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Southern Colifornio Residentiql Building Up

Residential building this year in Southern California is headed for a new record. Permits were issued at an average rate approaching 160,000 units per year in the first nine months, which istloh above the record set in 1954. The annual rate has averaged 85,300 in Los Angeles county and about 27,800 in Orange county. Real estate activity in the third quarter of the year showed the largest number of deeds recorded in history except for the first three-quarters of 1946.

Troxel Promoted by Weyerhqeuser

G. John Lipani, southern district manager of the Western division for Weyerhaeuser Sales Co., Los Angeles, announces the appointment of Sherman "Sherm" Troxel to the San Francisco sales office of Weyerhaeuser. Troxel will continue to call on the territory formerly serviced by Gene Reynolds, who retired September 3O after 38 years of service with Weyerhaeuser Sales Company.

Prior to joiningthe San Francisco office, Troxel had worked under Lipani in Los Angeles for Weyerhaeuser more than four years. He originally gained his lumber experience in various Pacific Northwest mills, including the Weyerhaeuser sawmill at Springfield, Ore.

In addition to Troxel, the San Francisco Weyerhaeuser office at 391 Sutter Street is stafied bv Ralph Hardin and Sallv Haddox.

Son Frqncisco Hoo-Hoo Club R.eodying Big Christmqs Annuol Porry

Lumbermen and their ladies are once again urged to reserve a luncheon date at the St. Francis hotel on the 22nd of December, reports Al Bell, president of the San Francisco Hoo-Hoo Club, when the No. 9 club rvill hold its annual Christmas party feting 50 deserving children from tl-re S. F. Boys'Club.

The youngsters, who otherwise might be passed up completely by St. Nick, are in for a real treat this year, according to Hac Collins, general chairman of the annual affair.

The Christmas party, complete rvith turkey dinner, Santa Claus, presents and entertainment, is made possible through the hard work and cooperation of Hoo-Hoo Club 9 committeemen and members, and the support from the Northern California lumber industrv.

Free Booklet for Contrqclors

The second printing of the popular Hyster booklet, "9 I'rofitable Minutes for Contractors," has been completed and is available for distribution. With a reading time of only nine minutes, the brochure outlines methods of increasing productivity through the use of Hyster job attachments on either new or used tractors. The attractive, two-color booklet is pre-punched to fit into a standard three-hole ringbinder. Copies are available from Caterpillar-Hyster dealers or by writing to the H1'ster Company, DO2 N.E. Clackamas St., Portland 8, Oregon, for Form No. 1305.