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OHI Conrinues lnto'1957 With 'Betler Your Living'
sors had put up a total requirement of $175,000.
A total of 30 manufacturers and other interests in the home improvement field have agreed to help underwrite the extension of Operation Home Improvement into 7957. OHI Executive Director John R. Doscher announced September 15 that the new sponof $62,530 against a total budget
. "Significantly," Doscher said, "many of those who have been quick to support the '57 budget were among the underwriters of OHI's first fiscal year. They have found that their support has paid big dividends-especially in the face of a decline in new home building." fn addition, there are a number of new sponsors who had not previously supported OHI financially, Doscher pointed out.
The list of new sponsors includes Armstrong Cork Company, Celotex Corporation, Insulite Div. of Minnesota & Ontario Paper Co., Marsh Wall Products, Masonite Corporation, National Association of Home Builders, National Gypsum Company, National Retail Lumber Dealers Assn., Roddis Plywood Corp., Ruberoid Company, Thomas Industries (Moe Light Div.), United States Gypsum Co., United States Plywood Co., U. S. Savings & Loan League, Weyerhaeuser Sales Co., Wood Conversion Co.
Enthusiastic approval of plans to continue Operation
Home Improvement has been expressed at all levels of the sprawling home improvement industry. A series of 10 meetings conducted by the OHI staff in recent weeks gave major groups in the industry an up-to-the-minute report on prog'ress of the mushrooming campaign, as well