/ftfrndarfiht4... the JOHNS-MANVILLE

WITH A NEW NEALER PR(IM(ITI()N

J-M is ofrering a brand new Corrulux linethe "200 Series"a lightweight, competitively priced pancl ideal for a host of applications inside, outside, all around the house. The "200 Scrics" is designed primarily for the do-it-yourselfer.

/4t?z; flz /"zZ- wirh the purchasc or a minimum of Corrulux Products (approx.800 sq. ft.) you get a FREE space saving rack.

The complete rack packagc includes one rack, the required invcntory of Corrulux Products, plus a complete supply of point-of-purchase material.

ALL FOR LESS THAN $2OO!

JOHNS.MANVIttE

22 Eosr 4Oth Streer New York 16, N. Y.

I wont more informotion obout the deoler rock progrom.

Wood Informotion Bureou Boosts Unique Letterheod

The newly-formed \Itood Information Bureau o[ Southen California has deleloped arr urrusual letterhearl uhilh lrromi,.es to be one of the most outstantling in tht' Iumher industrl'.

Jim (iroper. president of Cooper. Davis & Company. the Bureau's advertising agency, explains that the dt'r'elopment of the letterhead came about "as the result of t'orrcsponding with more than 10 lumlrt'r' associirtions and organization-s throughout lht' t'ountry." 'oWe noti<'t'd," hc said, "that onll' one used graphit. elrments related with 'wood or wood produt.ts. V'e decided that we would make the letterheod itself loolt like wood. l'ht' r'ffect was achielt'd lr1 phctoglspling a set'tion o[ flat-graint'd Douglas l'ir arr<l prirrting the imagt'orr the rer,erse sitlt' of fairlv transparent papt'r. The image thtrs strows through lrut is nol subject to erasuro. The V-lB insignia anrl other in{ormation is printed on the face side in the normal rnanner. The grairr arrd insignia are also printed on one entl of a hrorvn-tonetl en. velope.

"\I'IB is dedicated to the promotion of llood and u ootl ;rroducts." (looper t.ontinued. "antl ut' \4ant to take et'er1- opportunity to crt'trtc irrtelest in rlood. \I't'antici-