UNIFIED INBOX
With the growth of IoT technology, companies are collecting more and more data and are using increasingly complex communication channels – Unified Inbox is creating clarity amidst this storm of information. We speak to Chief Marketing Officer Ken Herron to find out how. Writ ten by: NYE LONGMAN
Business Review: What inspired Unified Inbox? Herron: A personal experience with information overload. Our founder Toby had the idea for what would eventually become our intelligent IoT messaging platform UnificationEngine™ (UE) while he was living on Waiheke Island (off of the coast of Auckland, New Zealand). He was struggling with handling customer service on an increasing number of channels — information overload — for one of his businesses, and that’s when the idea of creating a “collaborative team inbox” popped into his head.
Herron: Six years ago, Toby filed for our first patent, recruited the initial team, and created the flagship collaborative team inbox product. To rapidly (and cost-effectively) grow users, Toby signed up telcos as hosting and distribution partners. And then came Edward Snowden. This sudden new awareness of and need for greater privacy and
Business Review: How did the company evolve into what we see today?
Ken Herron, Chief Marketing Officer