WIIATEVER TI]E JOB...

CIIOOsE FROTE TH'S COMPLETE FAM'LY OF NOYO REDWOOD PRODUCT5

From forest to finished product, Union Lumber Company concentrates all its skill and experience on achieving the finest quality Redwood the log will provide. Quality that assures profitable handling and construction . . . whenever Redwood is required. Check over this list of Noyo products and let us send you latest bulletins.

! SIDINGS

N MOULDINGS tr PATTERN tr FINISH tr "SATINIZED"

N PANELING fI STAIN PRIME tr PAINT PRIME

N WRAPPING f] LATH tr SQUARES

I POSTS

! POLES tr TIMBERS tr PACKING PADS

! NOYO FILL

! INSULATION

I NOYO PLUG

! THRIFT PANEL

N "SANTA ROSA'

! VENEER tr PRE-FAB FENCING n DOWELOC

! LAMINATED BEAMS

! PRE-FAB PATIOS

Rodwood Tree Farmer6 and Manufacturara fijlf 620 Market.Street .^San Fratcisco 4 I

I H I Fort Bragg, Catrtornra T q, Los Angeles Chicago New York I

Member: California Redwood Association

Americon Plywood Assn. ls New Nome for DFPA

THE NAME of the Douglas Fir Plywood Association has been r changed to American Plywood Association.

An announcing the action, the board of directors said the new name reflects growth and progress in the industry. The name change required a vote of association membership: the vote was more than 9O/o Ior a change.

While the structural plywood industry in the United States historically is based on Douglas Fir, the industry now manufactures plywood from 23 species which can carry the association's grade-trademark. According to James R. Turnbull, executive vice president of the plywood association, o'The name Douglas Fir hasn't fit us for years. Now, with the emergence of association grade-trademarked Southern Pine plywood the words, 'Douglas Fir' don't even describe the right geographic region anymore. We've simply outgrown our old name."

Another prime consideration in the decision to change names: the association in the last year has become heavily involved in the export market for plywood and the name ooAmerican Plywood Association" has much more significance in overseas markets than does o'Douglas Fir."

While the name has been changed, it still is correct to specify DFPA plywood: The initials now stand for American Plywood Association's o'Division For Product Approval." By retaining the initials the Association hopes to minimize confusion in the marketplace and to retain the good will it has established for those initials through $50 million in research and promotion.

According to Turnbull, the name change became official as of April 1. However, there will be a lot of loose ends to clear up before the sn'itch is complete. Among other things, the association has an inventory of more than 3 million individual pieces of technical and promotional Iiterature that will be used up (pro,bably within 12 months) before reprints with the new name are put into circulation. And, it will take time to have the new name entered in code ofiices, FHA offices, telephone books and other places. oolt's a little like an individual going back, after 25 years, to change the spelling of his name on every contract, check or letter he ever signed," Turnbull said. "Only with a corporation or association it's tougher because during those 25 years the industry has made an intense effort to 'sign' its name as many times as possible."

New Volleio Retoiler

Effective March l, Hugh Stroupe and Joe Partridge, formerly with R. F. NiL*el Lumber Co., fo.rmed Partridge & Stroupe Lumber Co., Inc. on March I. A retail yard, it will serve builders throughout the Solano and Napa County.

The yard is located at 22 Sixth Street in Vallejo.

Order These Home Modernization Sales Aids Today! NEW FACES FOR OLD PLACES

Practical professional designs for up-dating exteriors of most older homes. Just oublished.

IDEAS IN SPACE ldeas and actual plans for space organization for extra rooms, storage and better living.

FASHIONS IN FENCES

Distinctive designs and practical plans for enclosing yard space for privacy.

HOME PORTS FOR TRAILER SAILORS

House your boat and trailer, or vacation trailer, with expanded storage room. Plans enhance home design.

PATIOS'N' DECKS

Make relaxed outdoor living more enjoyable with welldesigned economical additions to your home's design and worth.

"These Western Woods full color brochures save our salesmen's time," says Leo P. Hoffard, leading Portland, Oregon remodeling specialist. "Customers want ideas and these booklets give them practical ideas that they can visualize."

Wood Moulding Producers Elecl Edens ot Semi-Annuol Meeting

Nelson C. Edens, Southwest Forest Industries, Phoenix, Arizona, has been elected president of the Western Wood Moulding Producers at the group's semi-annual meeting held in Phoenix. Edens succeeds retiring president Fitz M. Binnion, Lakeview Manufacturing Co., l,akeview, Oregon.

The members of the wood moulding trade group produce more than two-thirds of all the r-ood moulding manu{actured in the nation,

Gayle V. Morrison, Sunset Moulding Co., Yuba City, California, was elected vice president of the association.

Featured speaker Carl Nagle, Chicago, secretary and manager o{ the National Sash and Door Jobbers Association. stressed the need for more cooperation between wood moulding producers and distributors. He reported on the formation of the NSDJA and defined the functions of the group and its members, most of whom are customers of the Western Wood Producers members.

More than 35 manufacturers representing wood moulding producers from all over the Western United States attended the session with their wives. These members produce more than 4800 railroad cars of finished mouldings a year, reported Warren

C. Jimerson, Portland, Oregon, WWMP manager.

On the lighter side, Grant Potter, president of Continental Moulding Co., Orange, California, and Sequoia Forest Industries, Dinuba, California, won the WWMP golf tournament, Sunday, February 23.

Industry Aids Education

The Weyerhaeuser Company Foundation is donating over $110,000 this year to nontax supported Colleges and Universities across the country and is dividing the money according to the number of company employees within an area.

Putting this formula into actual practice recently, John Lipani o{ Weyerhaeuser's Los Angeles office presented a check for $2,100 to Willard K. Young, executive director of the Independent Colleges of Southern California. Inc. Eleven schools make up the association, one of 40 state and national associations in the U.S., that secure financial support from business and industry.

The balance o{ the Weyerhaeuser Company Foundation's funds are distributed to similar associations.

New NIMA lnsuronce Mqn

A new insurance specialist will represent the National Lumber Manufacturers Association on the W-est Coast and in the Mountain States on matters relating to fire insurance rates for wood types of construction.

Wallace L. Kiger, formerly regional underwriting manager of the Springfield Insurance Company and most recently with the Home Insurance Company in San Francisco. will be NLMA's liaison rvith fire insurance ratine bureaus in the W-est. Kiger will be based at NLMA's San Francisco oflice.