ldea lor you! Presdwood "Profit Gorner" combines information and sell-selling!

It seems like everybody is interested in Presdwood these days. It's a "hot" line with new products, new appeal for all kinds of customers. So why not set up this Presdwood display to capilalize on the trend? It shows the products in use, gives helpful information, lowers selling costs. It's a real "Profit Corner."

You can use this profitable idea to cash in on the growing interest in Presdwood products-new Shadowvent Siding, new Ridgewood, new Panelgroove-as well as the phenomenal Masonite@ Peg-Board* panels and other Presdwood best-sellers.

Your Masonite representative will help you gather in more of the ready profit from Presdwood@. Masonite Corporation, Dept. CLM-81, 111 Sutter Street, San Francisco 4. California.

REBUI1T YARD of the North Hollywood firm includes rhe mill the yord inventory the finished lumber under cover. and Southern California," the senior Blanchard told The CALIFORNIA LUMBER MERCHANT, "and we are just getting our second wind so that we may continue to offer the best in building supplies for the next half-century."

The yard maintains a complete stock of rough and finished lumber for every building purpose, name-brand building materials, paints and hardware.

New Store Is Years Ahead

The nevrr retail store and offrce quarters are "years ahead" in planning and design. The building is completely air conditioned throughout. It includes four private offices, a conference room and planning center, a storage room and a lounge-all in addition to the comfortable sales area with plenty of leg and elbow room for the store's striking displays of modern merchandise.

There is piped-in music to relax the big buyer and the shoulder trade, and an intercom system has been installed between the office and the yard. The contemporary design provides the Blanchards not only with convenient office space and efficient sales and merchandising facilities, but was also planned to put additional stock close to customers in the nearby shed. The building was designed by the Kersey Kinsey Company.

John A. Rudbqch and Associqtes Join Los Angeles lumber Go. Sfoff

Announcement was made last month that John Rudbach, V. E. Johnson and O. D. Sandefur, formerly of the John A. Rudbach Co., Arcadia, California, have joined the sales organizat\on of Los Angeles Lumber, Inc.

According to Harry Whittemore, general manager of Los Angeles Lumber, this group will handle procurement and sales of Pine, Spruce and all specialty items for the wholesale distributing firm. Rudbach and Sandefur will conduct the sales end of