13 minute read

Two Golden Days

Next Article
CEMENT

CEMENT

BE Robert l. Burd.ette

I here a.re tuo daas of the useek upon which and, abun uhich I neoer uorry. Tuso care-free dags, kept sacredlg free from fear and, apprehension.

NEof these days is yesterday. Yesterday, withallits cares and frets, with all its pain and aches, all its faults, its mistakes and blunders, has passed forever beyond the reach of my recall. I cannot undo an act that I wrought; I cannot unsay a word that I said on yesterday. All that it holds of my life, of wrongs, regrets and sorrow, is in the hands of the Mighty Love that can bring honey out of the roch and sweet u/aters out of the bitterest desert the Love that can make the wrong things right, that can turn weeping into laughter, that can give beauty for ashes, the garment of praise for the spirit of heaviness, joy of the morning for the woe of the night.

'ti Save for the beautiful memories, sweet and tender, that linger like perfumes of roses in the heart of the day that is gone, I have nothing to do with yesterday. It was mine; it is God's.

J[ And the other day I do not worry about is to-morrow. To-morrow with all its possible adversities, its burdens, its perils, its large promise and poor performance, its failures and mistakes, is as far beyond the reach of my mastery as its dead sister, yesterday. It is a day of God's. Its sun will rise in roseate splendor, or behind a mask of weepipg clouds. But it uill rise. Until then, the same love and patience that hold yesterday and hold to-morrow, shine with tender promise into the heart of to'day. I have no possession in that unborn day of grace. All else is in the safe keeping of the Inffnite Love that holds for me the treasure of yesterday. The Love that is higher than the stars, wider than the skies, deeper than the sea. To-morrow It is God's day. It will be mine.

'l[ There is left for myself, then, but one day of the week To-DAy. Any man can ftght the battles of to-day. Any woman can carry the burdens of just one day. Any man can resist the temptations of to-day. Oh friend, it is only when, to the burdens and cares of today carefully measured out to us by the Inffnite Wisdom and Might that gives with them the promise, "As thy day, so shall thy strength be," we willfully add the burdens of those two ari'ful eternities' yesterday and to-morrow such burdens as only the mighty God can sustain that we break down. It isnt the experience of to-day that drives men mad. It is the remorse for something that happened yesterday, the dread of what to-morrow may disclose.

Ji These are God's days. Leave them with Him.

Jf Therefore, I think, and I do, and I iourney but one day at a time. That is the easy day. That is the mant day. Nay, rather that is our day . . . God's and mine. And while faithfully and dutifully I run my course, and work my appointed task on that day of ours, God the Almighty and the All-loving takes care of yesterday and to-morrow.

Special plyruood dePartment raises sales 400% in a Year

At Klamath Lumber' San Cartos, Calif" plywood sales went from $10,000 to more ttran $40,000 in one year, thanlcs to a new Plywood Outlet annex. Before, plWood was kept in a cluttered cubbytrote ana se['service was impossible' Now, co-owner Herbert Grossman says he can keep six times as mrlch inventory. And customers, mostlY do'ityourselfers, can easily find what they want. In 2,000 sq. ft., there's room for orderly stocking of all standard grades of DFPA trademarked fir PlYwood in assorted sizes, interior and exterior' Free delivery and simple saw cuts help build goodwill and repeat business'

Shop-fabricated components make a big hit with builders

The H. W. Blackstock Lumber Co. of Seattle has found the home component business so profitable that this year R' V. Blackstock set up a special division' Blackstock Homes, afrliat€d with Muttart Homes of Edmonton, makes Parts and assembles materials for 25 complete homes a month. Blackstock uses a modified Lu-Re-Co system, with DFPA trademarked fir PlYwood for floors, walls and roof. He ofiers stafi services in landscaping, design and marketing. The prefabbed componenta save some builders three weeks c'on' struction time and $30O per house. They say Blackstock's use of quality rnaterials makes their own selling easier.

Fences from scrap p|yruood prove profitable sideline

Leftover Exterior pl5rwood, turned into fence sections, means pure profit for Morris Shores of Cornwells Heights Lumber Co., Cornwells Hts., Pa. During business lulle, the shop crew cuts scrap plywood into pickets and nails them to lunber stringers, which are usually also scrap. Shores displays the unpaintcd fence sections, 8 ft. long and from 12" to 80" high, in the yard. He charges $2.49 or 92.98, depending on height, and says they practically sell themselves. It takes only about 20 minutee to nail a section together on a special jig, once the pickets are shaped.

Selling the marine market is easier with DFPA boat plans

A New Jersey dealer, Thomas Maclean of Rendall Lumber in North Bergen, sells three carloads of plywood and 100,000 board ft. of marine lumber a year. His profts are mostly due to his marine business and DFPA boat ptans. Besides selling DFPA trademarked Erterior plywood, boat kits, and some finished boate, he gets subgtantial profits from related items, tie-ins and power tool rentals. Macl,ean's customers build about 500 plypood boats a year, mostly to DFPA plans that he supplies. He keeps the entire assortment of plans in stock, ranging from an g-ft. pram dinghy to a 26-ft. sailboat

Boom in cabin construction brings boom in plywood sales

Dealer George Osborne of Chehalis, Wash. broke into the second-home field a year ago. He found a ready-made market from DFPA's national promotion and POST advertising. After his first $100,000 in sales, he's learned some vital rules, e.c., (1) work with a land developer and build a model cabin; (2) use a simple, easily adaptable plan (DFPA \ns 22 cabin plans); (3) prepare a good infomative brochure; (4) mail it to land owners-those in the development, plus lists obtained from county courthouses; (5) follow up on all visitors to the model. Osborne says much of his success is due to exclusive use of DFPA trademarked fir plywood, which assures his customers of lasting, quality construction. Other dealers who want to cash in on this profitable market can get DFPA help-see coupon.

and most imporaana.

Be sure you always specify DFPA trademarked plnYood

It's good business to look for the DFPA grade trademark on every panel. Fdrsf, it means quality plywood, backed by the rieiid DFPA quality control program supported by the majority of U. S. firand Western softwood plywood manufacturers, accounting for 85 percent of industry production. Your customers know they can depend on DFPA trademarked fir plywood. Second,, it stands for DFPA's $6-million-a-year promotion progrzrm. Through advertising, field promotion and research in new and better ways to use plywood, DFPA keeps your customers co-ing in and your pl5rwood sales on the rise. Insist on the DFPA trademark on every panel. It's always a profitable idea.

DFPA has sales aidgand intormation to help you build your plywood business. Booklets-envelope shrfferscounter displays-construction Plansjust send in the coupon, and we'll see that you get completelists and descrip' tions of all available material, on the subjects you're interested in.

Please send me a list of sales aids and in formation to help me sell more plywood. I'm interested in:

E Boats E Cabins E Componenb

E ll0-it-yourselt tr Farm constructiOn

Name Gompany.

This Symbol Protected The Interests Of The Silversmiths

JUST AS THIS SYMBOL PR.OTECTS YOUR INTERESTS IN THE IU,NBER INDUSTR.Y

In the days of craft guilds, the service, quality and integrity of the guild members was embodied in the hallmark or seal of the guild. The right to use the guild mark was granted only to men whose skill, craftsmanship and artistry had been proven over years of experience and study.

The right to display the symbol of the Wholesale Lumbermen's Association of Southern California is granted only to men whose experience, reliability and integrity in the lumber industry has been proven.

The high caliber of these men, their knowledge of the industry and their proven capability make dealing with members of the association advantageous in terms of your time saved, your buying costs cut, your orders quickly and accurately f illed.

165 Blqck Cqts Howl (Contt'nued' trom Page 2)

Members of the Wholesale lumbermen's Association of Sou,thern C alifomia:

Baugh Bros. & Co.

ANgelus 8-2911, Los Angeles

Cal-Paciftc Redwood Sales, Inc.

HEmlock 5-1197, Long Beach

Fairhurst Lumber Co. of California

FRontier *64A\ Redondo Beach

Far West Fir Sales Co.

BRadshaw 2-4353, Beverly Hills

Forest Products Sales Company

(dba Clay Lumber Company)

Pleasant 3-1141, Inglewood

Fremont Forest Products

RAymond 3-9917, Whittier

Gulf Paciftc Land & Lumber Co.

Dlckens 5-2897, T arzana

Hexberg Lumber Sales, Inc.

MUrray 1-6386, Pasadena

Hobbs Wall Lumber Co.

MUrray 2-3031, San Marino

Inland Lumber Company

TRinity 7-2001, Rialto

Andy lones Lumber Co.

CUmberland 3-8261, West Covina

H. E. Markstrom Lumber Sales

NEvada 6-0146, Compton

Jas. W. Newquist Co.

MUrray 1-0646, Pasadena

Robert S. Osgood

DUnkirk 2-8278, Los Angeles

Al Peirce Co.

SPruce t3537, Long Beach

Roy Forest Products Company

TRiangle 3-1857, Van Nuys

Tarter, Webster & tohnson, Inc.

ANgelus 9-7mf, Los Angeles

Tarter, Webster & Johnson, Inc.

TRiangle 3-1348, Van Nuys

Ray Van Ide Lumber Sales

MUrray 1-4668, Pasadena

Warren Southwest, Inc.

FAirfax 8-3165, Torrance

Harry H. White Lumber Co.,Inc.

SPruce 5-3409, Long Beach

Wholesale Forest Products Co.

TRemont 8-0160, Beverly Hills

Paul Wright Lumber Sales

TRiangle 7-3088, North Hollywood

George Cameron, lst flite winners; Ed Difani and Dick Lucai, 2nd flite winners; Wayne Wilson, top man on the totem pole in the 3rd flite; Don Swartzendruber, winner of the retliler trophy and Bill Randall was number on_e guest winner of ttre d"ay. Don Gow, as always, handled- the tournament in his irsual efficient manner and all the "Cats" had a day long to be remembered.

A grotip of San Diego Hoo-Hoo,officers_including Sn_ark Bill -Eveison, Bill Pumphrey, Chuck Hampshire, Wes Thomas, and Bill Bradley were able to find the place with the aid of their seeing-eye dog and arrived in time for cocktails and the initiati,on ceremony. They enjoyed meeting old and new friends during the convivial hour prior to the concat.

Six Kittens Become Cats

Six fine "Kittens" were prepared by Ben Gardner and Phil Kelty for their induction into Hoo-Ho_o-Land. They were: Gebrge Cameron, Marquart-Wo-lfe Lumber Company, Los A--ngeles; John C. M-9La191, U.S. ?lywood, Los Angeles; John Donnelly, T. W. Mills Lg*!"1 C-ompany, Gar-dena-; A. R. "Al" R;dinger, Atkins, Kroll & Company Ltd., Los Angeles; J. E. "Ji*" Martindale, sales- manager, Bari Lumb"tto-pitty, Sa-nta Ana; and George M. Reheis, office manager, Indep6ndent Building Materials Company, Torrance.

The concatenation was held during the cocktail hour just prior to dinner and was serious in spots and hilarious to both kittens and spectators as the ceremony progressed.

Snark John Osgood headed the degree team which included Don Bufkin, I{arold Cole, Joe Petrash, Harvey Koll, Joe Sinnott, Freeman Campbell, -Bill Evenson, Don McNew and Don Bralev as visiting ofificer. Under trying circumstances the nine did a splen-did job in helping the "Kittens" see the light of day. Snark Osgood and-S.upreme Nine member, Hariey Koll, urged them to participate in all club activities and to work for the good of the lumber order.

Although dinner service was terribly- slow the prime rib was delici-ous and made up for the confusion caused by ?n unexpected turnout attracied by the well advertised vaudeville'show from the "strip." Accordionist Francine. Fay played sweet and popular songs throughout the ev-ening-ind she was a s*eei little cf,ick, too. The "boys" really whooped it up while waiting for the piece de resistance prepared for fhem by Larry-Weiland and .producet Zai\' -

Then the master of c.r.-o.ties sounded his trumpet, told a few old jokes and launched the spectacular, well advertised show'headed by star "stormy Nite" straight from the strip in Las Vegas.-She was assisted throughout the performance by biautiful Ginger Briston, gorgeous - Josey London and colorful, talentid Duke Art. Assisted by ttt-e orchestra these "know-how" show people kept their audience well entertained for more thin lwo hours and the "Cats" enjoyed every minute of it.

Chuck Lemler attd Toe Petrash conducted the financial afiairs of the evening and, 12 lucky winners received door prizes for the openirig Dodger baseball game April 11th at Los Anseles Memorill Coliseum. Sports attract the fancy of Hoo--Hoo members and these door prizes were well received.

Before adjournment Snark Osgog{- called attention to the next Hoo-Hoo meeting whictr will be a luncheon at the Ambassador Hotel in coop'eration with SCRLA convention on fttutsday, April 13th.^He urged all members to attend and suppori lttid i-portant evenI. Mention was also made of the ^San Diego meeting on April 14th to celebrate the club's first bosies nite a*nd the-Inland Valley Hoo-Hoo club clambake at Palm Springs in May. He also u-rged all members to drive carefully aJthe weaiher also had turned into a "Stormy Nite"

New Product Promenode

(Continued, from Page 4)

Burt Hall, sales representatives, Los Angeles area.

- Plywall Products Company, Corona, ealifornia, manu{actryglg of. prefinished plyw-ood products, represented by Joe Malkovich, sales maniger; George pope, -sales coordinator; and Ben Davis, sales representative.

- Rylock Company, Ltd., San Leandro, California, manufacturers of aluminum sliding windows, doors and screen doors, represented by Carl Sage, sales representative.

Wood Conversion Company, St. Paulj manufacturers of Nu Wood ceiling tile and soft board products and balsam wo-o,l insulation, represented by Haze Wallace.

Metalbestos,.Division of Wiiliam Wallace Company, Belmont, California, manufacturers of prefabricated-chimneys and flues, represented by Chuck Giffin, district .n"n"g6r, and Russ Smith, sales representative.

Olympic Stained Products Company, Seattle, manufaclrr.ers^ of complete line of stain pioducts, represented by Bob Anderson, sales representative.

Following the introductions, Mr. Charles stressed the importance of effective product merchandising and told how So-Cal was going to make a concentrated dfiort to assist the lumber dealers in doing the most effective sales iob. Briefly summarizing the merchandising efforts of SojCal in the past, he pointed out that combined sales effort comes through hard work, proper preparation and merchandising.

The displays presented were designed to show the new products recently placed with So-Cal for distribution and new products within old lines carried in the past.

Vega Industries featured three of their five frreplace units, all free standing, in various price ranges. Weyerhaeuser displayed their varieties of hardboard, siding and other associated useful building products. \A/ood Conversion highlighted their six new beautiful decorator and acoustical ceiling tiles and balsam wool insulation.

Plywall Products featured wainscot kits, mouldings and the four new paneling finishes recently added to their line. Rylock Company displayed their aluminum sliding door, combination storm and screen door, sliding window and screen doors.

Olympic Stained Products emphasized their merchandising efforts through display of advertising media, and indicated what varied color choices were available. Metal bestos exhibited a complete chimney installation and featured the use of their chimney unit with Vega's frreplaces.

The attendance-J4S persons-6learly indicated the enthusiasm for such meetings.

As business conditions warrant intensified promotion and as such promotion must be a combined effort, So-Cal Building Materials Company definitely plans to enlarge its efforts in this direction.

We qre now distribulors of the NEW U. S. Gypsum "KIEENTONE," woshoble Acousticql Tile ond the NEW "FISSURED ACOUSTICAI TILE"-in oddition to the full line of U. S. G. Building Boord, Loth, Tile & Roof Deck-AVAItABtE FOR IMMEDIATE PICK-UP ond DEUVERY . . . Adiocent to All FreewoysAssuring F-A-S-T Service

A couple of generations ago a man made a statement that has been quoted innumerable times all over the world, when he said: "Vl/herever on the ramparts of Europe a sentry cries 'Who goes there?' the answer is always-Russia."

And today the same truth might be uttered, excepting that the wording could be "Wherever on the ramparts of Europe, Asia, Africa, North or South America, and wherever else in the world men strive for freedom, and a sentry cries 'Who goes there?' the answer is the same as generations ago-Russia." Always and inevitably the answer is unchanged.

Russia overshadows the world and everyone in it.

Take ourselves. We are paying €normous taxes for just onereason-Russia. * * * we are drafting oo, ,Jrrrrr**"rl "r,a putting uniforms on their backs and weapons in their hands for just one reason

We are building and maintaining mighty armies and navies, for just one reason-Russia.

-Russia' * ,. *

Russia fills all our thoughts, affects all our plans.

Russia has atways b; t: "j*r"rro, nation, always a dark and sinister shadow that encircles the world. And she grows more so with every year that passes. ***

In the United Nations Russia continues her role of trouble-maker. Recently in that body the American Ambassador, Adlai Stevenson, was called on to reply to a tvpical tirade against this country made by a high ranking Russian' * * *

He described the remarks of the Russian as "insensate attacks," and said that the speech was in "the worst and most destructive traditions of the cold war," and "imperiled the very survival of the United Nations." All in all

BY JACK DIONNE

Mr. Stevenson's remarks were probably the most devastating spanking any Russian has ever received in the U.N. Assembly.

The assembly gave Mr. Stevenson's remarks thunderous applause when he finished. It is not to be supposed that he had pierced the thick skin of the Russian diplomat, who had been given a job of insulting to do, and he followed hisinstructions-

All of the manifold troubles we have had with Russia had their origin in 1933 when President F. D. Roosevelt 'recognized' Russia, and invited her into the brotherhood of civilized nations. Hell and high water started right then, and has been getting worse ever since !

Then when the United Nations was organized, Russia was given the now infamous "veto." One of our commentators said that giving Russia the veto was like putting an electric light switch ina monkey cage. It has been a Russian weapon .rur .tl"u.

Some American with a vitriolic tongue once suggested that we round up all the Communists in this country who are boring from within in their efforts to undermine this nation and "load them all on a ship of stone, with sails of lead, and turn them loose with an ocean of fire beneath them, and hell for their destination." You will probably conclude he is 'agin' em.' ***

The Good Book says, "By their works ye shall know them." And the free world is judging Russia and Communism by their works; and those works threaten to bring "not peace but a sword" to a world that has known no peace since Russia began her assaults on the "ramparts" of the world'

Which brings to mind the story of the Russian in Moscow who lost his pet parrot and, wanting it back, ran an ad in a local newspaper, offering a reward for its return. And the ad contained this adroit clause: "Any political opinions expressed by this bird are strictly his own."

This article is from: