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PAil ASIATTC TRADTNG CofitpANV tNC.
Moior Boise Coscqde Chonges
Boise Cascade Corporation, in announcing their new building materials group. under Vice President S:illiam D. Ebcrle, also announced the,"e changes.
The activities of the followine divisions: lrrml,er rnd plywood salcs. Insrrlite, lruilcling materials distribution, Kingsberry homes. and comprrnerrls.
Eberle also announcecl a reorganization of the Insulite division with the lollowins reporl ing to El,erle: K. G. Maclntosh. general sales manager, James Freeberg. resident mill manager. and Richard Kelly. rvho holds the post of comptroller.
Ed Stamm, wood products general sales manager, has announced the folloH'ing addiitional changes: Gordon King, Boise, from manager of lumber sales to manager of distributor sales for lumber and plywood; Jean Crady, Portland. from manager of plywood sales to manager of market development; Lewis lliechers. Boise. from lumber sales control manager to lumber produr:ts manager; Vern Veron. Portland, from plywood sale-. r'ontrol managcr to plywood product-s manager; Ilolr Womack, Portland, to particleboard sales Inanager,
The former merchandi,.ing division oI the building materials group has also un- dergone reorganization and has beel renamed the building materials distribution division, according to its general manager, Jim Hayes.
To streamline operation of the 13 distribution branches and 85 buildinq materiaI r'enters. Hayes has replaced rhe separate, three-region management by naming a single manager of operations, Jim Connolly, of Roise. and six area manag()rs.
Cliff Worsley, manager of the former central region, now reports to Hayes as sales and marketing manager. Dick Rudisile was named mana€ler of administration for buildine materials distribution.
SEtt|NG POWER TOOLS
(Continuetl lrorn Prtg,e l0 ) nrakt' intric at(' ( llts t'a.ilr lrrrl at t rtratt'lv r:r'cn tltott.qh tlrt'r ttrav rtot lntrt' ttst'<l lt rarlial arm sar l,t'[ttrt'.
"\\i' st'll a SI('itl ttttrttl,t'1,,I l)t'\\-alt I)oucl Shops." r'otllllt'ttts Kirrg. "arrtl ut' drr it lrr- slrou ing the ('ustonrer- ltou Itt' r'trtt (rom(' ul) u'ith srll-satisfvirrg projet'ts almost rt'g,-arilk'ss of his prt'r iorrs skill."
In selling l)o\rcr tools. King ha. t'rcated a n'orkirtg displat'of jtrst alrottt everl' brand-name pouer tool ont' t'ould possiblv find on the markct todar-. 'l'he {irm }ras o}rtained manr- of these tools in trade-ins on ner\ DeValt and B&I) tools. but has also gonc to srtclr mt'rt harttlist'r's ils S('als irnri Nlontgomcnr' \\'ards to brtv nt'u units [or Iotrtlrrt ris, ]lr l,lll lri):r':. l'lrplairrs lr.ing. "\\-t' rlon't u ant tlrt' ttrirtt [() ( orn{' irr [ol a look-scl arrrl lhcrr ttll rrs llrat. hr'$lnts t() look alotuttl itl otltt'r' I'tlrtr,ls,rrr lltt' nurtkr'1."
.fohn King l)out'r 'l'ools looks to intltrstn ls wt'll as ('ontra(ton antl lromt'orrnt'rs lor st'rlcs. J'Jrt' firm supplies sttt'lt l,ut.t'rs as l"ord Nlotor Co." the t-.S. Armv" \avl and Marint's" l''orest Servit't'. Standard Oil Co." Hughes Aircraft" Lockheed and ltundrt'ds of others.

"Woril of mouth has helped to lruild our reputation." sals King" "but tlt' also relr- ht'alill orr dar'-in rlav-ottt trt'lspalrt'r adr crtising rrrrd listings in telephortt' vt'llou' pagcs. \\"e art' t ortr ittct'tl that I'otr t lrt't lun lr) atl ot t itsittttttllv arrr'l holtt' to ctttrtirrrrt. lo ittcrtitst' \ottt' l,ttsittt'ss. lt rttttst lltt corrstarrI r't'pt'til ion."
Orrt' rt'r't'rrt promotiott I't'strltt'<l irr Kirrg"s rr inrrirrg lllat k & l)t't'kt'r's ttatiottal lu'trrtl [or lop salt's in portulrlr' pou'r'r sau's. '['hc l'ar,,adt'na firm int'reased sales orer 300 lx'r(('nt t'ompared with the previous vetrr. Part of the program rvas a 2-rveek frec trial rhich has lrecome a p('rmanent salt's offer.
John I(ing Power lools is open for lrusiness six days a week from [3 am to 5:i]0 pm. The firm ofiers 90-day Iintrncing. bank financing and sells all used tools with a 30dav exchange privilege. Tool rental fees are applicable to their purchase. King also operates a r:ornplete repair service for power tools. "Irower tools are King with us and iI it doesrr't havc a molor, r,re don'r sell it," King concludes.
[.A. Gqls Elect Helen Rude
Helen llude o{ Harry H. White Lumber Co.. Long lJeaclr. has bcen installed as president of [,os Angeles' Hoo-Hoo-Ette Club No. l.

Otht'r officers installed were: lletty NIor- rill of Lane Lumber, Ist vice president; Dorothy Simons, Simmons Hardwood Lumber, 2nd vice president; Trudy Smith of Marquart-W'olfe Lumber, 3rd vice president; Jo Cogburn, Owens-Parks Lumber, secretary; Evelyn Nliller, Nlullin Lumber, treasurer; Susan Pruyn, Marquart-Wolfe I-umber, membership chairman; Sandra Johnson, Owens-Parks Lumber, publicity; Dorothy Yann, Mt. Whitney Lumber, correslionding -qecretary, Doris Tonan of Tarter, Webster & Johnson, editor and Marguerite Dixon of Allied Veneer, pa rli amentari an.
Col-Pocific Addition
Dick Harmer, general salcsmanager of California Pacific Sales Co. has hired Bill Vickett for the company's San Francisco o{licc. Wickett will work with Ra1' Tiernev on fir and pinc inquirics.
\Irickett is a native San Franciscan and has spent his entire career in the Nfenciocino and Humboldt area, He startcd rtith Simpson Timber Co. and was rvith Bill Brauning for several years before becoming salesmanager of Hollow Tree Redrvood Co. Nlort-' recently he had beerr with Jewett Lumber Co. at Arcara.
C]lsslFltll ADYERTISII{GPosition Wanted 92.00 per line, minimum $4.50. All ober $3.00 per line, minimum $6.00. Two lines of address (your address or our box runbed count as one line. Closing date for copy is 20th.
Ctassified Advertisements
Names of Advertisers in tris Departnent using a Bor Number cannot be released. All replies should be aG dressed to box shown in the ad c,zo California Lumbct Merchant, 412 !V. Sixtr St, Los Angeles, Calif. 90014.
Heip Wanted For Saie
EXPERIENCED HARDWOOD SALESMAN for industrial accounts in Los Angeles area. Established territory. Guarantee plus commission. Pioneer Los Angeles hardwood company with large inventory. Replies confidential. Write Box 249.
WANTED: hardwood inspector and hardwood orderman. Permanent basis with fringe benefits. Call ANgelus 2-1123. Mercury Hardwood Lumber Co., 4183 Sheba, Los Angeles, 23.
EXPERIENCED COUNTERMAN needed for retail lumber & bldg. materials. Well-est. yard. Contractor & do-it-yourself trade. See Jack Peterson, Clearwater Lumber Co., 15149 So. Paramount Blvd., Paramount, Calif. phone 633-1143 or 636-4114.
WANTED: Retail lumber salesman. Crenshaw Lumber Co. in Gardena has an opening for an outside man with tract and apt. following. Call Ernie Matthes, 321-1850 or 323-1337.
Business Opportunities
LUMBER & BLDG. MATERIALS STORES for sale in the valley of opportunity. One main yard, two branch yards. Write Box 240.
EXPERIENCED BLDG. MATLS. RE"TAILER will buy in as active partner with same in existing lumberyard vrith home improvement sales program. Prefer Bay Area or No. Calif. Box 248.
OPERATING LUMBDR YARD, all equipment in DBA, 910,b00. Approx. $6,000 for stk and you're in business; DePoy Realty,227BG Victory Blvd., Woodland Hills 91364. Call 346-2550.
Services Offered
JOIINNY THD LUMBER LOAD SIGN PRINTER
Specializing in paper danger flags, side-load signs, job cards, etc. John Weiler's Printing, 14417 Hawthorne Blvd., Lawndale, Calif. Phone (213) 676-7522 or 676-2293.
FOR SALE, LUMBER TRUCKS: '64 Ford dual dr., with 18' sup. trlr., $11,000; '62 T850 Ford dual Dr. with 18' sup. trlr., $9'000; '55 R1.90 Intern'tl dual dr. with 1?' trlr., $3500; '54 F8 Ford tdm axel vee-belt dr. with 77' trlr., $2500. All above are lgt wgt roller beds for max. payload. Also, '54 Intern'tl tr:ac. with 35 semi trac. equipped with hiab crane for roof truss delivery' Laco Lumber Company' fSOOZ p. Nelson Ave., City of Industry, Calif. (213) 333'1262 ot 283-3256.

REMANUFACTURING, pre-cut and truss plant, complete and ready to operate, 1? acre yard, RR spur, adequate labor available at reasonable rates. One hour 30 minutes via freeway to Bay Area. Write Box 1346.
Equipment Needed
NDAR-NEW 10-WHEEL lumber & material truck. Must have flat bed with lumber rollers. Pay cash, See Jack Peterson, Clearwater Lumber Co., 15149 So. Paramount Blvd., Paramount, Calif.' Phone 633-1143 or 636-4114.
Equipment For Sate
8-TON GERLINGER FORK-LIFT. Inc. xtra forks, xlnt cond. Watts Lumber Company, ?100 Radford Ave., No. Hollywood. Phone (213) 877-4129.
USED W(l(|llW(lRKII{G MACHII{ERY FtlR SALE
l-Band resay, with proliler lJll0 pallet nailing machine l-lutomatic inleed for 0-man) resau l-Band saw l-Motgan pallet nailing machine lll-Swing cut-off saws with benches (l-man) and stops
All may be seen in operation at:
HUI|TER W00DW0RKS, 1235 E. 223rd St., Torrance, Calif. (be' tween Avalon Blvd. and Wilmin$on Ave., Phone (2.l3) SPruce 5-25'14 or TErminal 5-5671.
When writing us oboui your subscriplion, clip ond p6le y@r present Colifornio Lumber Merchonl's oddress lqbel here. This will help us identify you quickly ond occurotely.
TO CHANGE ADDRESST When you ore moving pleorc give us fwr weeks notice. Attqch your presenl Coiifornio Lumbei Merchont's oddress lqbel in the spoce ot left, pilnt your new qddress ond ZIP code number here ond mqil both to Circulotion Depf., Cqlifiomio Lumber Merchont,412 West 6lh Street, Suite 421, Los Angeles. Colif. 90014.
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