
3 minute read
Arcadia Lumber's Home Fair A Huge Success
IUfORE THAN 10,000 San Gabriel rvrValley residents visited the "Home Fiir fo. Better Living" sponsored by the Arcadia Lumber Company, May 4, 5 and 6 at the firm's beautiful facility at 214 N. Santa Anita Drive in Arcadia.
The exhibits were housed in a huge circus tent for easy viewing. Free movies, free registration for more than 50 door prizes, balloons and favors for the children, a clown on stilts and other events all contributed to the gala spirit of the occasion. and increased interest and enthusiasm.
"We staged this show to demon-
LANE BOOK CO.-Sunset Books
CHIP-Home Improvement
GLENDALE FEDERAL SAVINGS & LOAN
QUALITY MARBLE & GRANITE CO.-
Mosaic Tile and its use
CONSOLIDATED SALES & MFG.-
Table Legs and Picture Frames
MILLERS-FALLS CO.-Hand & Power Tools
O'KEEFE & MERRITT-Gas built-ins
EDWARDS DISTRIBUTORS, INC.-
Wilson-Art for Table Tops & Bestile
TREWAX CO.-All types of waxes
SIMPSON-Acoustical Tile & Paneling
KEN'S CARPETS-Floor Coverings
WOODLAND PRODUCTS-Wood Scalloping & Brackets
RAIN JET CORP.-sprinkler Heads
U.S. PLYWOOD-Prefinished Weldwood Paneling
COULTER ELECTRIC DOORS-Electric Door Openers
BISHOP & MATHEWS-AII Types of Imports strate how homes can be made more livable and, consequently, how life can be more fun, and to exDose the hundreds of building products which we carry in our inventory for customer selection," said Andy Beckstrom, vice president and general manager of the progressive retail lumber concern.
"fn promoting this three-day sales event we used local newspapers, radio and direct mail to attract all of the people living in our trade area," added Eric Bcckstrom, assistant to veep Andy.
, Over forty exhibitors sponsored booths-all designed to demonstrate
LOUVRE LEADER-Louvre Window & Door Inserts
PURDY BRUSH CO.-Brushes & Rollers
WESTERN BRUSH & ROLLER CO.Brushes & Rollers
KEINER CO.-Shower Heads & Mixing Valves
PORTER-CABLE-Routers. etc.
JOHNS-MANVILLE-Floor Insulation
THERMADOR-Electrical Bilt-Ins
KWIKSET-Locks & Passage Sets
U.S. GYPSUM-Sheetrock & Accessories
PACIFIC TELEPHONE-Telephones, etc.
CONCRETE SPECIALTIESStepping Stones, Benches, Tables
ARTHUR COX & SONS-Sliding & Folding Door Hardware
DURA STEEL PRODUCTS-Medicine Cabinets, Range Hoods
BREJON'S FURNITURECorrelated Furniture how to make the home more beautiful and more liveable-which were housed in a giant circus tent and companionway. Alyce Jones, Arcadia's City Hostess, was mistress of ceremonies during the three-day event, and gave brief descriptions, along with the individual salesmen, of the items on display and their uses. She also presented the gifts to the lucky winners of the door prizes. Pleasant music was furnished by the Arcadia Music Mart each dav of the fair.
L. A. Beckstrom is president of the pioneer Arcadia Lumber Company.
Following is a list of the exhibitors:
HARROW MFG. CO.-Sliding Glass Doors
ARCADIA MUSIC MART-Electric Organs & Records
WEYERHAEUSER CO.-Kiln Dried Lumber & Plans
ARCADIA GARDEN CENTER-Landscaping
BAKER POOLS-Pool Equipment & Pictures
SO. CAL. BLDG. MAT'L. CO.-Accordion Doors, Prefinished Plywood, Fireplaces
W. P. FULLER & CO.-Paint & Wallpaper
TRIMVIEW METAL PRODUCTS-SIiding Glass Doors
PROTECTION PRODUCTS CO.-Woodlife, P.A.R., Raincheck
KAISER ALUMINUM-Enameled Twin Rib Roofing
ASSOC. PRODUCTS CO.-Ready lvlix Concrete
FILON PLASTICS CORP.-Filon Plastics
ARCADIA LUMBER-Flower Boxes, Lamp Posts, Shoji Screens, Panels
SCHALKS CHEMICAL COMPANY-
Hoving iusi come from Arcqdio Lumber's Home Foir, we {ound ourselves still in the cqrnivol mood of ihe giont "Home lmprovement" exhibit ond so orronged our pholos occordingly. At iop, from left: o front view of Arcqdio's ottroclive merchondising center. Nexi: o lorge sign procloimed the,'Home Foir," Moy i,5 ond 6. Right: Al Welle hod o big smile for oll who colled ot ihe Weyerhoeuser booih. Second row, from left: Andy ond Eric Beckstrom, portners in rhe pro- gressive concern wiih iheir fqiher, [. A. Beckstrom, president. Next: o view of ihe otlrqcliye enfronce lo lhe circus tent which housed mony of rhe exhiLits" Righi: Andy ond Mrs. Beckslrom.
Third row, from left: Donno Schroeder ond Roy Peckhom, borh with Arcqdio Ivmber, coughl in front of the U. S. Gypsum booth. Righr onother view of the registrqtion booth ond exhibit tent.
Boltom row, from lefl: Robert C. Will qnd Joseph J. Kody ot the Filon boofh. Next: Hol Becker qt the "Sokreie" booth, of Associoted Products Corporotion of [o Puente. Right o view of the booth which Arcodio [umber Compony used to illusfrole ihe possibilities qnd conveniences of its Comprehensiye Home lmorovement Plon.
Son Diego Hoo-Hoo Glub 3 Holds Successful Bosses Nite
The first annual "Bosses" Nite ever held by San Diego Hoo-Hoo Club 3, April 14th, attracted 65 Black Cat members and Top Bananas of the lumber industry to the beautiful Town & Country resort in the border iity when they converged on the Atlas Room for an e,re.ritrg of goodfellowship, fun and (believe it or not) education in the "Art of Making Lumber."
Bill Evenson, president of the fraternal organization, started the program right on schedule following the cocktail hour ho_s_!e{ by E-d Boies, San Diego County manager for Tarter Webster & Johnson, Inc., National City,tv. California. The service throughout the evening was "top flight" in every respect. The speaker of the evening was I ee Mof- fet, supervisor of grades and manufacture for American Forest Products, who covered the subject-"The Art of Making Lumber';-from start to finish. He held the interest of his audience for more than two hours romancing the product most interesting to all of them.
Supreme Nine member, lfarvey Koll, for the International Concatenated Order of Hoo-Hoo jurisdiction six, attended from Los Angeles, along with Dee Essley, who has been a leader in the lumber club for manv vears. All of the officers were on hand to welcome the bosses-including prexy Evenson, Bill Pumfrey, 'Wes Thomas, Clyde Jen- nings, Perry Smith, Al McAlpine, Ed Gavotto, Bud Baker and Bill Olmstead.
The headmen enjoyed the interesting event and promised to return next year to help make "Bosses Nite" a real successful occasion.
