Whot Every Deoler Should Know To Be Told ond Shown in liony Clinics qt NRLDA Erposition

Programs of the 1957 Building Products Exposition in Philadelphia, November 4-7, will provide retail lumber dealers "a full measure of valuable information about build!1g material retailing and operating costs," according to H. R. Northup, executive vice-president of the National Retail Lumber Dealers Association. He disclosed that complete program details are now being rounded out by the chairmen and their hard-working committees who have been holding meetings tlrough the summer to whip into shape the very comprehensive program planned foi this year's show.

"Clinic topics have been selected with the needs of the small-to-average dealer in mind," Mr. Northup says, "and panels will consist largely of dealers who have been highly successful in meeting the problems to be covered in the discussions."

Each day except Monday (when registration will be in progress) two "top-management" Breakfast Clinics are scheduled for two hours before the opening of the product exhibits and the start of the action clinics at Convention Hall. The breakfast sessions will be held simultaneously at 7:45 a.m.-one at the Warwick hotel, the other at the Sheraton hotel-and the dealer may select the one he prefers to attend, according to the subjects of greatest intelest to him. Topics for discussion at Breakfast Clinics are:

Tuesday Morning:

"Getting More Farm Business" sponsored by Building Supply News, with Maurice R. Large of Farmville, Va., ai dealer-chairman. "Profit Planning for Large Yards," under the sponsorship of American Lumberman, will have George Withy, St. Paul, Minn. lumber dealer as co-chairman.

Wednesday Morning:

"Profit Planning for Small Yards" sponsored by Building Supply News, with an all-dealer panel participating. An-other Wednesday morning all-dealer panel will discuss "Developing Housing Sites and Improving Contractor Relations."

Thursday Morning:

"Salesmen's Compensation and Incentives" and "Estimating the New Way-Simple and Easy" will share the spotlight Thursday morning, with Russell W. Nowels as chairman of the latter.

Luncheon Clinics at Convention Hall are scheduled each day except Thursday, at which time a special program is planned. Luncheon Clinic titles include:

Monday: "Cash-and-Carry vs. Conventional Lumber Yards," with Warren E. Carter, Akron, owner of Cash-Way Lumber Company of Ohio, as chairman. Tuesday: "Remodeling Profit-rama," sponsored by American Lumberman with C. Albert Stephan, Philadelphia, as dealer-chairman. Wednesday: Two simultaneous luncheon clinics will be "Making Kitchen Modernization Pay" and "fncrease Profit Through Personnel Training," with Arthur Clifford, of Bridgeport, Conn., moderating the latter.

Sqn Frqncisco los Angeles

Pcrk Ridge, lll. New York

Three Action Clinics at Convention Hall will feature demonstrations and discussions on : "Cost-Cutting Methods of Materials Handling" under the direction of Chairman Stuart S. Caves, Jr., qf Honeoye Falls, N. Y.; "Merchandising Lu-Re-Co and Component Construction Methods" with Ravmond C. Tvlander of West Palm Beach, Fla.. as chairman. and "1956 Sales Builder Store" under the chairmanship of Phil Creden of Chicago.

At the traditional Kick-off Breakfast on Monday morning, Mayor Dilworth of Philadelphia will present official greetings and welcome NRLDA dealers to the city.

- An interesting new feature will be introduced on Thursday. A Building Industry luncheon will be held on the closing day of the Exposition. Housing and Home Finance Ad-