daimaru, East Bldg. 4F, 1-4-1, Tenjin, Chuo-ku, 810-8717 Fukuoka-city, 81 92 712 8181 Iwataya Honten New Bldg. 4F, 2-5-35, Tenjin, Chuo-ku, 810-0001 Fukuoka-city, +81 92 721 1111 Funabashi-city Funabashi Seibu, 5F, 1-2-1, Honcho, 273-8550 Funabashicity, +81 47 425 5508 Hakodate-city Jewelry & Watch Watanabe, 17-9, Wakamatsu-cho, 040-0063 Hakodate-city, +81 138 23 4111 Hamamatsu-city Entetsu Department Store, Main Bldg. 7F, 320-2, Sunayama-cho, Naka-ku, 430-8588 Hamamatsu-city, +81 53 457 0001 Hiroshima-city Fukuya Hacchobori-ten, 7F, 6-26, Ebisu-cho, Naka-ku, 730-0021 Hiroshima-city, +81 82 246 6111 Kanazawa-city Meitetsu M‘za, 15-1, Musashimachi, 920-8853 Kanazawa-city, +81 76 260 2421 Kashihara-city Watch shop KOYANAGI, 1-3-10, Naizencho, 634-0804 Kashihara-city, +81 744 22 3853 Kasugai-city Chino Tokeiten Kasugai, The Mall Kasugai 1F, 22, Rokkenya-cho Higashioka, 486-0842 Kasugai-city, +81 568 86 3540 Kitakyushu-city Kokura Izutsuya, Main Bldg.

6F, 1-1, Senbamachi, Kokurakita-ku, 802-0007 Kitakyushu-city, +81 93 522 3111

46 – INSIGHT BY CARL F. BUCHERER Nº11

Kobe-city JEWELLERY KIKUCHI Honten, 2-4-3, Sannomiya-cho, Chuo-ku, 650-0021 Kobe-city, +81 78 331 5476 Kochi-city Kochi Daimaru, 3F, 1-6-1, Obiya-machi, 780-0841 Kochi-city, +81 88 822 5111 Kyoto-city Kyoto Takashimaya, 5F, 52 Nishiiru Shincho, Shinjo Kawaramachi, Shimogyo-ku, 600-8520 Kyoto-city, +81 75 221 8811 Miyazaki-city Hidaka Honten Pro-Shop, 3-4-6, Tachibanadorihigashi, 880-0805 Miyazaki-city, +81 985 26 1102 Nagoya-city Matsuzakaya Honten, 3-16-1, Sakae, Naka-ku, 460-8430 Nagoya-city, +81 52 264 2689 Meitetsu Department Store, 6F, 1-2-1, Meieki, Nakamura-ku, 450-8505 Nagoya-city, +81 52 585 2634 Naha-city Ryubo, 5F, 1-1-1, Kumoji, 900-0015 Naha-city, +81 98 867 8644 Okayama-city Takashimaya Department Store, Okayama, 7F, 6-40, Honmachi, Kita-ku, 700-0901 Okayama-city, +81 86 232 1111 Okazaki-city Okazaki Seibu, 3F, 38-5, Tosaki-cho, aza, Toyama, 444-8710 Okazaki-city, +81 564 59 3149 Osaka-city Shinsaibashi Daimaru, South Bldg. 4F, 1-7-1, Shinsaibashisuji, Chuo-ku, 542-8501 Osaka-city, +81 6 6271 1231 Kijinkan, 1F, 2-7-10, Nippombashi, Chuo-ku, 542-0073 Osaka-city, +81 6 6636 6630 Abeno Harukas Kintetsu, Tower Bldg. 11F, 1-1-43, Abenosuji, Abeno-ku, 545-8545 Osaka-city, +81 6 6627 0102 Sapporo-city Sapporo Daimaru, 5F, 4-7, Kita 5 jou-Nishi, Chuo-ku, 060-0005 Sapporo-city, +81 11 828 1111 Shizuoka-city Matsuzakaya Shizuoka-ten, Main Bldg. 6F, 10-2, Miyuki-cho, Aoi-ku, 420-8560 Shizuoka-city, +81 54 254 1111 Tokushima-city Jewelry/Watch boutique IKEDA plus, 1-22, Higashi Senbacho, 770-0911 Tokushima-city, +81 88 678 3080 Tokyo Matsuzakaya Ueno-ten, Main Bldg. 7F, 3-29-5, Ueno, Taito-ku, 110-8503 Tokyo, +81 3 3832 1111 Seibu PISA Watch & Jewelry Salon, The Prince Park Tower Tokyo 1F, 4-8-1, Shibakoen, Minato-ku, 105-0011 Tokyo, +81 3 5400 0717 JEWELLERY KIKUCHI Tokyo, Hotel Chinzanso Tokyo, 2-10-8, Sekiguchi, Bunkyo-ku, 112-8667 Tokyo, +81 3 3947 7805 Ikebukuro Tobu, 6F-10, 1-1-25, Nishiikebukuro, Toshima-ku, 171-8512 Tokyo, +81 3981 2211 Shibuya Seibu, B-Bldg. 8F, 21-1, Udagawa-cho, Shibuya-ku, 150-8330 Tokyo, +81 3 3462 0111 BEST SHINJUKU, 3-17-12, Shinjuku, Shinjuku-ku, 160-0022 Tokyo, +81 3 5360 6800

Ikebukuro Seibu, 6F, 1-28-1, Minamiikebukuro, Toshima-ku, 171-8569 Tokyo, +81 3 3981 0111 Tsukuba-city Tsukuba Seibu, 3F, 1-7-1, Azuma, 305-0031 Tsukuba-city, +81 29 863 1256 Yamaguchi-city Yamaguchi Izutsuya, 3F, 3-3, Nakaichi-cho, 753-0086, Yamaguchi-city, +81 83 925 5513

KAZAKHSTAN

Almaty Pasha Ltd, Tole bi Str, 25, 50010 Almaty, 007 (727) 2938371 Astana Pasha Ltd, 4 Sayarka Str, Radisson Hotel Astana, 10000 Astana, 007 (725) 70470

KUWAIT

Kuwait Mohammad Saleh & Raza Yousef Behbhani, Salem Mubarak Street, Salmiya, Ground Floor, Kuwait 96525718224 Ahmed Yousef Behbehani Showroom , Marina Mall, Salmiya, Kuwait, 96522244615

LIBYA

Tripoli Watch House, Al Wahat Centre No. 38, Hay Al Andous Street, 657 Tripoli, 2,18914E+11

MACAO SAR OF CHINA

Macau Oriental Watch (Macau) Co. Ltd., Shop 49D, G/F & M/F, The Macau Square, Avenida do Infante D. Henrique 47, +853 2871 7323 Xu Xing Long Watch Ltd., Avn De Almeida Ribeiro, +853 2835 7081 Hong Kong Macau (Internation) DFS, G/F & M/F, Hong Kong Macau (Int‘l) DFS, Macau Fisherman‘s Wharf, Avenida da Amizade e, Acenida Dr. Sun Yat-Sen, +853 28728148 Carl F. Bucherer Boutique Macau, Level 3, Shop 2005B, Grand Canal Shoppes at the Venetian Macau, Estrada da Baia de N. Senhora da Esperanca, Cotai, +853 2882 8741

MAURITIUS

Poste de Flacq Bijem, Le Saint Geran Hotel, Ground Floor, Poste de Flacq, 23054235967 Bijem, Le Prince Maurice Hotel, Route Choisy, Ground Floor, Poste de Flacq, 23054235967 Wolmar Maradiva Villas Resort & Spa, Wolmar, +230 453 81 99

MEXICO

Delegacion Benito Juarez Liverpool Insurgentes, Av. Insurgentes Sur No. 131‘0, Colonia Del Valle., C.P. 03100 Delegacion Benito Juarez , 54 80 13 00 Estado de México Fuentes Joyeros, Centro Commercial Interlomas, Av. Magnocentro 5, Col. San Fdo., La Herradura Huixquilucan, Estado de México, 55 52900406

Querétaro Be Watch, Centro Commercial Antea Lifestyle Center, Juriquilla, Querétaro, 442 2460400 México City Masters Joyeros, Plaza Carso, Planta Alta, Lago Zurich 245, Col.Ampliacion Granada, México D.F, 55 55579139 Municipio de Huixquilucan Liverpool Interlomas, Vialidad de la Barranca No. 6, Colonia Exhacienda Jesus del Monte, C.P. 52787 Municipio de Huixquilucan, 30 88 23 00 Villahermosa Liverpool Villahermosa Albabrisa, Blvd. Circuito Interior Carlos Pellicer Camara # 129, Centro Comecial Altabrisa, C.P. 86190 Villahermosa, 993 310 69 00 Zapopan Liverpool Zapopan, Av. Patria 2085. Fracc. Plaza Andares, C.P. 45080 Zapopan, 33 36 48 17 00

NETHERLANDS

Amsterdam Coster Diamonds, Paulus Potterstraat 2, 1071 CZ Amsterdam, +31 20 305 5555 Gassan Dam Square, Rokin 1-5 (Dam), 1012 KK Amsterdam, +31 (0)20 624 5787 Gassan Schiphol Airport, Vertrekpassage 214, 1118 AV Amsterdam Schiphol Airport, +31 (0) 20 405 99 20 Huizen Veerman Juwelen, Lindenlaan 28, 1271 BA Huizen, +31 (0)35 523 0958

NORWAY

Oslo Urmakermester Per H. Christensen, Karl Johans gt.

39, 162 Oslo, +47 22425983 Stavanger Thv. Thorbjornsen, Nytorget 12, 4013 Stavanger, +47 900 70 268

OMAN

Muscat Muscat Watch Centre, Bareeq Al Shatti Shopping Centre, Ground Floor, Al Shatti, 96895046623

POLAND

Katowice Jubitom, Katowice Silesia City Center, Ul. Chorzowska 1007, 40-101 Katowice, +48 667 778 092 Krakow Jubitom, Bonarka City Center, Ul. Kamienskiego 11, 30-644 Krakow, +48 12 298-68-64 Poznan Jubitom, Galeria Malta, ul. Abp. Antoniego Baraniaka 8, 61-131 Poznan, +48 601-866-674 Warsaw Jubitom, C.H.ARKADIA, Aleja Jana Pawła II 82, 00-175 Warszawa, +48 22 313 16 37 Jubitom Galeria Mokotow, Ul. Woloska 12, 02-675 Warszawa, +48 225 413 234 Duty Free International Airport, ul. wirki i Wigóry 1, 00-906 Warszawa

QATAR

Doha RIVOLI Doha City Centre, 2nd Floor, Doha City Centre, Westbay Area, Doha, +974 4 4833679

ROMANIA

Timisoara Bijuteria GIA, Iulius Mall, str.

A. Demetriade 1, Timisoara, +04 0256 210003

RUSSIA

Cheboksary Alexander, Karla Marksa str.

31, Cheboksary, +7 8352 62 5536 Kemerovo Sterh, Sovetskiy prosp. 33, Kemerovo, +7 3842 25 3727 Kolomna Time-Hall, TRC Rio, Oktyabrskoy Revolutsii str. 362, Kolomna, +7 8498 616 9818 Makhachkala Mir Chasov, 71 St.Yaragskogo, Makhachkala, +7 8722 615737 Moscow Sublime, TC GUM, Red Square 3, +7 495 620 3311 Vendome, Lotte Plaza, Novinsky Blvd. 8, +7 495 662 6720 Vendome, Smolenskiy Passage Smolenskaya pl. 3, +7 495 229 6168 Cassaforte, TC Sfera, Novyi Arbat str. 36/9, +7 495 690 7470 Cassaforte, TC Gallery Actor, Tverskaya str. 16/2, +7 495 937 5394 Conquest - Swiss Watches, TC Druzhba, Novoslobodskaya str. 4, +7 495 937 9304 Rich Time, Novinckiy Boulevard 36, Novyy Arbat 36, 121205 Moscow, +74954199060 Murmansk Svetoch, Lenina str. 76, +7 8152 45 6397 Novokuznetsk Sterh, Business Center City, Ermakova prosp. 9a, +7 3843 46 4865 Novorossiysk Epoha, 3/5 St.Svobody, +7 8617 605 722 Orenburg Diamant, Volodarskogo str. 21, +7 3532 94 9090 Pyatigorsk Savoy, Mira St. 14, +7 879333 55 88 Rostov-on-Don 18 Karat, Chekhova pr. 35/30, +7 8632 250 1111 Samara Makros Boutique, TC Vavilon, Ulyanovskaya18,, +7 846 278 4233 Saratov Geveva, Volzhskaya Str. 34, +7 845 223 8060 Sochi Imige, Vorovskogo St. 4, +7 862266 54 82 St. Petersburg Status, Liteinyi pr-t. 27, +7 812 327 2500 Status Bolshoy pr-t, P.S. 60, +7 812 232 3978 Surgut Chronos, TC Sibir, Engelsa str. 11, +7 3462 24 2124 Tomsk STERKH, TC ‘Forum’, Frunze Ave, 90, +7(3822) 550-111 Yekaterinburg Studia Vremeni, TC Hermes Plaza, Malysheva str. 16, +7 343 257 0225

ADRESSES Studia Vremeni, 10 St. Radischeva, +7 343 356 04 91 Studia Vremeni, 21 St. Hohryakova, +7 343 376 54 97

SINGAPORE

Singapore DFS Changi Airport, Unit 047-002/6/8, Passenger Terminal 2, 4th Storey North Finger Office, 819643 Singapore

SINT MAARTEN

Philipsburg Shiva‘s Gold and Gems, Trident Jewelers, 70-75 Front Street, +1 201 255 0269

SPAIN

Alicante El Corte Inglés de Alicante, C/ Federico Soto 1-3, 3002 Alicante, + 34 965 92 5001 Madrid El Corte Ingles de Serrano, Calle Serrano 47, 28001 Madrid, +34 91 432 54 90 El Corte Inglés de Castellana, C/ Raimundo Fernández Villaverde 65, 28003 Madrid, 91 418 88 00 Puerto Banús, Marbella El Corte Ingles, C/ Ramón Areces, S/N, 29660 Puerto Banús, Marbella, +34 965 925 001

TAIWAN

ChiaYi Yi Mei Watch Co., No.450, Zhongshan Road, West, 600 ChiaYi, +886 5 229 3600 Hsinchu Jin Shih Tang Watch Co., No.310, Zhongshan Road, North, 300 Hsinchu, +886 3 525 8188 Kaohsiung Formosa 06, No.115, Dayong Road, Yancheng, 803 Kaohsiung, +886 7 551 8156 Universal Jewellery, No.8, Wenci Road, Zuoying, 813 Kaohsiung, +886 7 974 9228 Yung Kwang Watch Co., No.169, Sanduo 3rd Road, Qianzhen, 806 Kaohsiung, +886 7 535 0116 Kinmen County Ever Rich D.F.S. Corporation, Duty Free Plaza Kinmen, No.198, Sec. 2, Taihu Rd., Jinhu Township, 891 Kinmen County, +886 82 338 888 New Taipei Pao Yee Watch Co., No.51, Nanmen Street, Banqiao, 220 New Taipei, +886 2 2968 8069 Taichung Jing Guang Tang Watches Co., Chungyo Dept Store, 2F, Blding B, No.161, Sec.3, Sanmin Road, North, 404 Taichung, +886 4 2223 4621 Shih Mei Chai Watch Co., No.151, Sec.1, Meicun Road, West, 403 Taichung, +886 4 2310 8981 Tien Ven Tai Optical Watch Co., LTD., No.202, Zhongzheng Road, Fengyuan, 420 Taichung, +886 4 2525 0428 Yuan Henry Watch Co., No.742, Dadun Road, Nantun, 408 Taichung, +886 4 2323 1166 Tainan Formosa 11, No.171, Zhongzheng Road, West Central, 700 Tainan, +886 6 225 3184 Taipei Basel Watch Gallery, No.16, Ln. 35, Jihu Road, Neihu, 114 Taipei, +886 2 2659 2330

Century Watch Co., 1F, No.6, Ln. 180, Sec. 6, Minquan E. Road, Neihu, 114 Taipei, +886 2 7743 7988 Ever Rich D.F.S. Corporation, Duty Free Plaza, No.129, Jinzhuang Road, Neihu, 114 Taipei, +886 2 8792 3999 Kin Kong Watch Co., No.432, Linsen N. Road, Zhongshan, 104 Taipei, +886 2 2560 1530 King‘s Sign Watch Co., LTD., Poh Ei Shop, No.33, Bo-ai Road, Zhongzheng, 100 Taipei, +886 2 2312 2772 King‘s Sign Watch Co., LTD. Zhongxiao Shop, No.235, Sec. 4 Zhongxiao E. Road, Da-an, 106 Taipei, +886 2 2751 9866 Time Watch Enterprise Co., 2F, No.152,Jiankang Road, Songshan, 105 Taipei, +886 2 7706 9880 Yung Hsin Watch Co., No.28, Sec. 1, Zhongcheng Road, Shilin, 111 Taipei, +886 2 8866 1975 Taoyuan County Yung Hsin Watch Co., No.99, Tongde 6th Street, Taoyuan County, 330 Taoyuan Countyv+886 3 316 0002 Ever Rich D.F.S. Corporation, Taoyuan International Airport Duty Free Terminal 1, No.9, Hangzhan S. Road, Dayuan Township, 337 Taoyuan Countyv, +886 3 398 3497 Ever Rich D.F.S. Corporation, Taoyuan International Airport Duty Free Terminal 2, No.9, Hangzhan S. Road, Dayuan Township, 337 Taoyuan County, +886 3 398 3497 Tasa Meng, Taoyuan International Airport Tasa Meng Duty Free Terminal 2, No.9, Hangzhan S. Road, Dayuan Township, 337 Taoyuan County, +886 3 3383 3133

THAILAND

Bangkok Carl F. Bucherer Boutique Bangkok, Room no. M 44, M floor, Siam Paragon Department store, 991, Rama1 rd, Pathumwan, 10330 Bangkok, +66(0)2-610-9678-80

TURKEY

Antalya Argos, Ground Floor, 54 Akdeniz Caddesi, Kemer, +90 242 814 70 40 Perge, 2.Floor, Aksu Cikisi 2.

Km, Aksu, +90 242 426 36 36 Marka, 2.Floor, Kavok Sok. No. 8 Topcular, +90 242 340 63 77 Parla, 1.Floor, No.49, Acısu Mevkii, Xanadu Hotel, Belek, +90 242 715 15 32 Olympus, 1.Floor, Cornellia Diamond Hotel, Belek, +90 242 715 22 61 Istanbul Arte Gioia, Ground Floor, Akmerkez AVM, Zemin Kat, No116, Etiler, +90 212 282 19 02 Arte Gioia, Ground Floor, Istinyepark AVM, Giris Kat, No R410, Istinye, +90 212 345 65 08

UKRAINE

Dnepropetrovsk Noblesse, 55, Karla Marksa Prospekt, Dnepropetrovsk, 3,80568E+11 Kharkov Noblesse, 73/75, Sumskaya, 3,80577E+11 Kiev Noblesse, 8, Sagaydachnogo, 3,80444E+11 Noblesse, 2, Krasnoarmeyskaya Ul., 3,80442E+11

Odessa Noblesse, 6, Yekaterininskaya Ul., 3,80488E+11 Zaporozhie Noblesse, 234, Lenina Prospekt, 3,80612E+11

UNITED ARAB EMIRATES

Abu Dhabi RIVOLI Abu Dhabi Mall, Tourist Club Area, +971 2 6456220 Rivoli Prestige Sowwah Square (AUH), Abu Dhabi, 97126432204 Dubai RIVOLI WAFI City, WAFI City, Karama, +971 4 3246675 RIVOLI Burjuman Center, Burjuman Center, Karama, +971 4 3555191 RIVOLI Mall of the Emirates, Mall of the Emirates, Al Barsha, +971 4 3413122 RIVOLI PRESTIGE Al Qasr, 1, Shaikh Zayed Road, +971 4 4342442 RIVOLI PRESTIGE Burj Al Arab, Burj Al Arab Hotel, +971 4 3487281 Rivoli Prestige - Waldorf Palm, Waldorf Palm, 97143918511 Rivoli Prestige - Zabeel Saray, The Palm Jumeirah, Crescent Road (West), 97144390272 Dubai Duty Free Terminal 3, Dubai Duty Free, +971 4 2203835

UNITED STATES OF AMERICA ALASKA

Ketchikan Caribbean Gems, 105 Main Street, 99901, AK, 907-225-7300

ARIZONA

Scottsdale Isaac Jewelers Kierland Commons, 15044 N. Scottsdale Rd., #130, 85254, AZ, 480-941-9090

CALIFORNIA

Costa Mesa Watch Connection, 3033 South Bristol Street, 92626, CA, 714-432-8200 Dublin Barons Jewelers, 4870 Dublin Blvd, 94568, CA, (925) 452-1700 La Jolla Swiss Watch Gallery, 8867 Villa La Jolla Drive #600B, 92037, CA, 858-622-9000 Los Angeles Feldmar Watch Company, 9000 West Pico Boulevard, 90035, CA, 310-274-8016 Mission Viejo Swiss Watch Gallery , 940 The Shops at Mission Viejo, 92691, CA, 949-364-2500 Monterey Gasper Jewelers, 447 Alvarado Street, 93940, CA, 831-375-5332 Newport Beach Mardo Jewelers, 980 West Coast Highway, 92663, CA, 949 675 1701 Rolling Hills Estates Morgans Jewelers, 50-C Peninsula Center, 90274, CA, 310-541-2052 Rowland Heights Chong Hing Jewelers, 18436 Colima Road, Suite A, 91748, CA, 626-810-8883 San Gabriel Chong Hing Jewelers, 140 W. Valley Blvd. #119-120, 91776, CA, 626-280-9195

San Mateo Steiners Jewelry, 231 S. San Mateo Drive, 94401, CA, 650-342-1824 Santa Clara CH Premier Jewelers, 2855 Stevens Creek Blvd., Suite 1251, 95050, CA, 408-983-2688 Thousand Oaks Dejaun Jewelers, The Oaks Shopping Center, 424 W. Hillcrest Drive, 91360, CA, 805 495 1425

COLORADO

Beaver Creek J. Scott Jewelers, 114 Beaver Creek Plaza, 81620, CO, 970-949-7020 Breckenridge Breckenridge Jewelers, 215 South Main Street, 80424, CO, 970-453-4370 Denver Oster Jewelers, 251 Steel Street, Cherry Creek North, 80206, CO, 303-572-1111

CONNECTICUT

Hartford Armstrong Rockwell, 150 Trumbull Street, 06103, CT, 860-246-9858

FLORIDA

Aventura King Jewelers, 18265 Biscayne Boulevard, 33160, FL, 305-935-4900 Fort Myers Provident Jewelers, 15245 South Tamiami Trail, Ste. 15, 33908, FL, 239-274-7777 Gainesville Coastal Time, 201 SE 2nd Place unit 110, 32601, FL, 352-792-6422 Jupiter Provident Jewelers, 828 W. Indiantown Rd., 33458, FL, 561-747-4449 Lighthouse Point J.R. Dunn Jewelers, 4210 N Federal Hwy, 33064, FL, 954-782-5000 Naples Bigham Jewelers, 2425 Tamiami Trail North, Suite 101, 34103, FL, 239-434-2800 Osprey Armel Jewelers, Bay Street Village & Town Center, 3976 Destination Drive, 34229, FL, 941-966-5878 Palm Beach Provident Jewelers, 125 Worth Ave., 33480, FL, 561-833-0550 Sarasota Armel Jewelers, St. Armands Circle, 22 North Boulevard of the Presidents, 34236, FL, 941-388-3711 St. Petersburg Old Northeast Jewelers, 1131 4th Street North, 33701, FL, (727) 898-4377 Tampa Old Northeast Jewelers, Tampa International Plaza Mall, 2223 N. West Shore Blvd., Suite 171, 33607, FL, 813-875-8899 West Palm Beach Provident Jewelers, 331 Clematis St., 33401, FL, 561-833-7755

IOWA

Sioux City Gunderson´s Jewelers, Lakeport Commons, 4830 Sergeant Road, 51106, IA, 712 255 7229

IDAHO

Ketchum Barry Peterson Jewelers, 511 Sun Valley Road, 83340, ID, 208-726-5202

ILLINOIS

Chicago Lester Lampert, 57 East Oak Street, 60611, IL, 800-228-9436 Glen Ellyn Costello Jewelers, 474 N. Main St., 60137, IL, 630-790-3272 Naperville Costello Jewelers, 33 W. Jefferson, 60540, IL, 630-355-1311

INDIANA

Carmel Moyer Fine Jewelry, 14727 Thatcher Ln, 46032, IN, 317-844-9003

KANSAS

Leawood Mazzarese, Parkway Plaza, 4850 W. 135th Street, 66224, KS, 800 735 5112

MARYLAND

Annapolis LaBelle Cezanne, 186 Main Street, 21402, MD, 410-263-1996

MICHIGAN

Birmingham Darakjian Jewelers, 101 Willits Street, 48009, MI, 248-356-7140

MISSOURI

Ellisville Clarkson Jewelers, 1306 C. Clarkson/Clayton Center, 63011, MO, 636-227-2006

MISSISSIPPI

Ridgeland Sollberger Watches, Clocks, Jewelry, 1111 Highland Colony Pkwy, 39157, MS, 601-853-1777

NEBRASKA

Omaha Gunderson´s Jewelers, Village Pointe, 17255 Davenport St., Suite 111, 68118, NE, 402 935-6332

NEW JERSEY

Cliffside Park d´amore jewelers, 731 Anderson Avenue, 07010, NJ, 201-945-0530 Colts Neck J. Vincent Jewelers, 420 State Route 34 #301, 07722, NJ, 732-256-4410 Marlton Bernie Robbins, The Promenade at Sagemore, 500 Route 73 South, 08053, NJ, 856-985-4500

NEVADA

Las Vegas Tourneau, The Forum Shops at Caesars, 3500 Las Vegas Blvd.

South #F-07, 89109, NV, 702-732-8463 Wynn Las Vegas, 3131 Las Vegas Blvd. South, 89109, NV, 702-770-3520 Radiance ARIA Resort & Casino Las Vegas, 3730 Las Vegas Blvd. South, 89109, NV, 702-590-8725

NEW YORK

East Hampton London Jewelers , 2 Main Street, 11937, NY, 631-329-3939 Glen Cove London Jewelers, 28 School Street, 11542, NY, 516-671-3154

Greenvale London Jewelers, 180 Wheatley Plaza, 11548, NY, 516-621-8844 Manhasset London Jewelers, Americana Manhasset, 2046 Northern Boulevard, 11030, NY, 516-627-7475 New York Kenjo, 40 West 57th St., 10019 NY, 800-548-8463 Tourneau, Bryant Park, 1095 Avenue of the Americas, 10036, NY, 212-278-8041 Scarsdale Daniele Trissi, 14-16 Spencer Place, 10583, NY, 914-723-4500 Southampton London Jewelers, 47 Main Street, 11968, NY, 631-287-4499

OHIO

Cincinnati Stafford Jewelers, Kenwood Mall, 7875 Montgomery Road, Suite 56, 45236, OH, 513-891-5200 Toledo Harold Jaffe Jewelers, 4211 Talmadge Road, 43623, OH, 419-472-4480

PENNSYLVANIA

Pittsburgh Louis Anthony, 1775 North Highland Road, 15241, PA, 412-854-0310 Wayne Bernie Robbins, The Radnor Hotel, 595 E. Lancaster Ave., Suite 301, 19087, PA, 610-971-2446

SOUTH CAROLINA

Columbia Sandler‘s Fine Jewelry, Village at Sandhill, 471-13 Town Center Place, 29229, SC, 803-788-1590

SOUTH DAKOTA

Sioux Falls Gunderson´s Jewelers, Bridges at 57th, 2109 W. 57th St., 57108, SD, 605-338-9060

TENNESSEE

Knoxville Kimball´s Jewelers, 6464 Kingston Pike, 37919, TN, 865-584-0026

TEXAS

College Station Montelongo´s Fine Jewelry, 401 University Dr. E., 77840, TX, 979 691 2019 Frisco Timeless Luxury Watches, 6950 Lebanon Road, Suite 103 75034, TX, 214-494-4241 Houston Nazar´s Fine Jewelry, 5887 Westheimer, Suite B, 77057, TX, 713-952-5444 Shannon Fine Jewelry, 6944 Cypress Creek Pkwy, 77069, TX, 281-893-1175

UTAH

Murray J. Brooks Jewelers, Fashion Plaza, 152 East Winchester, 84107, UT, 801-266-4747

US VIRGIN ISLANDS

St. Thomas Jewels / Little Switzerland, 5189 Dronnigens Gade, Suite #2, 00802, +1 340 777 4222

UZBEKISTAN

Tashkent Royal Swiss, 14 Navoi Str, 100011 Tashkent, 00998 7124124

INSIGHT BY CARL F. BUCHERER Nº11 – 47