XIII. COMMUNICATIONS
AND MILLENNIAL ENGAGEMENT
Communications and Millennial Engagement played
In addition to social media, CBC identified areas of
a critical role in the CBC’s goal this 116th Congress
collaboration with media outlets, civil rights groups,
to reach a wider audience and help ensure that all
and influencers to strengthen our messaging goals.
of Black America knows the Caucus’ mission and the work done in Congress.
Instagram Live Events Instagram became an unexpected platform to
Despite the challenges the global pandemic created,
engage a younger audience through live discussions
our ability to harness technology and social media
with CBC Members.
transformed our outreach efforts. All CBC social
BET Town Hall on Justice in Policing Act
media platforms boasted significant followers and remained an important means to reclaim our voice as the original progressives of Congress. These platforms serve as a reminder that the CBC continues to aggressively champion policies that not only respond to imminent issues, but also address the impact of long-term systemic racism in our country.
Speaker Pelosi joined members of the Congressional Black Caucus (Rep. Karen Bass, Chair, Rep. Cedric Richmond, and Rep. Ayanna Pressley) in a Black Entertainment Television (BET) exclusive one-hour primetime news special with police, law enforcement experts, activists, and other notable voices to address the pressing need for real police reform and how to achieve it.
Above: Members of the CBC are joined by House and Senate Democratic Leadership to introduce the Justice in Policing Act of 2020.
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CBC Year-End Report | 2020
