PICKERING TUMBER CORPORATION

TWX: SONORA tl6-U

Phone: (Sonoro) JEfferson 2-7141 (luolumne) WAlnut A-4213

Wood is ldeol for Kitchen Cqbinets

"Why Wood Is Best for Kitchen Cabinets" is the title of the latest in a series of colorfully illustrated booklets explaining how wood can be used to enhance the appearance and operating efficiency of the home. Issued by the National Lumber Manufacturers Association, the booklet points out that the modern kitchen must be both functional and attractive and that woodbecause it can be shaped so easily, comes in such a variety of grain patterns and colors, and fits so many decors so well-is the material best fitted to meet both objectives.

"The kitchen is probably altered more often than any other room in the house," the booklet adds. "Alterations become prohibitive in cost unless the cabinets and other fixed furniture in the room are of such material that they can be revamped, added to, or otherwise changed. Wood is the only material with the versatility to accomplish such changes economically."

Wood cabinetry can be built to accommodate just about any set of dimensions, the booklet points out. As a result, it's generally easiest and most economical to use wood to convert small or oddly shaped spaces into storage. Often the difierential is so great that, if wood isn't used, the space goes to waste even though the homemaker's existing shelves and drawers are overloaded.

The low cost of wood cabinetry is due largely to the fact that it is built with simple tools. It is an ideal medium for the home handyman. His best source of supply-a local lumber dealer or architectural woodworking firm-is seldom very far way and is happy to provide advice as well as materials.

Wood possesses a number of other inherent advantages-such as superior sound and heat insulation-that increase its usefulness in the kitchen, the booklet explains. The slamming of a cupboard door is muted to a bare whisper; for example, the clatter of pots and pans, and the vibrations of highspeed mechanical equipment are also largely eliminated.

Because wood cabinetry is so popular, even stock units offer the buyer an unusually wide choice at modest prices.

For a free copy of "Why Wood Is Best for Kitchen Cabinets," write to the Wood Information Center, National Lumber Manufacturers Association, 1319 lSth Street, N.W., Washington 6, D. C. Earlier booklets in the series covering cabinetwork and built-ins, doors, windows, flooring, siding, paneling, framing, and sheathing are also available.

The General Electric Laminated Products Department has announced that the comolete Textolite* plastic laminate line is now aiailable in 30-inch wide, l2-foot long sheet sizes. The longest sheet previously supplied was 10 feet. This new size makes possible the construction of more one-piece counter tops, with costly butt joints and fitting problems eliminated. The longer pieces in cross-grain wood patterns will also facilitate counterfront and back-bar installations in restaurants.

G-E, Textolite 3U'x744,, sheets are available in both postforming and general purpose grades, and in either conventional finish or o the new glare-reducing textured finish. For additional information. write to William H. Lewellen, Advertising & Sales Promotion Manager, General Electric Company, or to Wallace J. Laing, Press Relations Director, The Jay H. Maish Company, 400 South Main Street, Marion, Ohio.

"Registered Trademark of General Electric Company

234 E. Colorodo

Exclusive Southern

25914 President Ave., Horbor City, Colif. P.O. Box 667

DAvenport 66273

Telephones: SPruce 5-346t

TErminol3-6183

Illtonufoclurers qnd Jobbers of SASH AND DOORS TO THE RETAIL TUAABER

HARDWOOD

MOULDINGS

Cleor Oqk Thresholdr

Rod qnd Spirol Doweb

PLYWOOD Wood Finishes, Gluer ond Hordwood Spe. ciolties

Al Weitz

ln Woll Decoroiion

The Coralite Company, makers of Coralite pre-finished wall paneling, are now offering a new idea in wall decoration in a line of framed pictures designed for hotels, motels, residential and commercial uses. Original drawings by outstanding artists are printed on Coralite paneling, permanently protected aganist fade, discoloration, dirt, smoke fumes, scratch. Frames are seal-coated textured wood. Entire unit wipes clean easier than glass, thus cutting room maintenance costs' Each series includes one horizontal and one vertical companion picture, sizes 49"x27", which may be purchased separately. Motifs now available include Western, Polynesian and others. For full information, write or call The Coralite Company, 7251 East Condor Street, Los Angeles 22, RAymond 3-8271.

Ray and Doris Phillips, owners of Sierra Lumber Company in Oakdale, recently remodeled their store to include a complete line of toois, do-it-yourself plumbing and electri-

Don Hilton cal lines, and a better general merchandising setup of all store items.

Of particular interest to anyone who has threaded pipe in Sierra Lumber's new electric pipe threader and cutter which takes a lot of the "back" and time out of cutting and

Don Hole threading pipe.

With the completion of their recent remodeling, Ray and Doris Phillips join the hundreds of northern California lumber dealers who now offer a complete "one-stop" service to their customers.

Construction contracts in July held close to the high June level, thanks to a sharp increase in housing and continued strength in non-residential building, F.W. Dodge Corporation reported today.

Total contracts for future construction amounted to $3,528,553,000 in July, down 2 per cent from a year ago. After adjustment for normal seasonal patterns, the July figures were down only one per cent from the previous month, with the Dodge Index of Construction Contracts at 277, compared with 281 in June (1947-49:lW).

Contracts for residential building in July totaled $1,501,563,000, up 13 per cent from the year-earlier level. The major source of strength was a 59 per cent increase in contracts for apartment buildings, although single-family homes also showed a modest improvement over last year. The number of dwelling units represented by the July residential contracts totaled 106,844, up 10 per cent from a year ago.

Non-residential building contracts in July, at $1,154,200,000, were just slightly ahead of the same month last year. Noteworthy gains in commercial buildings, schools, and hospitals ofiset declines in contracts for manufacturing and other non-residential buildings.

Heavy engineering contracts in July amounted to $872,790,000, down 72 per cent from last year. Both public works and utilities were well below year-earlier levels.

Appointment of two additional trade promotion field men. increasing the force to 11, is announced by the Western Pine Association. Joining the staff are Ed Lacas, 26, of Fort Collins, Colo., and Curtis Peterson, 24, lrom Seattle.

Lucas, recent graduate of Colorado State University in wood utilization, has been assigned to the International-Inland Empire area. He will work out of Boise, Idaho, where he pians to establish home.

Peterson's headquarters will be Fort Wayne, Indiana, and his territory is to be Ohio, Indiana and Michigan. He was graduated recently from the University of Washington forestry school, majoring in forest products. His father, C. W. Peterson, is a retail lumber dealer at Rockford, Ill. (Highland Lumber & Fuel Co.)

Leo W. Beckstrom, Western Pine's promotion manager, reported the association now has field men stationed in New England, Pennsylvania, Washington, D.C., the Gulf siates. Arizona-New Mexico, Califor- nia, Chicago, and the corn belt, in addition to the two just apPointed.

'Western Pine region lumber production of 8 to 9 billion board feet annually, amounting to about 300,000 cars, is marketed ttationwide.

Henry A. Huber, former Dow Chemical Co. technologist, has joined the E. L. Bruce Co. research stafi, president E. L. Bruce Jr., announced, o Douglas Fir o Ponderoso ond Sugcr Pine o Redwood o Plywood r Shingles ond loth

Prior to joining Bruce, world's largest hardwood flooring firm, Huber was employed six years at Dow Chemical's Midland, Mich., plant, developing new chemical products for wood and the wood-using industry.

At Bruce, he will help conduct research on wood, wood treatment and termite control.

A graduate of the University of Michigan, Huber earned his master of science degree there in 1955. He attended the Timber Engineering Laboratory, Washington, D.C., on a scholarship after obtaining his master's degree.

In addition to flooring, Bruce is a major producer of floor care products, hardwood wall paneling, termite control chemicals, residential swimming pools and truck-trailer flooring.

Twas the night before Christmas and all thru the scene

The people were reading a bright magazine, From cover to cover they read it with care gjgggtBrighterBetter lhon ever, lhe 196l edition will once ogoin be the ploce to meet ond greet Old Friends, Cuslomers qnd Suppliers throughout lhe scqttered West Eoqst building mqteriqts indristry.

In hopes that YOUR GREETING would surely be THERE!

I heard them exclaim as they read through the book, "How Iovely theseads; How MERRY they look." They smiled at their friends when YOUR AD came in view "Merry Christmas," it said, to them from yOU!

Your Advertising Dollor never buy-s o blSSer borgoin thon this wqrm qnd friendly issue neyer gets your own Seqson Greelings lo more friends ot less cost... thon through the single medium of-this-one splendid issue.

HURRY! PTACE YOUR AD EARIY AND TAKE YOUR SETECTION oF cHotcE PostTtoNs!

TO PTACE YOUR ADVERTISEMENT BY PHONE CAtt OLE MAY lN tOS ANGETES AT MAdis on 2-4565 OR MAX COOK lN SAN FRANCISCO AT YUkon 2-4797

(Or, Fill Out f his Handy Ad Order Blank ond moil it TODAY l)

Use This Hondy Blqnk for YOUR Spoce Order: (Regulor Adverlisers' Usuol Frequency Discount Rqtes Will Apply)

ONE TIME RATES: (these special, low Color Rates will apply to the DECEMBER I Issue ONLY) Black.

& Black & Black & Red &i

White Red Green

({egular Advert-isers' usual frequency discount rates will apply where only Color and Greetings aie added to standing -Ad; whele a, completely new Ad is- made-up, it will be necissary to add the minimum $10 Composition charge.)

Repeat last year's copy n Other Colors: $95 for each color

Please make up new copy for us n

We will send in copy ourselves !