THE VOIISTEDT

desire to improve methods of merchandising was evidenced in the substantial expenditure of their own money by the 1000-odd companies participating.

United States Plywood, by developing such widespread action in the trade with its promotion, is acknowledged to have accomplished a major feat in the industry.

Kern Gounty Stoges Woshington Nite

Kern County Hoo-Hoo Club 180 held its February meeting at the Wool Growers Cafe in Bakersfield, the evening of George Washington's birthday. Libations at 6:39 p.m. started the ball rolling, followed by an excellent dinner and entertainment.

(Tell them you sew it in The California Lumber Merchant)

Jock Finnegon

BRodshqw 24126

CReslview 6-3040

TIN CAI,IX'OBilIA NOOR COI|PIilT

of Los Angeles

494O Districf Boulevord

P.O. Box 126, Vernon Brcrnch los f,ngeles 58, Csllfornia

SASH AND DOORS

INSUTATION BOARD - MASONITE PRODUCTS

PTYWOOD lUdfow 8-2141

Since 1887

NRTDA Tokes Philly in 1957

The fourth annual Building Products Exposition of the National Retail Lumber Dealers Association will be held November 4 to 7 in the Trade and Convention Center, Philadelphia, Pa. The New Sheraton hotel and the Hotel Warwick will be joint Exposition headquarters. The 1957

Quoliry Redwood

Jor oll purposes

show again will feature manufacturers' product exhibits, action clinics and demonstrations, and breakfast and luncheon clinics for dealers and their employes.

As in 1956, ,clinics and demonstrations will feature subjects of the greatest timely interest to yard owners and managers. One that is certain to be repeated is the Materials Handling Demonstration and Clinic, which has been outstandingly popular in the first three Expositions. Reservations for exhibit space already are being received by Martin C. Dwyer, NRLDA's Exposition director.

NHIA Executives Visir 5.F. ond L.A.

M. B. Pendleton, the new acting secretary-manager of the National Hardwood Lumber Association, Chicago, and Chief Inspector William H. Nelson recently paid a special visit to the Los Angeles and San Francisco areas to meet with NHLA members in each district.

Twenty-six members of the Los Angeles area gathered for a luncheon-meeting at the Mayfair hotel on January 23 at which time the new Deputy Inspector, Qeorge Caudill, was introduced. Director C. R. Taenzer presided and, following the luncheon, introduced Acting Secretary Pendleton and Chief Inspector Nelson from the Chicago headquarters office. A full discussion was held, designed to aid in the fullest possible use of the Association's services and to give the members an opportunity to ask questions about the work of the NHLA and to discuss the application of various rules. All present took part in the discussions, and the general feeling was that meetings of this kind are highly desirable and the hope was expressed that similar ones could be held at a later date. The member firms represented are as follows:

American Hardwood Co., American-International Hardwood Co., Bohnhoff Lumber Co., Inc., E. L. Bruce Co., Inc., W. E. Cooper Wholesale Lumber Co., Robert J. Engel, Inc., A. C. Pascoe Co., Saroyan Lumber Co.,

Scrim Lumber Co., C. B. Smith Co., L. R. Smith Hardwood Co., Stahl Lumber Co., E. J. Stanton & Son, Tropical & Western Lumber Co., Westhard Importing Co.

On the follon'ing Friday, Directclr Don \\rhite rvas host to a luncheon-meeting of the members in the San Francisco Bav area, t'ith nineteen mell attending. The luncheon \\,as in the Sir l.-rancis Drake hotel ancl l'as the lirst of its kind ever he1cl, and the members harl m:rnr. cluestions to ask the tn.o r.isitors l'rom C1-ricago. The men-rbers exl)ressecl their appreciation oi the n'ork rvhich \\'r. \\r. Ileaman had carried on in the San Francisco areir. NIr. Beaman is one of the Association's oldest employes and u'il1 complete 37 yeArs on the staff next July. The men.rber firms represer"rted \\,ere as follou.s :

Arnerican-International Hardwood Co., Barg Lumber Co., E. L. Bruce Co., Forsyth Hardwood Co., Gordon-MacBeath Hardwood Co., J. E. Higgins Lumber Co., Isbrandtson Co. of California, Jordan-International Co., Pacific Hardwood Sales Co., Pacific Manufacturing Co., Servente Hardwood Lumber Co., White Brothers. Trar.'eling on north, the -\ssociation's relrreserrtatives enjoyed a luncheon-meeting l'ith the Selrttle-l)ortland members at the Olvnpic hotel on January 29. I)allas l)onnan, former NHLA director, assisted in arranging the aff:rir and acted as host for the meeting. Here again, a frrll and cordial discussion of the Associ:ition's u'ork and its serr-ices rvas carried on by all present. Nlember firms represented 'were : Ehrlich-Harrison Co., Emerson llards'ood Co., E,uropean Trading Co.. General Hardn'riod Co., Gooclyear Nelson Hardu-oocl Co., Hardn,oods, Inc., N{attheu.s Harclu.oods, Inc.

While in Seattle, trvo meetings \\:ere held s-ith the ofhcers ar-rd directors of the recently formerl Northt.est Flarihvood Association, during u'hich the serr-ices of the Association \\rere explained anrl cooperation offered tonrard developing mles for Alder ancl X'Iaple rvhich u'oulcl be helpful to proclucers and bur-ers throughout the conntry. Production of Northu'est hardl'oods hzrs increased sulrstantiallv in the last tnro or three years and the local group is enthusiastic in its t'ork of promoting its llroducts in everv u'ar- possible.

At iLll three places, reports generallr- l'ere that business \\ras goocl, especiallv sirrce the first of the vear. It is ltelier.ed that mrrch goocl feeling l'as developetl at the three mectings, arrcl the mernbrrs rvere pleasecl that an opportunitv had been given them to cliscuss their regional probiems rvith the headquarters stall mernbers.