Hardware Outlook Good for 1978

By Otto Grigg Managing Director Pacilic Southwest Hardware Assn.

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little more management effort.

Hardware dealers and home center operators will have a good profit-prcdrcing 1978.

Difference in line selections will be the edge that will assure broader profits. With the home owner now deeply involved in "diy" projects he is now more interested in gaining the tools required for his projects, hence the trip to the area retail hardware store or home center becomes a more profitable probability for the retailer.

Plus the homeowner ase bracket reflects a significant spendable income.

Retailers in the retail hardware/ home center field will utilize more promotional programs with special interest in in-store visual aids, which are now available to the industry in (Please turn to page 61)

Story at a Glance

More rn-store visual aids, both for sales and training . . better management vital to keep line selection correct for broader prof its chandise dead lines more color retailer business up 14o/o nextyear.

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