Section six: Presenting Yourself as a
ProFessional
It’s crucial to your company’s brand to leave people with the understanding that
you are in the people business. People don’t really care how much you know, until they know how much you care. When they see your company as a trusted source in your industry, your brand will be the first that comes to their mind when they need your services.
As you can see, building your company is really about building your brand. Use
these best practices to develop your brand into one that people know and trust. For more resources, tips and educational materials visit the resource center at Butler Web and Design: http://butlerwebanddesign.com/resources.html. About the Author:
Sean Tambagahan is the Operations Manager for Butler Web and Design.
See his bio here.