Redwood

Spur Soles of Speci'olty Products

"They won't buy it if they don't see it" might be a good slogan for the dealer who wants to increase his sales of specialty products. A simple floor display of aromatic red cedar closet lining helps stop instore traffic.

An attractive siga tells the homeowner that the moth-repellent material is easy to install, as well as easy on the budget. Several pieces of the tongue-and-gtooved materiel ere left out on the bundles so that customers can see how easy it is to fit the pieces together. Also, this enables the customer to smell the pleasant cedar fragTance.

This is the beg:inning of the "closet season" as homeowners switch to heavier gar-