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Douglas D. Walker, Industrial Field Promotion manager, at one point in the two-hour presentation, displayed a 9r/2-inch cftcle of plywood that is used to protect the bottom of a steel mould from heat shock.
ooThis is typical of the industrial market," he said. o'This circle simply disappears, creating a demand for another just like it immediately. But it satisfies a need for a buyer, and creates a constant market that has few of the ups and downs of construction.tt
Walker said the potential might be considered in the light of his department's experience with a single plant. In one year, consumption went from zero to three carloads per year, in Il applications, nearly all of them introduced by DFPA field promotion.
"Apply that to the 300,000 industrial plants where this potential exists, and you can see the size of the market,'o Walker said.
W. L. Griebeler, a lS-year veteran of plywood promotion an.i manager of agricultural field services, said there was a market for 68 million pallets per year, for 1.5 rnillion chicken coop bottoms, 300,000 agricultural pallet bins and o'uncounted small items like dropping boards, shipping containers and packing boards."
G-P Seeks DFPA Membership For Southern Pine Plont
Georgia Pacific Corporation, whose pine plywood will be the first structural panel to be manufactured from southern-grown raw material, has applied for membership in the Douglas Fir Plywood Association for its new plant at Fordyce, Arkansas.
The plant will start shakedown runs in December, according to William H. Hunt, vice president. lnitial annual capacity will be
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90 million square feet (3/s-inch thick basis) in standard 4 by 8-foot panels. The plant will produce interior sheathing, including some with exterior glue, and probably will include plugged and touch-sanded panels in its early schedules.
Arkansas loblolly pine, raw material for this plant, produces plywood that is interchangeable with Douglas Fir. Extensive research by Georgia-Pacific and the plywood assoeiation has made possible effective use of the southern timber.
G-P is the second potential producer of southern pine plywood to announce it will subscribe to the quality control program of DFPA: Southern Pine Plywood Co., a joint venture of United States Plywood Corp. and Southern Pine Lumber Co., now build. ing a plant at Diboll, Texas, applied for DFPA membership in July.
Already a member of DFPA through its west coast mills, Georgia-Pacific is the world's largest producer of both softwood and hardwood plywoods and plans to integrate its Arkansas production into its existing nationwide marketing pattern.
The DFPA quality control program, under which about 130 western mills now produce structural plywood, was developed by the industry and refined over a 2l-year period to make it possible to build engineered structures with plywood. The production from the Fordyce plant will conform to the standards of western plywood, which are slightly higher than those required in the U. S. commercial standards, and will be interchangeable with west coast products in all DFPA recommendations. Many of these recommendations are incorporated in major building codes.
U.S. Plywood Dividend
The board of directors of United States Plywood Corporation declared a quanerly dividend of 50 cents per share on its cpmmon stock, payable Oct. 10, 1963 to shareholders of record on Sept. 23, 1963.