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Available for lmmediate Delivery to Retail Lumber Yards in a Complete Range of Proven PoPular Sizes a

PAUL HEINLEY SHUTTERS are nationally recognized and .accepted as the finest maoe anywnere a

Shutters are a "Hot" ltem

Shutter Sales add up to "Bis-Ticket" Durchases a for crnplete informotion ond prices conlscl:

Shuiter Sales stimulate additional Durchases of Hardware, Paints, Stains, Sandpaper, etc.

PAUt HEINIEY

,tls3tercroft Products

22ll M'chigon Avcnue

SANTA TvION:CA. Colifornio

UPton O-4895 sentative for Mason Supplies, as their man of the year. Pictured here on the left is Irv Bube, past-president of the Mars Club' making the presentation to Reysa at the monthly fun meeting of the fraternity of the building materials association. Reysa is well known to all retail lumber dealers throughout the Southland as he has been calling on them for several Years.

MosoniteCorporotion Pushing Component Pcrnels Development

Assignment of James C. James, Jr., t9 the new position of marfeting maniger, component panels, is an^nounced.by Paul B. Shoemaker, vice-president in charge of marketing for Masonite Corporation. For several years James -has spearheaded Masonite Corporation's -deve-lop-mental work in cbmponent panels, an<i thCir marketing. In his.new assign-etti. h. will devote full time to the marketing of component panels as the corporation undertakes planned growth in this direction.

He currently is working closely with the Lumber Dealers Research Council in the-field-testing of ten houses being constructed with interior walls of component panels. Criteria established for the joint research project by Masonite Corporation and Lu-Re-Co are lower cost than conventional conitruction, decorative finishes, reduced on-site labor time, one-man installation procedure, and concealed wiring.

New Hoo-Hoo-Efte Club 7 lnsiqlled qnd

All Reody for Business in Redding ffell them uou s&tD it in The California Lumber Merchnnt)

The installation of officers and the initiation of all members of the newly chartered Hoo-Hoo-Ette Club 7 was held at Doc's Hilltop, November 18.

Members of the Shasta-Cascade Hoo-Hoo Club 133 were guests at dinner and conducted the initiation. They represented such firrns as Landing-Mclndoo, Martin & Dunbar, Inc., Middleton Lumber, Clay Brown & Co., Zamboni Lumber, and U.S. Plywood.

The 2-3 women initiated represented Clay Brown & Co.' Inland Lumber, Lansing-Mclndoo, Martin & Dunbar, Inc., Bob Middleton Lumber, Redding Pine Mills, Ralph L. Smith of Anderson, Ralph L. Smith of Red Blutr, U.S' Plywood, Zamboni Lumber, and Paul Bunyan Lumber Mill.

The next meeting' and initiation of anyone new who wishes to join will be held at the Rite Spot, Dec. 9.

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