Now - Discover "Gold" in by ffz*Zo

The "gold rush" is on, with builders and decorators throughout the West! You'll strike a "gold mine" of sales with new "G0LD" in Pattern Panels by the Western'made wall paneling, Coralite! Another distinctive Margaret Lowe color, new "G0LD" (a gold'on'white line-dot design) offers all of Coralite's outstanding advantages. lts gloss finish, permanently baked on, resists soil, stain, scorch, making it ideal for use in hard-to-clean areas. lt sheds and shuts out moisturewears like marble. And-Coralite's ease of application means lower labor costs in new construction or remodeling, SEilD TODAY for your personalized sample chips of "G0LD" by Coralite. Let your customers know-and your cash register pr0ve-"there's G0LD in them thar panels!"

ception of time out during World \A/ar II and the I(oreau war. He was discharged from the U.S. Air Force with the rank of captain and settled down in Altadena.

Al Martens got into the lumber business at the mill level following the close of World War II when he was disclrarged from the U.S. Marines. It was in 1946 in Northern California that he first got the feel of wood products. He came to Los Angeles in 1950 and has been identified in wholesale sales since that time. He resides in Burbank. During the past eight years, Al has become well accluaintecl with the retailers throughout the area. He will continue to maintain constant contact in his effort to ascertain their needs.

"It is our intention to offer quality products from reliable mills in Oregon and California, on schedule shipment via rail or truck and trailer, and real 'know-how' service," said Brownie. This firm offers all species of Pacific Coa.st softwoods. it was said.

Hoo-Hoo-Ette Post Presidents Orgonized

A special committee meeting was held September 17 by the past presidents of L. A. Hoo-Hoo-E,tte Club .No. .1 for the purpose of rormrng' all orgalllzatlot-l col1sisting of all the club's top officers sirrce its fornratiorr six years ago. The ltew group tvould act in an advisory capacity as needed to each year's current presicler.rt and her staff.

'I'he organizational meeting was held at the home of 1957-58 President lda Cunner,.and the otherpast executives present were. in orcler, Bessie Stewart, Ntable Staser ar.rd Marguerite Dixon. Also on hand was the 11 ew 1958-59 president, Jeanne Serviss.

Hqwqii Will Host Builders

The National Assn. of llome Builders, tl.re Hotne Builders Assn. of Hawaii and the HBA of Los Angeles, Orange and Ventura counties are sponsoring a second annual Mid-Pacific Housing Conference in Honolulu. Nov. 3-6. to which all NAHB members are invited. An informative program and lots of entertairrmellt are planned. A Mortgage Finance clinic is plannecl for Nov. 5 at the Hawaiian Village hotel, with NAHB President Nels G. Severin of San Diego as guest speaker.

Dory Go. Yqrd Joins SCRLA

The W. M. Dary Co.,3605 E. Anaheim, Long Beach, [-ras joined the Southern California Retail Lumber Assn. Officers of the retail organ- izatiorr are W. 1\I. Darv. o\\-ner: J. B. Smitlr, su1,e.- visor; C. N. I{annan, gen- eral rnanager, and A. It. "Red" Johnson, manager lumber department.

Retqil Yords Buy Ponel S'ow

Recent California retail Iumberyard purchasers of the Bennett 2-Way Panel Saw inclucle the Builders Square Lumber Co., Culver City, and the Square Deal Lumber Co. in Arlington.

45th Anniversqry For Mooreheqd lumber Company

The "Merchant" has just received word from Charles Moorehead, head of the Moorehead Lumber Company in Escalon, Calif., that on the 6th of this month he celebrated his 45th year of doing business -and at the same location to boot ! Congratulations, Dealer Moorehead, and well done. We'll be looking forward to helping you celebrate your Golden Anniveisary come'63.

A-l Offices to Merge Into S.F.

/\merican-International Hardwood Compar.ry Sales X,Ianager \\'. A. "Bill" Flou,e announces plans for the consolidation of the Los Angeles sales office with the present Sarr Francisco general olfice, elTective November 1. Ar:r:'ricanItrternational Hardr,r'ood Company is worldwide representatir-e for the Bislig Bay Lumber Company of the Philippine .l slands.

1'his company is one of the largest proclncers of Philippine Xlzrhogany in the Islancls at the present time and now has trnder construction new Moore dry kilns with a capacity of approximately 800,000 to 1,000,000 board feet pel month rvhich are expected to be in operation early in November.

Chipmcn to Norfh Americqn Plywood

J. S. "Jim" Chipman has been appointed Northern Califomia representative for North American Plywood Corp. lfe was at one time manager of S.'F. Plywood and Bay Plywood in Oakland. He has establishe<l offices itr San Irrancisco and will deal in a complete line of North Americatr products, including Finnish and Swedish plyvvoods, and sorne imported plywoods from Japan and the Far llast.

Federol Aid Proiects . .

Community Facilities Administration Commissioner John C. Hazeltine has approved a $156,100 advance to finance prelirninary planning for construction in San Diego, Calif., of a general hospital unit with 600 beds to replace an existing unit started 53 ycars ago. Construction will start by 1960 on the $11,263,290 project. Refer: -Jean I.. Vincens, Director of Public Works, San I)iego cotrnty, 400-5 ltosccrans, San Diego, Calif.; Project No. 4-P-3215.

Housing Administrator Albert \{. Cole approved recertification of the county-wicle workable program by which \{arin county, Calif., I)roposes to eliminate slums ancl blight ancl chart its orderly devcloprrrcnt. 'fhe Public Housing Administratiotr approve<l an allocation of 300 low-rent units for the county on San Pablo and San Frattcisco bays anrl the Pacific ocean with a population of 85,619. A rcview of rcsidential neighborhoods will be macle to deternrine, on,basis of the rccently adopted uniform housing code, conditions in permanent housing, found to be unsafe for occupancy.

A $44,880 CFAdvance was approved to finarrce pre l)aration of plans, specifications and cost estimates for an 18-classroom junior high school to be built in Redlands, Calif. The first building, to cost an estimated $849,702, will start construction by February 1959. Refer: W. N. Vroman, Asst. Supt.; Project No. Calif. 4-P-3233.

The HHFApproved a workable progranl submitted by the supervisors of Yolo county, Calif., for elimination of slums and ,blight and guide the growth of the 1,021 sq. mile area of this Central valley of California. The County Redevelopment Agency has applied to the Urban Renewal Administration for survey funds and a capital grant reservation fol its East Yolo Riverfront lJrban Renewal project in the Broderick area across the American river from Sacramento, in which about one-half of the 582 structures are substandard; rehabilitation and clearance is proposed.

A $290,000 CFA loan was approved to the California College of Arts and Crafts in Oakland for construction of a dormitory to house 78 students, and alterations to a cafeteria building. The new dorm will be of 2-story wood frame construction with stucco and redwood exterior. Refer: Dr. Joseph H. Danysh, Acting President; Project No. Calif. 4-CH-24-(D\.

The town of Peoria in the Salt River valley of Arizona, 14 miles northwest of Phoenix, has received HHFApproval of its workable program for elimination of slums and blight. The town of 1,925 persons was settled in the 1880s when it had the only available water well between Phoenix and Wicken,burg and is today a shopping centcr for a large farming community. The Maricopa County Housing Authority expects to apply to the PHA for an allocation of low-rent units for Peoria following a recent survey showing that only 200 of the total 560 dwelling units in the town met minimum building and sanitary standards.

A $63,000 CFAdvance was approved to prepare preliminary plans for a new high school at Modesto by the Modesto High School District of Stanislaus county. Construction is expected to start by 1959 on the $4,287,000 project of 20 general classrooms, 38 specialized classrooms, etc. Refer: Supt. James H. Corson, Modesto City Schools; Project No. Calif. 4-P-3240.

HHFAdministrator Albert M. Cole has approved use of Section 221 FHA mortgage insurance to finance up to 125 units of low-cost private housing in Flagstaff, Arizona, to help rehouse families being displaced by an urban renewal project and code enforcement. The HHFA said all of the houses should be provided by new construction.

A $19,950 CFAdvance was approved to the Oregon State Board of Higher Education to finance preliminary planning on a classroom building with offices to be erected on the Portland State college campus. Refer: Comptroller H. A. Bork, E,ugene, Ore.; Project No. Ore. 35-P-3040.

The city of Vacaville, Solano county, Calif., has received HHFApproval of its workable program for elimination of slums and blight. The town was platted in 1850 on land granted to Manuel Vaca by the Spanish crown. The city's population increased since 1950 from 3,169 to 10,000 and its Redevelopment Agency has applied to the URA for a. planning advance to cover its Ualtis Creek project of clearing a 61-acre mixed use area.

Oakland, California, has received approval of a $1,415,081 federal loan and a $1,431,606 capital grant to aid in rehabilitating the 282 acres in its rundown "Clinton Park" project area, announces Urban Renewal Commissioner Richard L. Steiner. This is the first such undertaking on the West Coast to reach the stage of actual execution. The area contains 4,753 dwelling units which require varying degrees of rehabilitation treatment. Completion of the project is expected by 1960 and to cost $2,142,759. Refer: Executive Director.

We rlrre soles' represenlotives lor these oufsfonding mills:

Moc-Young Lumber Co.

Hulbert & Muffly Co., Inc.

- Americon Timber Corporotion

Mothews Lumber Co.

Plumos Pine Co.

Sond Creek lumber Co.

Twin City Moulding Co.

Fred

H. Squires, Jr., Dept. of Urban Renewal, Room 408, City Hall, l4th and Washington Sts., Oakland 12

Specializing in Truck-and-frailer ond Roif Shipmenfs o .

Old-Growth Bond-scrvvn REDWOOD from Boiock Lumber Go., Monchester

Old-Growth DOUGTAS FIR from Spocek Bros. Lumber Co., ltonchester

Precision-trimmed STUDSDouglos Fir o White Fir . Redwood REDWOOD POSTS ond FENCING

Fred

Fred HOIMES/Car| FORCE

P. O. Box 987

Fort Brogg, Golif.

TWX: Fori Brcgg 49

Phone: YOrktown 4-37OO