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Dealer Package for the Booming Second Home Market
Weyerhaeuset and Woman's Day magazine have teamed together to develop a vacation home that gives lumber dealers, and their builders, an exciting new design to promote the second home market. The vacation house which can grow with the owner's needs is featured in the June issue oI Woman's Day. The magazine has a circulation of 6.5 million.
The home is for the family interested in building a unique vacation house in budget-minded stages. The vacation horne has large windows which extend to the cantilever-gable roof, opening the interior of the house to the surroundings. The unusual roof has created triangular-shaped rooms with lofty ceilings as high as 14'which give an illusion of extra interior space.
A model has been constructed and furnished, and complete building plans are available from Weyerhaeuser. Plans include complete working drawings of 7/+" scale on eight 17x22" sheets which indicate elevations, floor plans and details. Separate material lists are included for the basic unit, the recreation deck, and for each outrigger bedroom.
Merchandising materials for dealers include a package of 10 sets of plans
(rnarked to sell for 50 cents each), for only $3.50. With each package, the dealer receives an in-store banner to help promote the house. To obtain plans and information about the vacation house, write Weyerhaeuser Company, Box B 227, Tacoma, Wash. 9840I.
The stimulating design calls for build' ing a main living unit, one or two outrigger bedrooms and a recreation deckali at o.t"e or in stages. It is both feasible and practical to erect the main unit firstadding later as the owner's needs change. The main living unit is 676 square feet and can sleep four, complete with living room, which has roll-out trundle beds, bed' room, kitchen, bathroom and full basement. The house can be a delightful re' tirement home. It's adaptable to almost any site location or climate influence.
In the recently complete vacation houseo W'eyerhaeuser wood products used through' out the home enhance the striking design with both rustic and nrodern materials. The house was constructed on famous Cape C.od near Orleans, Mass. The model is built with kiln-dried framing and plywood sheathins for walls and roof. The recrea' tion decf is of 2x6 Douglas fir left natural.
TRIAI{GULAR-SHAPED
On the interioro warm tone solid fir paneling adds a pleasing contrast t" 4" attractive living room fireplace and blends with the light color hemlock ceiling. The V-shaped kitchen cabinets o{ birch ply' wood with natural finish and matching doors carry through the theme of a modern wood vacation home,