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Roval Shelly, former northern California manager for Durand Doors, has joined Westera Door & Sash Company in institutional sales calling on architects and door men.

Alice Rogers is now handling the office chores at Hexberg Lumber Sales, Pasadena (soon moving to Long Beach). She was formerly with Ted Deacy Co.

As sure as the swallows return to Capistrano, Ev Lewis and his wife have returned to their Walnut Creek home after spending winter along the Gulf of Mexico.

Ed Bauer of Atlas Lumber teamed up with Bob Pierce and had the Terrible Twenties, an L.A. golfing group, served with a wild boar dinner when the club had its 40th anniversary. That's really putting on the dog . . or should we say boar.

Oscar Furnes journeyed to San Francisco last month to man the Nordahl booth at the Pacific Coast Builders Conference.

Bill Howe of Mahogany Importing Co., Compton, Calif., took a barnstorming sales trip across the country, ending up in Chicago where he attended a National Hardwood Lumber Association business session. Bill is a member of the rules committee.

Bernard G. "Barney" Keller and his Aileen drove East last month on vacation to New York City.

CALIFORNIA LU'IIBER'IIEIC}IAN?

Roy Schamber is the nerv manager of J' W. Copeland Yards of Idaho, Inc., at Homedale, Idaho. Roy was formerly manager of Copeland's 2114 Columbia Blvd. yard at St. Helens, Oregon, where he has been replaced by Don Gregg.

"Jaket' Jacobson of Pella Architectural Products, Pico Rivera, Calif., took a run over to Las Vegas recently to hustle up some sales for Pella doors.

Jess Bernistain is the new yard superintendent at F. M. Crawford Lumber's big Long Beach, Calif. distribution center, according to bossman Lloyd Webb. Jess was formerly with E. J. Stanton & Son for the past 17 years.

Pasadena dealer Paul Orban took a few days off for a trip to the company mill in the northwest last month.

Don Comstock, WWPA's southern California man, flew to Portland in May to attend a field services meeting.

Ben Thatcher, of Lemoore Lumber Company, and Mre. Thatcher, spent a long lVlemorial weekend at Cabo San Lucas in Baja California where Ben succeeded in landing a sizable bill fish.

Sunnyvale retailer Bill Gilmore head of Sunnyvale Lumber Sales, is back in the harnbss and looking perky after sufering a heart attack on May 18.

Brian Bonningtorq who also was hospitalized with a heart attack on May 18, is reported to be making a splendid recovery, according to his dad, Jerry Bonnington.

Congratulations to Madera Lumber & Hardware's Elmer and Eleanor Rau who celebrated their 25th wedding anniversary on June 19. A past president of LMA, Elmer and his bride ar.e well known to hundreds of dealers from their various association activities.

E. G. Reel. bossman at Reel Lumber Service, Los Angeles, and his missus are planning a vacation trip to Alaska. Jet to Seattle and catch the ferry for sight-seeing on the inland passage.

Lauretta Sullinger has taken over as resident lumbergal at O. M. Hill Lumber Co., Pasadena, where she assists Max llill and Bill Fox. She replaces Mabel Staser who has retired.

O. D. Ensley, of Ensley Lumber Co., Modesto, was spotted catching trout on a central Sierra lake during midweek and using flies to boot! He and we will keep the name of the lake secret for another trip.

Popular Sacramento wholesaler Ken Bowes, at one time salesmanager of Winton Lumber Sales Co., has joined MichiganCalifornia Lumber Co. as assistant salesmanag'er, according to Hugh Schafrer, salesmanager of the Camino-based mill.

Jim \Mebber, manager of Hubbard & Johnson's Mt. View operation, began a one month marathon around the U.S. by car June 28. First stop is the 1966 Elks Convention at Dallas, then New Orleans, Miami, Washington, D.C., New York and his home town in Maine. Return will be via Black Hills, Niagara Falls, Salt Lake & Eagle Lake.

Harry Lyon, former western zone sales manager for the Long-Bell division of International Paper Company, has joined Western Pine Supply Co. as vice-president of sales, according to Phil McCoy.

George Martin spent a mid-May week calling on coastal wholesale suppliers in northern California.

John McNie, formerly tZ years with Michigan-California Lumber Co. as head forester, is now operations manager for Glenbrook Lumber Company at Quincy, California,

Charles Schafrer Jr., of Citizens Lumber Co. in Reedley, is currently winding up a 35-day trip through the Scandinavian countries with his family.

Pat Patterson of Houston Lumber Co. was chosen by the Coachella Valley Joint Union High School District's students "Boss of The Year."

Riveidale Lumber's George and Mrs. Haire spent part of June seeing the sights and checking the action in Las Vegas.

Bl Quinn, formerly with The East Asiatic Co. in San Francisco, has joined Rainer Trading Company, according to Ilans Rainer.

Sun Valley Lumber's Tom Jacobsen Sr., and his Mrs. spent June vacationing through the East.

Joe Schram, publicity man for the Lumber Merchants Association, was a little startled when he thumbed through the June 13th issue of Sports Illustrated to see that he'd been "scooped" on his own son! The "Faces In The Crowd" feature on page 113 read: "Tom Schram is an 8-year old who swims for the Mt. View Dolphins near Santa Clara, Calif. He won 19 of 20 races during the season, entered three events at the Golden Gate League championships in San Francisco and managed to win them all." We all get scooped now and then, Joe, but national coverage on your own boy!

Gene Mead, originally from Tacoma and five years with Weyerhaeuser in northern California, has joined Hallinan Mackin Lumber Co. and is selling Fonest Wood Flooring, hardboard, particleboard and allied lumber items.

Ethel Enderlin, owner of that cheery voice that has answered the phone for J, E. Higgins Lumber Co. for the past 25 years, has hung up her headset and is currently trying to get adjusted to a little more leisurely way of life. Ethel, whose husband Al is a vice-president at Crocker-Citizen's f 1 Montgornery Street headquarters, plans to keep busy with some do-it-yourself projects on two flats they own at 19 Eureka Street in San Francisco and will keeo in touch with "her" industry by taking in the monthly dinners of San Francisco Hoo-Hoo-Ette.

Harry Ashley, former district manag:er, North Pacific area for Masonite has been promoted to director of marketing and sales personnel at Masonite's head office in Chicago. His job on the Coast will be filled by former assistant T. J. "Tom" Jordan.

Robert M. Raymond, 43, is the new asistant to the president of Evans Products Company. Raymond will report to and assist both Knudsen and Monford A. Orloff. chairman of the board.

Arthur Cheim is currently phasing out his Sutter-Union Lumber Company at Yuba City, but will continue to operate Union Lumb'er Company in Marysville which is managed by Hyman Cheim.

Arthur J. Olsen has been named as a sales rep in the Los Angeles area for the Celotex Co. Art lives in Long Beaeh.

Don Crane of Crane Mills' Corning, Calif. operation visited southern California in May where he took in the L.A. Hoo-Hoo's monthly meeting.

Frank Curran, Frank Curran Lumber Co., Santa Ana, has been vacationing in Arizona.

Robert W'. Shuldes has been namd manager of technical service for the Vermiculite Institute of Ohicago. He fills the vacancy left by L. A. Barron, now managing director of the institute.

Dick Freeman, sales manager at So-Cal Commercial Steel, City of Industry, Calif., is currently on a long-awaited six-week tour of Europe.

Art Johnson, yard manager at Summit Lumber, Los Angeles, flew up to San Francisco last month to compete in the intrastate bowling championships.

(Continued on Page 52) lomford Cedor, Ltd.

McDomld Cedor Products, Ltd.

Tumoc Lumber Co., lnc.

Quaf ity Wood Cabinets Add Test to Kitchens

IIIOST NEW HOME buyers probably are rvl agreed upon-at least-one thing: Kitchens are an important part of their lives and should be attractive to the eye, 'practical and economic, and feature quality conveniences.

A leading southern California land-developer-builder, Calland Brothers, insists that home buyers in his Hemet, California, retirement community (Panorama Village), actually were looking for more attractivg quality wooden kitchen cabinets with conveniences such as those made by Long-Bell.

"ln 1962 we launched a long-range project featuring quality home construction and decided to search for cabinets that would better compliment the houses and be a strong selling point,'o Calland disclosed.

ooAbout that time we were contacted by a Long-Bell cabinet distributor in Los Angeles, Gildon Kitchen distributors. We were impressed with the eabinets, got in touch with Gildon, and our kitchen improvement plans got off the ground."

Long.Bell's cabinet saleeman, Al Clearman and Gildon owner Don Reel packed sample cabinets and motored the 95 miles east from Loe Angeles to the new 500-home development in Hemet.There they displayed the cabinets to the Callands and to poten- tial home buyers. The reaction was instantly favorable!

There was a switch-ovdr to Long-Bell cabinets that signaled a sharp upturn in sales, Calland reports.

The model homes' kitchens spoke for themselves and prospects immediately bought what they liked.

Calland points out that a sigrrificant factor in their decision to go Long-Bell was the product's "professional, furniture type finish."

The construction superintendent said modular Long-Bell cabinets presented no

Conveniencg tool installation problems and that all cabinets were easy to work with on the job.

The Long-Bell "action kitchens" feature wife-saving conveniences, among which are

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Penberthy Prpmotes Two

Penberthy Lumber Company, one of the largest distributors of hardwoods in the West, has appointed Percy D. Marks assistant general manager, and Redmond Daggett sales manager of the hardwoods division. In announcing the appointments, Paul Penberthy, Jr., Vice President, said, o'These Jr., President, "These men have been promoted to expand the management capability and capacity of Penberthy to keep pace with our increased level of 'business activity and broader scope of operations."

Marks has been with Penberthy for the past 32 years, mostly in sales. He has been