STRATEGYZER.COM / VPD / CANVAS / 1.3
When we designed the value proposition for this book, we strived to address some of the most important jobs, pains, and gains that potential customers have and that are insufficiently addressed by current business book formats.
√ helps shape ideas
Value Proposition Canvas
exclusive online companion
Check marks signify that products and services relieve pains or create gains and directly address one of the customers� jobs, pains, or gains.
Web app (upsell)
step-by-step helps undershared instructions stand what language to to get matters to communicate √ started customers + collaborate
√ helps create√ proven + √ share with products effective and learn + services suite of busifrom peers people want ness tools
online exer-√ cises, tools, templates, community
access to advanced material + knowlege
value proposition design
practical, visual + enjoyable format
√ online course (upsell)
minimizes risk of (big) failure brief, clear + applicable content
integrates with other business methods
integrated √ with Business Model Canvas
enables practice + skills (self-) assessment
engaging √ online multimedia content
How to create products and services customers want.