prospects want most Finishes

Powerjul ods like this, plus the lanous Cel olex name... make lour selling ioh eosier!

Month after month, smashing ads like this, in full color, will promote Celotex Insulating Interior Finishes to millions of home owners in the pages of Better Homes & Gardens and American H ome. Impressive, hard-selling ads in The Saturilay Svening Post, Farrn Journal and other famous national magazines will bring the sales-making story to additional millions. Intensive, resultful national advertising like this builds confidence in the name Celotex pre-sells your prospects . . makes your selling job easier!

To moke more soles faslei, eosier. ..

FEATURE GENUINE

Curl<>rrEX

Building Products

HERE ARE PROFIT BUILDERS YOU CA]I TT E TO !

The year's best profit tie-in! That's the verdict of lumber dealers who are teaming up with the national promotion of the Nu-Vood and Balsam-Wool System. Millions of home owners are reading about this system in the country's toP home magazines. Thousands will go to their lumber dealers to ask how they can use this system to modernize attics' basements ,ind other rooms in their homes.

To put YOU in the Picture, $7ood Conversion Company offers a complete promotional package-all the sales aids shown on this page, plus active help in staging your own local promotion. Find out now why the Balsam-Vool and Nu-\(ood System makes iobs easy to sell by showing home owners how remodeling witl actually pay Jor itself. Yrite for complete Promotional Kit today, or ask your Vood Conversion rePresentative. rVood Conversion Company, Dept. 110'51, First National Bank Bldg., St. Paul 1, Minnesota.

Weycrhacurcr Timbsr Comprny

Annucl Rcpoft 1950

Tacoma, April l2-l)uring the past five years, Weyerhaeuser Timber Company has invested nlore than 100 million doltars in new plants, ecluipment and roads. This is shorvn in ttre cotnpatty's annttal rcl)ort, issuecl t<lday. In 19.50 akrne, suclr investments by tlre company totaled tnore than 19 million dollars.

The annual report shorvs also that Weyerhaeuser last year paid $49,616,836 in wages and salaries cotnparerl with $48,53(r,442 the previotts year. At the end of the year, nunrbcr of enrpkryecs totaled 13,()09 comparcd rvith 12,70S at the end of 1949.

'l'axcs lraid by the contpanl' totaled $25'724'591 in 19'50' amounting to $1,1t90 per employee. Its tax bill in l()49 u'as $19,580,693.

S:tles of forest prodttcts <ltrrirrg thc ycar totalecl $176,5tt7'O17. Net inconrc u'as reporte<l :rt $32,90tt,.59.5 rtr $5'27 per share, a<ljusted to reflect a stock slllit of tu'o ftlr tlne dttring the year.

In his annual rcp()rt to shitrehrtl<lers, J' lt. \\reyerhaeuser, Jr., llresirlcnt <lf the cotlll):tt1v, pointe<l ottt cncouraging gains made by new and exllan<lecl lllants.

"The Springfield (( )regon ) sarvnrill, rvhich came into production in 1949, increased its outpttt steadily throughout 1950," he said, "and is expected to show further imp:'ovement in the coming year. In 19.50 the plywood pllant at T,<rngvierv (Wash.) produced 23 yter cent tnore plyrvood.

A greater tluantity of kraft pulp was Produced at l-ongview, and the Springfield container board plant which started in .\ugust, 1949, improved steadily in efficiency."

'fhe money reinvested in new plants, erluipment and roads is highly significant, Weyerhaeuser said.

"In reinvesting income to lluild a pernranent, profitable lrusiness, geared to peacetirne demand, the cotnpany has strengthened its ability to help trreet any national etnergcncy. Sh<luld the need arise, conversion from peace to war procluction can be made on instant notice. The very things that trclp llrovide American prosperity in peace acld to the rration's security in national emergencies."

The conrpanv's tong-range l)rogram for rnaking the fullest possibile use of its timller cr<lps is stressed in the report.

"limplrasis in forestry research is shifting," Weyerlraeuser s:rid, "torvard the problems of re1>rodttcing, protccting, growitrg and improving new timllcr crops as rhe virgirr forests are harveste<l and replaced lly young trces. 'fhe transition fronr <lellendence on old grtlrvth tilrrber t<.r :llr ec()n()my base<l on nervly l{r()wn tree croPs is u'ell rrn<lcr u'ay ."

Ecrrle Johnson Appointed Vicegerent Snark

I.larle Ii. Johnson, Watsonville Lumller Company, Watsonville, Calif., has lleen appointed Vicegerent Snark by A. I). Rell, Jr., San Francisco, State Deputy Snark for Northern California.