Ross Blanchard ends 52 year refail career

R. W, Blanchard, Sr., for the past 52 years president of Blanchard Lumber Co., 5360 Lankershim Blvd., North Hollywood, California, has retired following a life-time spent in the retail lumber business and in community service.

Ross started in lumber at the turn of the century when he joined the Davidson-Case concern in Oklahoma City way back in I90I. It was in lgll that he and his brother, W. A. Blanchard, established in North Hollywood and Ross has maintained his headquarters at the same location sinoe.

Now there are three generations of the Blanchard family actively engaged in the retail operation, R. W. "Bus" Blanchard, Jr., has been elected president of the firm and his brothel, Lemoine Blanchard, former Los Angeles City Councilman, has been named vice-president. The two executivs officers each have a son identified in the business. Warren, Bus' son, is on the sales counter and Ross Lemoine, Lemoine's son, is starting his education operating a hyster in the yard during school vacation.

The nerv president of this forward thinking retail organization joined the firm immediately upon graduation from the University of Southern California in 1928. He, too, has trearned the retail lumber business from the ground up and by actual experience in every department from purchasing to sales and from operations to administration. Lemoine Blanchard also has been prominently identified in the business all his life with the exception of time out for civic and community servce.

The Blanchard Lumber Company has grown with the North Hollywood community since established 52 years ago. Starting with just three employes at that time the retail firm now employs more than 35 experienced lumber people. Some of the personnel have been with the pioneer concern for more than 45 years. Several others have past the 32 year mark; another 25 and several others with more than 15 years. This record is clearly indicative of fine working conditions and personnel relations.

The Blanchard North Hollywood yard has sold an estimated 500,000,000 feet of material since opening for business more than a half century ago. That's enough wood to build in excess of 200,000 fine homes with some left over. It has been said that much of the building material in the fast growing San Fernando valley has been furnished by the ooBlanchard Family" lumber dealers.

Roscoe 'oRoss" W. Blanchard has truly earned his right to take it easy. He can do sp with the knowledge that has family 'ostafi" will carry on serving the constantly growing residential area in the San Fernando valley. He has been active in social and civic affairs and will maintain his interest in community projects, Ross said.

To a true pioneer in our business we give our salute for a job well done.

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