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The Restaurant, 127-128 Sloane Street A one-of-a-kind opportunity to acquire an exceptional new restaurant in an area that defines international luxury – where fashion, art and culture meet. 127-128 Sloane Street offers over 7,300 sq ft of stunning flagship restaurant space in an award-winning building at the south end of Sloane Street, amid the world’s finest and most extraordinary brands and with world class cultural institutions on the doorstep.
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T H E R E S TA U R A N T
Sloane Street: home to the exquisite and the extraordinary Created by the 1st Earl Cadogan in 1777, Sloane Street has always been at the forefront of design trends and home to London’s luminaries – including Jane Austen, Oscar Wilde and Lily Langtry. From the first ‘new town’ built outside of the city of London to where ‘Pont Street Dutch’ architecture originated, to the busy 19th century shopping centre serving fashionable local residents with a variety of drapers, tailors, hosiers and milliners. Today, Sloane Street is both local and international, serving one of the most affluent neighbourhoods and attracting ultra-high net worth shoppers from all over the world, visiting time and again for the exclusive and intimate experience. Home to international flagships including Hermès, Gucci, Louis Vuitton, Tom Ford, Giorgio Armani and Off-White, as well as independent British designers such as Emilia Wickstead and Anya Hindmarch’s new village destination concept.
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“An iconic destination in the heart of Knightsbridge, London, Sloane Street is the first to carry our new global store concept, providing a uniquely British luxury setting for our local and international customers to explore our brand and products.” Marco Gobbetti, CEO Burberry
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Behind The Scenes: It’s Maximalist and Magical - The New Beaverbrook Town House in Chelsea
“Sloane Street is so multifaceted, constantly evolving with new restaurants, shops, exhibitions and theatre productions – you can never get tired of it!” David Gandy, Model
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The neighbourhood Landmark hotels on Sloane Street include The Cadogan, a Belmond Hotel, Carlton Tower Jumeirah, the only Beaverbrook Town House, and a new 40-room boutique hotel just off Sloane Square operated by celebrated Parisian hotelier and restaurateur Jean-Louis Costes, opening in 2022. A £40 million investment is underway to further enhance the public realm on Sloane Street; creating an even more inspiring destination with widened pavements and additional planting. The neighbourhood’s prolific cultural offering includes leading contemporary gallery, Saatchi, innovative theatre at Royal Court, the world famous Chelsea Flower Show, renowned international art fair Masterpiece, and Cadogan Hall, home of the Royal Philharmonic Orchestra.
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The location With licence to operate from dawn until late in the evening, The Restaurant is an unrivalled opportunity for an expert operator to create a vibrant new destination in one of London’s most popular neighbourhoods. It is set to become a restaurant with international appeal, as well as attracting the wealthy local customer.
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THE
MANDAR ORIENTA
BULGARI HOTEL
KNIGH
ROYAL ALBERT HALL
KNIGHTSBRIDGE
NATURAL HISTORY MUSEUM
HARRODS
V&A MUSEUM
BE TO
11 C G
SOUTH KENSINGTON
CHELSEA
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HYDE PARK
E SERPENTINE
MAYFAIR GREEN PARK
HYDE PARK CORNER
RIN AL HARVEY NICHOLS
THE BERKELEY THE LANESBOROUGH
HTSBRIDGE
BUCKINGHAM PALACE
BELGRAVIA JUMEIRAH CARLTON TOWER PONT
BELMOND CADOGAN HOTEL
STREE
T
THE HARI
SLOA REE NE ST OAD ION R
CADOGAN HALL
PETER JONES
WA TE
(OPENING 22)
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HÔTEL COSTES
MI
DUKE OF YORK SQUARE
LK
WA TE
NU
PIMLICO
MI
SAATCHI GALLERY
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N
’S
AD
SLOANE SQUARE
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KI
G
RO
ROYAL COURT THEATRE
LK
PAVIL
CADOGAN GARDENS
T
EAVERBROOK OWN HOUSE
VICTORIA
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Customer insights Most populated catchment in London Reaching 11.3m people CACI Retail Footprint, 2020
Restaurant turnover £1,400 per sq ft Average of restaurants across the Cadogan Estate Cadogan, Q3-Q4 2021 annualised
London’s Top Luxury Shopping Destination 73% of retailers in Chelsea are Luxury or Premium brands, the highest proportion in the UK (37% West End and 32% Covent Garden) CACI Retail Footprint, 2020
£1.83bn comparison goods spend potential in the catchment 2nd highest in London (after the West End) CACI Retail Footprint, 2020
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Cadogan Estate footfall at 96% of pre-pandemic levels Springboard, Q1 2022 vs Q1 2019
12% increase in restaurant sales vs pre-pandemic levels Cadogan, Q3-Q4 2021 vs Q3-Q4 2019
Local income 4x greater than London average £177,000 average household income across Royal Borough of Kensington & Chelsea, the highest in London (London average: £49,000, UK average: £34,800) ONS taxpayer data, 2020
500k sq ft of office space on the Cadogan Estate Cadogan, 2021-2019
900 hotel rooms on the Cadogan Estate Cadogan, 2021-2019
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The opportunity External seating spans the length of the extensive 16.7m frontage, creating an al fresco terrace for 26 covers. A generous 4.5m floor to ceiling height and large windows amplify the incredible sense of space, flooding the dual aspect premises with natural light and creating the perfect canvas for a restaurateur to showcase their vision. There are views to Emilia Wickstead, Brunello Cucinelli and Anya Hindmarch opposite, with Escada, Red Valentino and hedge fund Marshall Wace as immediate neighbours. To the rear, The Restaurant overlooks a lush green courtyard inspired by Milan’s 10 Corso Como, and the newly created artisan food quarter on Pavilion Road. Here a restaurateur can conceive a truly exceptional destination for international visitors and discerning Londoners alike, and establish the only stand-alone restaurant with a Sloane Street address.
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16.7m Sloane Street frontage
The space
Indicative seating areaseating (provision for 26 covers) Indicative area
Ground Floor Gross internal floor area 409 sq m / 4,402 sq ft
Pavilion Road Courtyard
GROUND FLOOR RESTAURANT 1 409 m² / 4402 ft² Gross Internal Area
Total areas
Floor
Notes:
Copyright: The contents of this drawing may not be reproduced in whole or part without the written consent of The Trevor Patrick Partnership.
Gross internal floor area Total area 683 sq m / 7,351 sq ft
This drawing is to be read in conjunction with the scope of works, specification and premeasure No dimensions to be scaled from this drawing
Ground
Metres
Feet
409 sq m
4,402 sq ft
178 sq m
1,916 sq ft
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2
6
All dimensions to be checked on site by the Contractor Where discrepancy occurs between scope of works, specification and premeasure and drawings the Contract Administrator must be notified immediately
Lower Ground
SCALE 1 : 100@A1; 1:20
Basement 96 sq m - RESTAURANT 1,033 sq ft PROPOSED FLOOR PLANS 1
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Lower Ground Floor Gross internal floor area 178 sq m / 1,916 sq ft
Basement Gross internal floor area 96 sq m / 1,033 sq ft
Service route
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Specification Electrical Supply • 3 phase 300 Amp 208 kVA Kitchen Extract - Terrace • 700x800 fire rated extract duct from first floor terrace to basement plant room. 3.5m3/s • 500dia general exhaust duct from first floor terrace to Basement plant room. 1.25m3/s • Plant to be located within Basement of demise • Part of the ductwork passes through a neighbouring demise, maintenance access rights to be arranged • All risers excluded from demise, landlord to retain rights of access Kitchen Air Supply • 600x700 fire rated intake duct from Lightwell to Basement plant room. 2.5m3/s • Plant to be located within Basement of demise Water Supply • New 32mm MDPE dedicated incoming supply to Basement occupier to extend from this point Drainage • Ground Floor – 7 No capped drainage points connected to dedicated sump pump within the Basement • Lower Ground – 7 No capped drainage points + gully connected to dedicated sump pump within the Basement • Basement – tenant to install drainage serving Basement into provided dedicated sump pump
AC Facility • Space in first floor external plant enclosure for 2 no. VRV condensers and 1 no. cold room condenser • Access and maintenance rights to be granted Restaurant Air • 1No High level ground floor louvre along Sloane Street. Total area – 1m2, 3.3m3/s • 2No High level ground floor louvres within the rear courtyard elevation. Total area – 0.4m2, 1m3/s Planning Status Planning permission is secured subject to the following conditions: • Hours of operation Planning consent for operation between the hours 0700 – 0030hrs on any day, subject to agreement with Cadogan • Servicing The unit will be serviced via a service bay at Basement level, with a ready access into back of house Basement area • Licensing Cadogan has made an application for a liquor licence, and this will be transferred to the incoming party Lease Terms • New 10-year lease outside Landlord & Tenant Act • Standard Cadogan terms • Turnover participation element Availability • The Restaurant will be available from September 2022
Gas Supply • Capped supply in Ground Floor riser. occupier to extend from entry point. 25m3/hr max
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1.1m visitors to the area during Chelsea in Bloom week Springboard, September 2021
Sloane Street £10 million marketing spend committed over next 3 years Website rebrand – launched with Times Luxx
@floramjohnston
@lunadecasanova
Instagram Annual follower growth +63.4% (Bond Street 26.5%, Harrods 5.6%) Sep 2020 - Oct 2021 @thetripletsss
@rowanrow
SLOANE STREET
Marketing Sloane Street has a dedicated and wide-reaching marketing strategy. Cadogan works with partners locally, nationally and globally to provide a compelling hybrid of great digital content and online activities, combined with elevated live experiences, to raise awareness, footfall and spend. We collaborate with traditional luxury influencers and journalists across fashion, lifestyle, culture and travel who have a strong social presence. We have seen compelling growth across social media - especially Instagram, with events such as Chelsea in Bloom and London Craft Week, providing fantastic content and engagement levels.
Sloane Rewards The world’s first street-wide loyalty scheme
The Sloane Street Gift Card Launched Christmas 2021
80% of brands signed up to date Launching Q2 2022
CADOGAN VIP THE MAG A ZINE FROM CADOG AN CONCIERG E • SEP TEMBER 2 021
LO N D O N FA S H I O N W E E K R E T U R N S C H E L S E A I N B L O O M B R I N G S E X T R A O R D I N A R Y V OYA G E S C E L E B R AT E C H E L S E A H I S T O R Y F E S T I VA L
Sloane Square Magazine – 30,000 local residents and businesses (bi-monthly, print) Cadogan VIP – Targeted HNW local audience (monthly, digital)
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About Cadogan
Cadogan takes pride in the vibrant history and heritage of Knightsbridge and Chelsea that make this area unique – and is committed to its long-term success - making a positive contribution towards a sustainable environment and supporting a thriving community. Our proactive management of Sloane Street ensures that it remains one of the world’s finest luxury shopping and lifestyle destinations. The Cadogan Estate spans 93 acres of the Royal Borough of Kensington & Chelsea and has been under the same family ownership for 300 years. cadogan.co.uk
Get in touch Tracey Mills 020 7299 0744 tmills@dcl.co.uk
Lottie Newman 020 7290 4587 lnewman@nashbond.co.uk
MISREPRESENTATION ACT Whilst every care is taken in the preparation of these particulars Davis Coffer Lyons, Nash Bond and the lessor take no responsibility for any error. Misstatement or omission in these details. Measurements are approximate and for guidance only. These particulars do not constitute an offer or contract and members of the Agent’s firm have no authority to make any representation or warranty in relation to the property.
SLOANE STREET
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