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H- Yu* I*'*MATI'N o
All inquiries regarding NE\U7 PRODUCTS, New Literatrue or booklets and other items mentioned in this section should be addressed to THE CALIFORNIA LUMBER MERCHANT, Room 508, 108 West 6th St., Los Angeles 14. Your inquiries will be promptly forwarded by us to the manufacturer or distributor, who will then answer your inquiries direct.
from the requirements of standard grades of Exterior type for permanent outdoor exposure. These require a high quality "C" veneer or better throughout the panel.
The new sheathing panel was devised to eliminate difficulties encountered where regular Interior type PlyScord is subject to unusual exposure conditions.
nesses in the bond because of the 21" knotholes and 2x4-inch pitch pockets found in "D" veneer. The added roughness of this grade of veneer may also be a contributing factor in potential glue-bond weakness.
C. J. Daverson, owner of Arcadia Linoleum Co., Arcadia, Calif., tells customer to "take 'em home and try 'em outr" as she examines sample chips on Coralite display board. Coralite sample chips now are "walking ads" for dealers. As a new service, the Coralite Co. now imprints individual dealers' names and addresses on the back of each sample chip on h.is Coralite display board. The company has also launched advertising programs in both trade and consumer magazines, and plans other additional aids to dealers to boost sales of the popular pre-finish wall paneling, announces Vic O'Donnell, vice-president and salesmanager, Los Angeles.
A NE\^/ I'UTPROVED PTYWOOD SHEATHINO PANEL
A new, improved sheathing panel with lW% waterproof glue for use under difficult exposure ,conditions or in areas prohibiting Interior-type plywood sheathing has been announced by Douglas Fir Plywood Association. The new panel is trademarked "PlyScord With Exterior Type Glue."
Performance requirements call for hot-pressed synthetic phenolic resin glue-lines but they permit "D" veneer for inner plys and backs. This differs
It is also intended as an alternate in areas where local codes arbitrarily demand only panels with waterproof glue in structural applications, such as sc&rool building requirements in California.
As a result, the association declares, the new sheathing panel is recommended primarily as an improved PlyScord to be used with discretion in any application where it might be permanently exposed to severe conditions of weather and moisture. It can, however, be used as a calculated risk in the less critical class of exterior exDosures.
In other cases, misuse of Interior type PlyScord has caused complaints. Examples-use over improperly ventilated crawl spaces or attics, exposure of subfloors and roof decking to rain and snow over long periods of time, and permanent semi-exposed applications such as cornice soffits and exposed roof decking on overhangs.
The association points out that the glueline test requirements for PlyScord with Exterior glue are the same as those required for standard grades of Exterior. At the same time, the association cautions that the use of "D" veneer may cause some localized weak-
New Sliding Gloss Door Folder
Full-size detail drawings, complete data table and specifications of the new d'Cor Aluminum Sliding Glass Door are contained in a new folder prepared by Nudor Manufacturing Corporation. The folder also describes the many new and exclusive features of this luxury addition to the Nudor line. For your free copy, write: Nudor Manufacturing Corporation, Departmen t ll3, 7 326 F ulton Avenue, North Hollywood, Calif.
Plan Hold Verticol Filing line
Data-File has been added to Plan Hold Corp.'s line of Vertical Filing Equipment which already includes: Wall Racks, Rolling Stands, Carousel Units, Filing Cabinets and the Standard Plan Hold which may be used in "home-made" racks. Holes and other mutilations are eliminated with the all aluminum Plan Hold friction type binders.
Ask for new l2-page catalog No. 6, Plan Hold-52M Chakemco St.. South Gate. Calif.
Pre-honging Doors in Mill Goining in Populority
The KVAL Routing Boring Machine No. 990 is a tested new approach to the business of pre-hanging doors in the mill rather than on the job. fn some localities, this method has made such inroads in the construction field that it has forced lumber yards to supply prehung door units in order to maintain their sales. This method has also been responsible for specialized companies to manufacture these units. Both the door and jamb are placed in the machine and are not shifted during the following operations:
( I ) The door can be bored for lock by use of a vertical and a horizontal drill press arrangement; the drill strokes are actuated by foot pedals. (2) 'r'he face plate area can be routed after the horizontal drill has moved in the required amount. (3) Both door and jamb can be routed for hinges by use of precision routing mechanisms. (4) 'r he routing area may be changed from 3% by 3l to 4 by 4 and to al by arl merely by turning dials. (5) 'l'he machine handles doors ranging in width irom 18 inches to 42 inches and up to 7 teet in length. (6) Hinges can be applred while the door is on the machine.
KVAL machinery is produced by Kvalheim Machinery Company, manufacturers and distributors of non-ferrous and woodworking machinery, Petaluma. Calif.
... New Literoture ..
HARBORITE BEVELED SIDING, a new 4-page brochure illustrating application methods with specific data on packaging, coverage, weight, size, thickness, etc., on this first overlaid beveled siding on the market with a rabbeted lap to assure automatic alignment of courses, applied by one man, is available from Harbor Plywood Corp., Aberdeen, Wash.
..DO-IT-YOURSELF WITH PHILIPPINE MAHOGANY," NEw booklet by the Philippine Mahogany Assn., has been prepared primarily for the home workshop enthusiast and to assist in remodeling projects; covers wall paneling, types of installation and instructions, furniture and boats. Copies from Philippine Mahogany Assn., 1017 Fair Oaks Ave., South Pasadena, Calif.

New Pocket-sized Diol Chqrt Tells "How Mqny Bosrd Feel?"
A new shirt pocket-sized dial chart 1 that gives fast answers to that old question, "How many board feet?" is announced by Lumber Dealers Mer. chandising Service, creators of the popular "Lumber Pricing Calculator." Free samples are available to our readers.
The new device, with its accurate "answer dial," takes all the figuring and wasted time out of converting thickness, width and length into board feet. It makes a welcome gift for a lumber: dealer's valuable customers, reports the Merchandising Service.
Using the new dial chart, an estimator, contractor or weekend carpenter can quickly find the number of board feet in any of 38 different board sizes in any of the popular lengths. It's a simple matter, reports the Merchandising Service, to figure lengths shorter than 8 ft. or longer than 22 ft. by halving or doubling one of the given lengths.
Here's a typical operation suppose you want to know how many board feet in a piece of. 3"xlV', 16 ft. long. Set the "answer dial" so 3"x17' appears. In the window opposite 16 ft. ; it says 48 board feet. The device also includes a common nail reference table ior sizes 2d to 50d, giving the length in inches of each, and the approximate number in a pound.
Generous space is allowed for imprinting the dealer's name, address and. phone number. Your free sample and complete information on quantities and prices (imprinting included) may be had by writing the Lumber Dealers Merchandising Service, Eighth Floor, Palace Building, Minneapolis l, Minnesota.
Civis R.omqnus Sum
When Rome was in the &reydey of her glory, the proudest boast of the Romans was: "Civis Romanus Sum." Which means "I am a Roman citizen." No empty title was th,is. It meant something, and was plainly and clearly understood
An Editorial

to mean something in the way of character, responsibility, service to the state.
And so it mig&rt well be with the title "Lumber Merchant," or "Building Material Merchant." It should mean specific th'ings to every adult person in his town. It should be much more than a mere name if he is really a merchant.
It should mean to the prospective builder or building material buyer of the town-building specialist, building expert, building thinker, building servicer.
It should carry the impression of one who knows his business thoroughly, and who uses that knowledge actively and intelligently for the benefit of the ot&rer fellow-the man who buys or thinks of buying. It should mean more; it should mean honesty, integrity, knowledge, and courtesy.
"I am a lumber merchant" should carry the sarne sense of high honor as did those old-time words: "Civis Romanus Sum." And, if he is really a merchant-they will.
los Angeles Gify Building Goins
But County Volume Drops in April
April construction in the city of Los Angeles headed on toward another all-time annual high but building volume in the unincorporated area is dropping with more numerous incorporations of former open-county areas. The city issued 6737 permits for $57,095,189 valuation, while the county's 3440 permits totaled $24,935,000. The city was over but the county was under the April 1956 figurbs'
Where c concrete of hiqh quality is desired in orft 0R Two ltaYs
USE
VIGTOR HIGH IARI.Y STRDTIGTH PORTI,AIID CEMDIIT
TTPI lIT
THIS PRODUCT
Reduces construction costs by lcrster worldng schedules cnd quicker re-use oI torms.
Allows mqrked scvings to the concrete products manulqcturer by reducing curing time, curing spcce, and inventories.
Pcrticulcrrly crdvcrntagreous in pouring traffic intersections, repcdrs in opercrting lcrctories and stores, mcchinery loundctions, tunnel liningrs, AIYD

Hollmork Lumber ond Plywood Fills Unique lndustriol Need in rhe SoCol Building Field
An unusual lumber operation, conceived primarily on a highly technical plane and believed to be the only operation of its type in the Southern California area inasmuch as it is a yard designed to accumulate products of the forest for experimental and industrial purposes in the industries that command ever-changing problems, is the Hallmark Lumber and Plywood Co. This is apparent in the pioneering that Hallmark has shown in the field of military packaging, the entertainment industry and other manufacturing fields which require high-quality softwood products.
?acrrrtitp
Hallmark is a quality and service yard, boasting facilities to handle 5,000,000 feet of forest products with an excellent staff of highly trained personnel, in sales, yard service and customer relations. This unique yard is managed by Owner-
Operators John and Mary Frederick. John Frederick, as president, heads the selling, buying and research division, while Mary Frederick governs the operational, service and financial end of this unique operation.
John Frederick,39, was born in Sanger, Calif. He attended Fairfax High, Metropolitan High, graduated president of his class and editor of the paper, attended Los Angeles City College and USC, worked for the Los Angeles Times for seven years, was awarded the Ebell scholarship for three years till he entered the Navy.
Following separation from the service he spent five years in manufacturing store fixtures as owner of this operation, where he was thoroughly schooled in the use of all types of lumber and plywood from a manufacturing standpoint. Seven years ago Mr. Frederick entered the lumber business in the capacity of sales manager. After four years he conceived the idea of a specialized yard of his own, which is now the Hallmark Lumber & Plywood Co.
Mrs. John (Mary) Frederick, 33, was born in Omaha, Nebraska, moved to Los Angeles in 1937, attended Los Angeles High, Metropolitan High, Los Angeles City College and UCLA. While working for the May Co., Mrs. Frederick was selected by Charm magazine as Most Beautiful Dept. Store Sales Girl in the Los Angeles area in 1941.
Since the war, Mrs. Frederick has worked closely with her husband in the lumber business, visiting mills, observing timber operations, plywood manufacturing, even to the extent of piloting lift trucks, lumber carriers and delivering and dumping loads of lumber on Hallmark trucks.

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Hollywood Jr. Twins Are All-Purpose Doors
Say goodbye forever to old fashioned screen, sash and storm doors,, for here are two all purpose doors...COMB|NATION SCREEN AND METAL SASH DOORS that fit all types of wall construction and harmonrze with any interior styling.
Comfort a The Hollywood Jn Twins pemit mo.e light In kitchen end snie porch6. o Givc ad€qulte eastr wntilation. a lnsect.tight, rust-pmf sc@ns. a Sash Glas3 may be cleaned with ease.
Convenience a No mce detourlng around a superflu- oui ertra door with rn.rmful of bundlcs. a No norc aaggin& iim3y 3crcen doorg utlch invitc intrude.3. a Act3 rs rn additlonal prct ction tor herflite Shc may @nrcE with ilt. sidar thrcugh rlsh olEnlng with@t unlcldnE tha dq. a Burgl.r.pruf. A slmplG touch of tln. ge6 lck! $3h.
Sf Economy
a Sevs buying a S.sh, Scrocn and Storm Dor. Hdlymod J6. are all 3 combined into I d@r.
a Saves on hardware, hanglng snd painting.
a Saves on expensive replacements.
a Saves spae The HolllN@d Jn Twins may b€ hung to swing in or out Leav6 avallable lloor space which b usually lGt in Ntchen or entry way.
Ff
Ponel or tlush a Hollyrood Jr. Twinr givr ttou yout choico of a penal or flush d@r to hlrmonlze with any styh lrchitecturc or interlo. dcaign. a P.nel doE lval|lblc In plnc only.
O Fluih d@6 .vailable In PhilippinG Luaun, Oricntrl Ath (Scn) tr Bi.ch.
Exclusive AIRTROI Feqlures Provide lulony Advontoges in Incinerotorc for Fqst, Efficienr DISPOSAI of lunber Wosle. Does your incinerqlor neel the requiremenls of oir-pollulion outhorltles? AIRIROL is designed to meel lhe slriclesl requirernenls!
AIRTROI hqs built ils repulolion on QUALIIY ond PERFORIIANCE. AIRTROL lncinerqlors qre SUPERIOR to oll other rypas. AIRTROL is o longestoblished custom builder of incinerotors-co why not enlrusf your problems lo our engineers? We qre ql your Service.

THE ,,OID-TIMERS, BREAKFAST,,, os olwoys, wos one of the most populor of oll the events or the SCRLA's 40th Anniversory Convention ond Trqde Show ot the gothering lqst month. Here ore the nomes to motch the distinguished fqces in this hondsome Photo by weover Service: (first row, kneeling, left ro right)Sreven HATHAWAy, Bill CUZNER, Al ROGERS; (second row, seoted, left to right)-C. c. GANAHt, A. E' FlCKLlNG, John W. FISHER, A' J. MocMll'[AN' Poul HA[' LlNGBy, Everefi C. PARKER, pork ARNOID, Kennerh SMITH, Leslie LYNCH; (third row, stonding, left ro right)-woyne MULIlN, President Hol A. BRowN, RusSEII MUI,IIN, FrOdE KILSTOFTE, Arr PENBERTHY, ROSS BTANCHARD, FrEd E' HOIMES' JOCK CI.INE, H. G. IARRICK' 5T" DON SUTHERIN' GEOT9E JOHNSON' ONd Orrie W. HAMI1TON,SCRLA executive vice-president; (bock row, left to right)-Percy ERUNER, Edd HOUGHTON, J. W. FITZPATRICK, Emil SWANSON, Wolter SplcER, D. C. ESStEy, Ed R. sTONER, 5r., Fronk GlBB5, Chesrer KNIGHT, ond Poul E. KENT. Mosl of the lumbermen in this group ore deolers wirh the required 40 yeors of service moking them eligible for ,,the club," but some of the ofiicers of rhe scRLA, the speokers of the breqkfost ond wholesolers with outstqnding service to the industry olso ioined in the picture. pork Arnold of the Fox-woodsum yord, Glendole, wqs mqster of ceremonies ot the breqkfost ond reqd oi rhe.o-plete list of ,,old+i."rr," severol of whom were unqble lo ottend. But olmost oll of the men shown here ore still octive in their yords'

RN CALIFORNIA RtrTAIL LT]MBtrR ASSOCIATION