
11 minute read
PTRS@NALS
Dick Ferrell is the new gen. sales mgr. for Glesby Bldg; Mtls., Yan Nuys, Ca. George Gottesman is vp.-gen. mgr.
Bill Singer, Los Angeles Dodger's pitcher, ig now selling in the offseason for Mar Eill Lumber Co., Pasadena, Ca.
Bob Reid's son, he's also a Robert, has joined Reid & Wright, Fresno, Ca. He bas been flying weather planes for the USN out of Greenland.
Don Loyd is now vp-gen. mgr. for Evans hoducts' fiber products div.; Gary \tr. Wikstrom' is now director of sales and Tlalter J. Zimmerman director of marketing in the international div.
Harvey Owen, super paneling salesman, is representing Vancouver Plywood and travelling the seven SW states for Van-Ply.
Howard Draulich, manager of Hayward Lumber in Salinas, Ca., is recuperating from a serious illness.
Mike Fery has joined Pope and Talbot in Portland, he was most recently with Boise Cascade.
Ilank Goux has been promoted to vp; manufacturing and Philip Johnson to vp.-sales of Woodland Products Co., Pomona, Ca., according to Robertson. bossman Frank lVill l'ullaway is managing the plywood dept. at AFP, Newark, Ca. WiU is a long-time employee, most recently in Stockton. Pat OI)onnel has joined Dant & Rueel having left AFP, Newark. Gary Stewart, AFP, spent several days in Portland calling on alder mills.
Dave Gibaon, Gibson Lurnber and Yirgil Kidd, Apache Lumber, are back in Albuquerque, N.M., after a West Coast mill trip.
Brut:e Turnquist, owner, Discount Builders Supply, and Torn Sheffield, visited Lost Wages, Nw., for the Sahara Invitational.
Iloug Kirkland is now director of manufacturing for Marlite Paneling.
Bob Pritchard has been named mgr., Carl Schuster, asst. rirgr., and Joe Centino as manag'ement trainee of the newly opened Builders Emporium, Chula Vista, Ca., by B-E vp.-operations Ted Scott.
Jerry McGuire, Cal Forest Lumber, is back in Gardena, Ca., after an Alaskan hunting trip for Caribou.
Wayne Tllilson's wife, Dottie, is out of the hospital after a bout with flu after their golf trip. Wayne's with D.C. Essley & Son, L.A. \trilliam \tr. \Mells is now gen. mgr. of all woodworking and timber operations for Georgia-Pacific in both Ca. and Ore. He had been a vp. with Champion International.
Jim Duart has been promoted to marketing director of American Forest hoducts. He had been mgt., bldg. mtls. div.
E. Ronald Erickson is now vp-operations and Celvin Ilendricks rry.administration of Seattle's Pay h Save Corp.
Stevc Freeman, Stephen G. Freeman & Co., Newport Beach, Ca. recently sailed for 16 days as lst mate on the Panarnanian tanker "The Moises" on a San DiegoManzanillo, Mexico-L.A. route; carg'o was molasses. Sticky, man. Roy Gilmore, Sunnyvale Lumber, got away from it all recently to go hunting for a week in October.
Bill Ilughes of Santa Cruz Lumber, Santa Cruz, Ca,, spent a week in Chicago on a buying trip.
Bob Arends, of OK Lumber, San Carlos, Ca., was married Nov. 18 in Las Vegas to "Bernie" Holl. Congtatulations, Bob!
Mike McAllister of Doors, Inc., is sporting a nifty beard for Helldorado Days in Las Vegas this Spring; but is Las Vegas ready for you, Mike ?
Joe Mueller is the new mgr. of Zenith I{ill and Lumber in Hayward, Ca.
Norm Rose has joined Oregon-Pacific, Sacramento. Norm will represeht O-P in the central coastal area from Salinas to Sea Ranch.
DEClnBEt, 1972

Sam Fineman, president, Bel-Air Door, Alhambra, Ca., has been re-elected to the board of directors, Alhambra Chamber of Cornmerse. Danny Gill has joined Bel-Air in outside sales and Shep Reid and Gus DeYincinzo in inside sales.
J. B. Hasty has been named coordinator, western div., for National Building Centers. He is rvorking with NBC's two new divisions itr So. Calif., Sun Lumber Co. and Ward & Harrington. He had been with Lindsley, a retail subsidiary of NBC in Miami.
Michael J. Fallaw is now director of corp. planning, Southwest Foresi Industries, Phoenix, lYilliam H. Hunt, Georgia-Pacific vice-chairman, is again serving as r:hairman of the Salvation Army Christmas appeal. Last Year he raised a record $138,000. He'll be the new top man at LouisianaPacific, which is expected to be operating shortly as a G-P sub. sidiary. low Priced Abitibi 801* $2.3O*,*
Yince and Margaret Besinque, LaneStanton Lumber and Vance Lumber, City of Industry, Ca., are just back from a month's business/ pleasure trip to the Fiji Islands, Australia and New Zealand' Lloyd W'ebb and his wife, lllarguerite, recently train-tripped thru Western Canada.
Harvey Speck is now selling veneer from Eugene, Ore., for U,S. Ply.
Donna Wells, dg"tr. of \Millard Wells, Foothill Lumber, Glendora, Ca., was recently man'ied to Dave Chadra. Congrats, lovebirds.
Gene G. Elam is the new director of corp. finance for Pacific Lumber Co., S.F.
Bob Jordan has joined Southwest Forest Industries doing work on ecology and environmental issues. Based in Albuquerque, he had been with WWPA.
Stan Johnson is now mgr,, KachinaBoard sales, for S.F.I., according to S. A. Shrigley, vp. wood products.
Terry Mullin, Terry Building Centers, Tarzana, Qa., was recently in D.C. on some NLBMDA business. He's the president this year.
Tom Lannin is new director of purchasing for Sierra Pacific Indus; tries. He had been wit'h Hubbard & Johnson, Redwood City, Ca. J. Ethan Jacobs is the ne*' gen. counsel.
Dave Davis, retired No. Calif. lumberman, is at home recovering from a nasty operation. Get. well soon, Dave.
Michael D'right Curran is the handle for Dwight and Linda Curran'g seeond son, botn Nrrv. 4. Dwight, who works for G-P, San Jose, and doubles as a contributing editor for The Merchant Magazinc, reports proudly that MDC's lung power is at least equal to older brother Dennis. Take a bow, papa!
Bruce Kenney, Doors, Inc., has merged with Patti Vlebber, dgtr. of Jim Webber of Hubbard & Johnson, in a beautiful wedding ceremony during October.
Stu Stewart, G-P, San Jose, Ca., will be vacationing at home for a week while you read this.
Ilarold "The Old Pro" Fuerst, G-P, San Jose. spent a recent week calling on mills in No. Ca.
George Stanley has returned to sales at AFP, Stockton; Ron Ogg, formerly in retail, has joined them as a sales trainee, according to Nifty Gay.
Sid Kline, vp. and director of Daylin, Inc., will soon receive the American Jewish Committee's Fluman Relations Award at a Chicago dinner. Sid is the founder of the Angels stores.
Jim Wilharm is the new mgr. of G-P's Spokane, Wash., distribution center. He had been an asst. branch mgr. in Seattle.
Figure out for yourself how much poneling profit you could moke selling the high profit spreqd in the Abitibi line vs. the low priced cheopies.
COSTS OF HANDTING PROFITS FROM SEI.IING 4x8 PANELING JUST ONE 4x8 PANEI.
Lobor costs lo order poneling; lo inventory ond hondle it when it orrives; to put it out for disploy; lo figure o competitive selling price; io help cuslomer select o pottern; to hondle it ofter the sole; to exploin how to instoll it.
TOrAI COST5 J.....-....-.....
*Averoged pennyprofit.
* *Averoged dollor profit per ponel over entire Abitibi line bosed on overoged selling prices in lhis oreq.
TOIAT PROFTTS f.. .....-._-. PROFTTS t..-.-..."--.---.
APA Chief Blqsts Controls
Emory E. Moore, president of the Amerioan Plywood Assn. told 250 industry leaders at their Fall Meeting that the softwood plywood industry o'is tired of taking the blame for a price-supply crisis caused by unworkable .price control regulationsand other problems beyond the control of any manufacturer."
Moore, president of SWF Plywood Co., Albany, Ore., said that in the past two years "the plywood and lumber industries have made an all out response to unprecedented demand by producing more than ever before. In 1971, the plywood industry produced 2.3 billion sq. ft. more than in 1970, a 16 percent increase. This year, our estimated lB.4 billion sq. ft. of production will be at least two billion feet more than in 1971, or 12 percent more."
He added: "All of this is being accomplished in the face of a decreasing supply of timber from federal forest lands, and the imposition of obviously inappropriate price controls which I believe will be a roadblock in the way of maintaining'the peak levels of production achieved so Iar in 1972;'
APA exec. vp. Bronson Lewis said that while 1973 should be a good year for the plywood industry, "never has it been more difficult to accurately forecast demand."
"Our best educated guess at this point, he told the Biloxi, Miss., meet, "is that softwood plywood production will fall slightly short of 1972 levels in calendar '73, influenced by the expected slowing of new home starts in the second half of the year."
Lewis announced that while current problems of plywood availability continue, the association will modify its promotion profile by eliminating or de-emphasizing hard-sell messages in advertising and other areas.
Fence Industry Convefies
Distributed by:
Globe lnternotionol Globe Int'l of Arizono Los Angeles, Cqlif. 90034 Phoenix, Arizono 85005 12131 870-6456 16021258-4941
Globe Ini'l of N. Colif. A. J. Johnson & Co. Son Jose, Colif. 951 l2 Tocomo, Wosh. 98401 {4081 998-3300 t206t 627-4186
Butler-Johnson Corp. Oregon-Pocific Industries F-resno, Colit. 93721 Portlond, Oregon 97207 1209t 2s3-4s67 ls03t 224-4s25
Butler-JohnsonCorp. Tri-CountyWholesoleCo. Socromento, Colif. Venturo, Colif. 93023 l9t6l452-1252 1805) 642-6724
AwtlBl Butler-Johnson CorP. Soles Agents. Son Jose, Colif' 95133 westmark & Assoc. (408) 2se-l8oo lumbermon of the Yeor
Meeting ten years later on the same date, in the same place and even in the same room, the International Fence Industry Assn. recently celebrated its first decade with a successful convention at the Disnevland Hotel in Anaheim, Ca.
More than 250 members of the fence industry, from all over the U.S., representing both large and small firms, assembled for a three.day seminar conducted by SMU.
Gpping the convention was an awards banquet, highlighted by a toast to IFIAos l0 years of giowth and accomplishment by Abe Willis, current president and an active mernber since the group's inception. Willis is the president of Charleys Fence Co., Baldwin Park, Ca., and Mission Fence Supply, Inc., Arcata, Ca.
Willis noted the important part that wood products play in the fence industry nationally.
Convention arrangements were made by IFIA pastpresident Robert O'Donnell, La Habra, Ca.; California chapter president Dick Gosselin, Stanton, Ca., and IFIA exec, sec. Gordon Nelson.

Each year the President of the United States proclaims the rhird week of October as Forest Products Week, October 15-21. This recognizes the importance of the forests in providing raw materials for hous-ing, paper products and thousands o{ other consumer products.
Also each year, Shasta-Cascade Hoo-Hoo CIub, a fraternal order of lumbermen, in Redding, Ca., joins with the Redding Trade Club to select the Lumberman of the Year. Nearly 400 were present this year.
The person chosen was Rlud Broyles. He is a graduate of the University of Denver with a B.S. in Commerce, a member of Delta Sigma Pi fraternity and did graduatr work at Shrivenham American University, Shrivenham, England.
He spent 1913-46 in the U.S. Army, Corps of Engineers, and earned four battle stars,
In 1948, Brad and his father, l.ee Broyles, organized a retail lumber operation in Eugene" Ore. It was sold in 1950 and immediately they organized Broyles Wholesale Co., in Medford, Ore. They remained there until 1959, when they moved to Reddine.

80-ailtnilIfffrfl4l
Building Material Distributors
lm porters
Wisbes One and, All
WA tuIost lI"ppl ,K, Holid,alt Season
Double Grip Nails o Barclay Products
Wire Products o Cristal Tile o Building Paper
Z-Brick o Prefinished Moulding
GE Textolite . Countertops
Bob Brown
Dee "Loud Mouth" Cameron
Jim Cameron
Bill Cannon
Bud Fekete
Oeorge Feldman
Harry Cary

Bob Garcia
Bob "Sixpac" Martin
L. A. Roberts
Felix "Supermex" Solii
Ralph Stitch
Don Tennis
Webb Tennis
Keith Tennis
Ernie Skelton
Manuel Moreno
William Douglass
Ross Termin
Greig Frazier
Sunny (the watch dog)
Tom Bailey
Bud Yost
Dan Sickler
Howard Fry
Bill Branch
Bob Varner
Dick Milligan
Jim Sullivan
Dan Harris
Dave Lindsey
Bldg. Mtl. Distributors Meet
The 21st annual National Building Material Distribu' tors convention in Hollywood, Fla., saw every previous record broken at their Nov. ll-I5 meting. The attend' ance skyrocketed to 1200. The unique conference booth formal with l,l8 participants, 25 more than last year, made it possible for hundreds of distributors and their key suppliers to re-establish clear lines of communica' tion. Membership has increased l8/o in ten months.
Milton J. Orr, Canfor Limited, New Westminster, B. C, was elected president. Frank E. O'Dowd, Edward Hines Lumber Co., Chicago, was chosen -lst vp., and Richard E. Freeman, So-Cal Commercial, Los Angeles, 2nd vp. "Eyeball" discussion meetings received top billing with problem solving sessions dominating Monday rrorning, and the six popular NBMDA Product Group meetings again drawing a capacity Wednesday morning attendance. The Product Group meetings included lumber, plywood, specialties, millwork, floor coverings, applicator and hoire imprnvement.

Two new sessions, "Quality Personnel-Where to Find Thern," and "What You Must Know to Comply uith Wage/Price Regulations" were standing room only.
Msnulscfurers ol Quolity Forest Producfs
FlYt WtSTtRlltRS are anong ftis sftot of the new officers and direc. tors of [{BMDA. STtllDlllc (L-0: Fred lhomson, In{and lumber Co., Colton, Ca.; Don lnine, Utah Lumber Co., Salt Lahe City, Ut.i Carl E. Miller, Barker-Lubin, Springfield, lll.; Richard E. Freeman, €nd vp.[ So0al Commercial, Los Angeles; Milton J. 0rr, Canfor, New West mimter, B. C., Canada; Frafi E. 0'llowd, Edward Hines Lumber, Cfticagq Robert Martin, Sciultr, Snyder & Steele Lumber Co., Lansing, Mich.; Len Sc-ttlosberg l{. J. Plastie Supply, Kenilworth, l{. J. SIITED (L-$: Artrur Gershon, Bildisco, Rdtwry t{. J.; Peter Hall, Lumber Products, Portland, Ore; Clark R. Gittings, Gittings Lumber Co., Denver, Colo.; W. M. Hallett, lll, Hallett Bldg. Mtls., Mobilq Ala.; E. H. Knoener ,Wis. Wholesalers, Green Bay, Ws.; llave Bennett, Bennett Supply, Pittsburgh; James Stringfellow, Stringfellow Supply, Gainesville, Fla,
M. C. Blackstoclg Lumber Supply & Warehouse Co., Seattle, and Raford Cade Cade Pioneer Co., Richardson, Tpx., presented the distributor viewpoint and told of the opportunities and pitfalls of serving this type of retailer. William Teachout, Gold Triangle Stores, Hialeah, Fla., representing the mass retailer, stressed the need for keep. ing open the lines of communication between the retailer and the distributor.
He emphasized that top distributor management must sit down with the retailer's buying office to develop a mutually satisfactory sales and service agreement. The distributor must come up with a program and a staff that can serve the needs of the mass retailer the wav he wants to' be served. "We need the distributor, as 90Vo oI the materials we purchase are bought from this source."
By Dmu
PH0tllil HooHoo 72 opened the FalllWinter season by chartering a bus for a golf "tour" to Antel@e Hills Golf Club, Prescott, with dinner meeting following. Trip was a "first" for the club, but member reaction suggests another "tour" may be scheduled for a future meeting. Gallery lrigh0 wr enough to upset the game of all but he starchest pm. At the lSth and offering advice (needed or not) were: Marty Christy, Earl Heldt, Dick Fretz, Alvin Swartz, and Watti Tanita.
Sierro Club Suit Deloyed
A Sierra Club lawsuit to permanently stop logging and/or development of 52 million acres of forest lands (see earlier story, p. 29, ThE Merchant, Sept.) has been rescheduled for a December ll, hearing in federal court in San Francisco.
The temporary order granted in August blocks activity on 24 million acres in the continental U.S. and l8 million acres in Alaska pending settlement of the suit. The club says the Forest Service survey to see which lands should remain wilderness was inadequate.
Fill the bill with one call to the Ftoerienced

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