5 Carlow Compclny Warehouseg

lo Serve All Southern Cqliforniq Deqlers

| 7O3 N. 8th Street

COLTON, Colilornio

TAlbot 5-0572

7862Burnert Street

VAN NUYS, Colifornio

TRiongle 3-2936 STcrte 5-5421

738 Eqst 59th Streer tOS ANGEIES, Cqliforniq Pleqsqnt 2-3137

6807 McKinleyAvenue tOS ANGEIES, Colifornicr Pleosont 2-3136

25tO N. Chico Street

E! frlONlE, Gnllfornlo Gllberr 3-7345

CUmberlond 3-3303

MORGAN D(l(lRS for Every Use

M4{10 Interchangeable Panels

Entrance Doors-All Types

SED0RC0 louvers & Hardwood Southern Aires

FTUSH D(l(lRSASH-MAHOGA]IY -8tRCHMASOI{ITE_BEECH

FlR PTYW(||ID_ IAPAI{ESE PTYW(|(ID

NORDCO DOORS

TOUVER DOORS

3 PANET DOORS F-3

FOUR PANET RAISED F-{,I

X.BUCK FRONT DOORS sAsH DOORS F-13

RAISE PANET TOUVER DOORS

SCREEN DOORS

FRENCH DOORS

DUTCH DOORS

FANCY FIR DOORS (ENTRANCE)

TOUVER BTINDS

MONTEREY TYPE DOORS

"SOUTHERN AIR" DOORS

Estoblished | 896

WHOIESAIE ONIY

!el's Hove More Such Comment

Ole May Manager

California Lumber M,erchant

Dear Ole:

The California Lumber Merchant came to my desk this m,orning and while I hrave had only t'ime to glan,ce at a few iterns, I am particularly inrterested in a lettter to you from Jack Carlow.

Cu,rrently we are operat.ing a rertail yard in Typical California fashion. There isn't enough bu,siness in our own area, so we learn where there is something we ca,n go after in the other fellow's back yard, and with both barrels blazing we t,ry rto bring home the bacon. It will probably be pretty badly shot up, and hardly worth carrying h,ome, b,ut we will h,ave proved one poinit, we can mess up an rindustry right along with the be'st of them.

This is quite ridiculous the way I have s,tated the operation, h,owever it takes place every day, and most any good dealer has the facts to back urp such a statement as I 'have just made. I'm sure I can show anyone concerned som,e very interesting and convincing arg'umerits to back up my staternen,t. It seems that nothing is too fa'r frorn h'orne for a typical 1962 volwne-hungry Californ,ia l'umberman to go after, especially 'if he can take care of a customer or fliend and we have no en,emies. Few, if any, men can es.cape the accusing finger, .and our system that we have develo,ped in the past decade justifies for 'the tim.e being our actions,

Cer.tainly I do not advocate, r-ror relish the industry with which I am connected, operating with no regard {or anyone except himself, and this on a basis of LET TOMORROW TAKE CARE OF ITSELF. Too soon TOMORRO\i/ becomes TODAY and 'then YESTERDAY, with no possibility of retracing our steps with the hope of correcting the mistakes that will always be history. W'i'th suc.h a TOMORROW changing in,to a YESTERDAY, we see a credrit s,ituat.ion in the lumber and building materials business that few can long end'ure, yet alone live with.

The problems in our indus,try in Southern Californ,ia are no d,ifferent than those of Nor,thern Californ,ia. Presumably I am in Northern C'alifornia, yet I believe I am in the middle and consequently in both. It seems to nre that our industry pr.oblems have become s'o acute that uni'ty of action and purpose is long overdue lest our industry slip farther along a line of destruction that I believe we are travel,ing. I am not too worried about big businesses elirrninating small businesses, bu't I 'am deeply concerned about small businesses eliminating themselves. This, I believe, is most undesirable and unnecessary, and I doubt that i,t will ever happen, prov'id,ing we recogn,ize ,t.he cond,i,tion of our house and p'romptly st,art getting it in order. We mus,t never fo,rget that the li,ttle man can last a long time if he will just remember how small he is, rather th'an how much he can borrow. If his financial legs are strong be cau'tious about gathering barnacles which come due tomorrow a,n'd must be Pa,id out of delinquent accounts receivables.

There would be no poin't in my trying ,to do the manY things that can and should be done to bring a ch'aotic situation back to profitableness unless I can do it in cooperation with o,thers as sick of our s,ituation as I am. Many s,m'all dealers such as our company are in no pos,ition to get our p.rofit from any source other than merchandising our produ,c,ts with a little perce'nrtage left over after ou,r expenses are paid, and most would be happy in such a s'i.tuation. We are nei,ther investment nor fi'nancing instit,ution,s and do not a,ttempt it. I'm about to take off on a long overdue vacation, and I'm hopeful th'at on my re'turn some other lumberman will think as Jack and I do and maybe we can get sor-nethi'ng going.

-Larry Kitg, King-Marshall Lumber Co., Inc., Bakersfield, Calif.

We're Both FortY!

Calilornia Lurnber Merchant

Gentlemen:

Congratulations on Your 40th Annivers,ary.

What a thrill i,t must be for you to have this many Years of successful experience directlY connec,ted with the lumber industry.

At this time allow me to have the privilege of celebrating with you ,my 40th year of conrtinuous service in the lumber business on the Pacific Coast.

My star,t was during the year 1922 with the old Hammond Lumber C'o. located at 2010 So. Alameda Street, I-os Angeles, California. Many old 'timers stili around in,cluding Lloyd Cole, Di,ck Shiller, Jack Brush, George Hinkle, Bill Cowling, Walter Coombs and many others received their early training at Hammonds.

Forty years of experience in the lu,mber business have ,taught us many things, foremos,t bering an understanding of what constitutes life's true value.

So if someone were to ask us, today, to name those things we had found ,to be of truest wort'h down ,through the Years "FRIENDS" in big bold letters v/ould ,head th'e list.

A,t ,the presenrt time I atn conne'cted with the Merner-Progress Lurnber Company with offices at A25 El Cam,ino Real, Redwood City, Cal,ifornia.

It would be a pleasure to hear or see from 'rny old time friends, and my hope ,is'that we will continue to greet each ot rer often in the many years to co,me.

Lloyd D. Milne, Merner-Progress, Redwood City, C,alif.

Grcetings From The Snork

Mr. Jack Dio,nne

Publisher California Lumber Merchant

Dear Mr. Dionne:

Upon the occasion of its fortieth anniversary, The California Lurnber Merchant can take a great deal of pr,ide ,in the active role that i,t has played throughout the years in the suPPort of the lumber industry, its retailers, the As'sociation's and other activ.ities, and of our great lumber fraternilty, Hoo-Hoo.

I like to think that our industry and its members a,re particularly b,lessed witfr those qual,ities of loyalty and ded'ication to common goals and ideals, and I believe 'that your magazine has genuinely refleoted ,these high standards which have, year in and year out, stood all of us in goo'd stead.

My congratulations to you and y.our stafi upon this event of The California Lumber Merchant's 40th Birthday. May you have many, many mo,re rewarding and sucrcessful years.-Sincerely yours, Harvey W. Koll, 46016, Sn,ark of the lJniverse, Internatlional Ooncatenated Order of Hoo-Hoo.

We Like Letters!

A healthy industry needs discussion-even controversy. The pages of The California Lumber Mer.chant are open for the airing of our readers' opinions. Whether you agree or disagree w.ith what we publrish, may we hear frorn you ?

Old-Growth Bond-sqrvn REDWOOD from Boiock Lumber Co., Monchesler

Old-Growlh DOUGTAS FIR from Spocek Bros. lumber Co., lAonchester

Precision-trimmed STUDSDouglos Fir o White Fir o Redwood

REDWOOD AIR-DRIED And KILN-DRIED

POSTS ond FENCING

THE "@ODWOOD" FIRXI

(Contiru.eil from Page 58)

In addition to his Hoo-Hoo activities, Jim Forgie is current co-chairman and founding member of the Los Angeles Committee of National Forest PrJducts Week. He is a member of the executive committee, Wholesale Division, Lumber Association of Southern California, and is chairman of the Promotion and Public Relations Committee of the NLMA LUMBERIAC group for Los Angeles. He is a inemb-er ol Los AngeleJ Rotary Club, "Lumb er-Wholesale" classification, and is a member of the National Wood Council.

Vice president Jim Forgie handles all softwood lumber and specialty items.

John Osgood, in addition to his activities in Hoo-Hoo, is current president, Imported Hardwood Plywood Association, and is a member of the National Wood Council.

John is a vice president of the Osgood firm, in charge of all plywood and veneer operatlo'ns.

The activities of the Osgood firm members in the promotion of forest products are, indeed, numerous and have without a doubt been of great value to the industry.

The California Lumber Merchant, upon this occasion of the double anniversary of the July 1, 1922, f.oanding of both the Osgood firm and our own magazine, deems it an honor to congraiulate Robert S. Osgood, son John and Jim Forgie for their illustrious service to the great lumber industry and wishes them many, many more years of success. It has always seemed to us that these gentlemen get a great deal of pleasure from their work and activities-and that no doubt is one big reason why they always do such an outstanding job.

Sqlt River Volley Hoo-Hoo Holds Golf Tournomcnt

Salt River Valley Hoo-Hoo Club 72 held a wonderful meet, per all reports, at Pinetop, Arizona, on June 8 and 9. Pinetop is located in the timber region of the White Mountains at an altitude of $200 feet, which probably required something of an endurance test from all golfers.

A solf tournament was the order of the diy, both on Friday and Saturday. Over 55 Hoo-Hoo's attended, with special guests being Harvey Koll,_Snark of thi lJniverse, and Vaughan Justus, Supreme Nine member.

The Salt River Valley club is reported to be one of the most outstanding clubs of all Hoo-Hoo, with an e-nthusiastic and aggressive membership.

IVledford Corporotion Promotions

The Board of Directors of The Medford Corporation, Medford, Oregon, have announced the promotion of B. L. Nutting to senior vice president and chairman of the executive committee.

R. J. Hogue has been named executive vice president, and K. E. Pickens to treasurer and assistant secretary.

Big Lumber Solre

Pacific Coast Lumber Co., San Francisco, has announced the sale of three Southern California lumber subsidiaries to Kelly-Moo,re Paint Co., San Carlos, for $1 million. The three yards are located in Santa Barbara, Santa Maria and San Luis Obispo.

Cash proceeds from the sale will be used for acquisition purposes, according to a Pacific Coast spokesman.

He Used 'Em

"Don't yo,u think," airily suggested the new partner, "that you ought to brush up a bit on your correspondence? Use big words; they lend dignity to your letters."

"Perhaps you're right," admitted the other, calmly studying the end of his cigar, "but while eschewing mediocrity of expression through platitudinous phraseolo'gy, it behooves one to beware of ponderosity and to be mindful that pedantry, being indicatory of inherent megalomania, frustrates its own aim and results merelv in obnubilation."

A Sure Recipe

Take one natural-born fool, add two or three drinks of whoopee water, and mix the two with a high powered motor car. After the fool is thoroughly soaked, place his foot on the gas and remove brake. Remove chump from wreckage, place in black, satin-lined box, and garnish well with flowers.

Chonged His Birfhplcce

He had returned home from his first day in school, and his parents were asking about his experiences.

"I had to tell one lie," he said, stoutly.

"Why, Willie, rvhat for?" inquired his surprised mother.

"Well, they asked me where I was born, and f knew if I said in the Hospital for Women the boys would think I was a sissy, so I told them I was born in the baseball park."