10 years
USINESS BARENA m a g a z i n e
ro
magazine+events+online
http://www.business-arena.ro
BUSINESS ARENA TURNS TEN
12
Business Arena Magazine recently celebrated its tenth anniversary, a happy occasion for a publication launched in the middle of a severe economic slowdown, in October 2009. In spite of a difficult start, this experienced team has showed tremendous dedication, creativity, and passion to produce a top-quality product for readers and business partners alike. Moreover, the same team used its expertise in business event planning and organization to create new platforms for the local business community to get together, exchange views, and voice its hopes and concerns. From roundtable conferences focusing on foreign investment to major awards galas, Business Arena’s events have become unmissable dates in the business event calendar. So, with hundreds of published interviews and feature stories, and more than 50 conferences and awards galas under its belt, Business Arena looks confidently into the future. But none of these could have been achieved without its readers and business partners, who deserve a very big thank you. Now a team of dedicated journalists, graphic design artists, sales and marketing professionals count on innovation, responsibility and product quality as long-term strategies for development. Business Arena operates with a combination of permanent and freelance staff and has a wide network of writers, salespeople, conference moderators and digital experts with experience in many different markets which it calls upon when required. This allows Business Arena to respond quickly and appropriately to readers’ and clients’ needs. Speaking at the recent Financial Leaders’ Hall of Fame awards gala, Radu Gratian Ghetea, Chairman of the Board, Libra Internet Bank and Honorary President of the Romanian Association of Banks, took the opportunity congratulate the entire Business Arena team and identify what
stands behind the success of the publication, its business conferences and awards galas. He said: “I will start with the magazine. I believe there are few magazines in Romania these days that maintain such quality standards. Congratulations! It is difficult to produce a magazine nowadays, and many in this business are going online, while the classic magazines are increasingly difficult to promote. Once again, I wish the entire team every success in its effort to keep this very beautiful magazine going.” As for Business Arena’s business events, Mr. Ghetea emphasized their uniqueness: “I believe that Business Arena has created something new that makes for a very pleasant mix. Apart from the actors in the banking and financial system, the list of participants also includes companies from other business sectors and people of art and culture. There are also cultural surprises, helping participants to unwind, making these events one of a kind. I believe that you will all agree with me when I thank everyone at Business Arena and wish them to continue to pamper us with such events.” While high production costs and dwindling advertising revenues have forced many newspapers and magazines to migrate online and end their printed versions to save money, Business Arena is committed to preserving its tradition, offering a diverse and generous content in a high-quality, glossy magazine. We provide our readers with a fresh take on the domestic business environment in our 64-80-page magazine, which has a wide circulation and is distributed in Bucharest and 15 major cities in Romania.
