50 Years of Proud Service

that have developed throughout the years at all three branches of Equipment World amongst ourselves, our vendors and most importantly with our clients. “With all our combined strengths we live by our most important motto ‘Great Value and Great Service’.

“As the two new locations expanded from humble beginnings, the need for more space eventually led us to purchase the buildings we are currently operating from. Sault Ste Marie moved to their existing location on Drive-In Road in 2001 and in 2008, the Sudbury location moved to its’ current 20,000 square foot flagship facility on Lorne Street,” says Lyle Knudsen. Now with our full-service facilities in strategically placed hubs, Equipment World has a large footprint in Northern Ontario and is well positioned for continued growth and sustainability.

“Equipment World currently employs 120 full time employees, which is 117 more than the company started out with ” jokes Lyle. Despite the changes, Lyle says, Equipment World has never strayed from its focus. “We’ve maintained our specialization philosophy, but we’ve since taken our solution selling approach to other areas and industries. We’ve evolved by addressing a full array of industries, geographical diversification and we’ve improved ourselves through the ongoing commitment to training for all our personnel ”. Lyle attributes the success of the company to a TEAM concept in all areas, and the ability to offer a full-service approach to give customers the most efficient and effective solutions to their requirements.

Peter, who is now enjoying retirement, is proud of the highly developed workforce within the company structure. As he now watches more from the sidelines, Peter is pleased to see his succession plan in action. The company continues to build momentum as his son Lyle now directs the company along with their TEAM of department managers at each location.

Along with their highly qualified TEAM, Equipment World has established long standing relationships with many of their vendors. Examples of this are Toyota Forklift, which Equipment World has represented since 1976, Genie Industries since 1982, Rousseau Metal since 1983 and SCN Industrial since 1982. “The long-standing relationships we have with many of our vendors has led to friendships beyond just business,” says Lyle. “Along with this, we have established a very strong network of fellow dealers from across North America who we can call upon as a resource or for assistance anytime.” It is the company’s ability to diversify from its grass roots heritage that allows Equipment World to continue to enjoy growth in a very challenging economy. “Where we once specialized and focused primarily on the industrial sectors within Northern Ontario, we have since diversified into all sectors ”. Equipment World offers Sales, Leasing, Rentals, Parts, Service & Training to suit their customers needs. They also