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California Gianfs---forty Minutes With Redwood

The California Redwood Association is preparing a release schedule for their new sound moving picture, "California Giants." It is the general opinion of those previewing the picture that it is one of the most interesting industrial pictures ever screened. The industry, fortunately, has a background in the scenic timberlands which generates immediate interest.. But'the picture is far more than a travelogue of the Redwood Empire. It covers the logging and manufacturing branches of the industry, and then follows the shipping department through to the actual consumption of the finished product. This brings out the final link of contact with the consumer of the product, treating it in the forms with which he is familiar.

The production end of the industry is not slighted. It is given complete coverage from the tree through every operation of manufacture and refinement. One of the many interesting highlights is a series of shots of the high-climber, including a close-up of him working on top of a tree.

The audience interest in the picture is sustained by excellent film cutting which makes all scenes short and con-

HARRY O. GEARY VISITS RED RIVER PLANT

Harry O. Geary, regional sales manager for The Red River Lumber Company at New York, has just completed a ten-day visit to the company's plant and general sales office at Westwood. He stopped on his way west at Pittsburgh, Chicago and Reno and is returning via San Francisco and Los Angeles, contacting the Red River sales organization. While in Westwood he inspected varioud phases of the operation from logging to remanufacture studying new developments in the manufacture of lumber and plywood. Mr. Geary also discussed plans for increased sales service in his territorv.

Terminal Coinstruction Starts

Construction was started on the Southern California terminal of the Coos Bay Lumber Co. at Los Angeles Harbor, April27. Merritt, Chapman & Scott of San Pedro, are the contractors.

cise, yet long enough to bring out the subject involved. When the operation becomes flat, as in the many factory scenes, the continuity is flashed back and forth between the production of the article in question, and its use.

Many very interesting scenes illustrating the variety of uses of Redwood are shown, including the historic Russian Church at Fort Ross; the Dolan Creek bridge on the Carmel-San Simeon highway, the catwalk of the Golden Gate bridge, interiors of movie stars' homes, tanks, cooling towers, etc.

The reforestation and forest conservation work of the Redwood industry is demonstrated cleverly by direct illustration and contrasting with the havoc wrought by the elements in the forests.

The dialogue does much to sustain interest. ' The subject is treated in the'vernacular, with humor injected frequently. It is b.rimful of accurate information on the Redwood industry, and provides forty minutes of real entertainment.

RALPH L. SMITH LUMBER CO. BUILDS FIR PLYWOOD PLANT AND SAWMILL

The Ralph L. Smith Lumber Company is building a new fir sawmill with a daily,capacity of 125,000 feet at Coquille, Ore.

This company has also ordered equipment for a new and modern Douglas Fir plywood plant to be built alongside the sawmill.

New Lumber And Shipping Company

Floyd Hallock, formerly manager for Schafer Bros. Lumber & Shingle Co. at Portland and Marshfield, and C. H. Wheeler of Portland, well known in the logging and sawmill business of the Northwest, have organized the Wheeler-Hallock Co., with offices at 6L2 Pittock Block, Portland, to conduct a lumber and shipping buisness in the California trade.

Transferred to Red River's New York Olfiice Use of Acme Balances Growing

Robert L. Lamson of the general sales office of The Red River Lumber Company at Westwood, is being transferred to the company's New York office where he will join the enlarged sales force under regional sales manager Harry O. Geary.

Mr. Lamson has had a broad experience in the Red River organization, starting as a part time high school employee 14 years ago. With the exception of one year with the Spanish Peak Lumber Company of Quincy, Cal., grading their mill output, he has worked continuously at Westwood, starting in the box factory and remanufacturing department, getting working experience on the grading chain, in car loading and shipping and working for two years on special production accounting. He was also in the Red River retail yard at Westwood and has been in the general sales offlce for one year.

With this background Mr. Lamson will serve the trade in the territory extending through New Jersey, Southern Pennsylvania, West Virginia, Virginia, Maryland and Delaware. En route east he will call on the company,s sales connections at Salt Lake City, Denver, Kansas City, St. Louis and Pittsburgh and the Red River offices at Reno and Chicago.

The use of Acme Spring Sash Balances is steadily increasing, according to A. H. Kersting, owner of The Acme Spring Sash Balance Co., whose factory is at 1019 East 16th Street, Los Angeles.

Last month was the best month in the history of the company, Mr. Kersting says, and he feels very optimistic about the future.

The company has been established for l0 years, and makes Acme Sash Balances exclusively, having distribution all over the country with the exeption of the New England States.

C. A. Cady of Alameda, Calif., was recently appointed Northern California representative.

Donald Macdonald

Donald Macdonald, treasurer of The Pacifi,c Lumber Company, San Francisco, died in San Francisco, May 2, in his 71st year.

Mr. Macdonald was born in Canada, and was with the company since 1910. lle was manager at Scotia from 1910 to 1918 and made his home there during that period. He came to San Francis,co in 1918 and was treasurer of the company up to the time of his passing. He lived at the Pacific Union Club.

He is survived by a son, Alexander Ma,cdonald.

Funeral services were held in San Francisco on May 4, and the remains were taken to Louisville, Kentucky, for interment.

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