HOME GENTER MERGHANT

Bill Fishman & Affiliates

11650 lberia Place lll ele BOOZER is president of Y Boozer Lumber Company, Inc. in Columbia, S.C. For the past few months we've been keeping our postmen busy exchanging interesting articles from different publications. His package this week struck some hot buttons.

San Diego, Ca.92128 In the process, the national "center of population" creeps 72 feet to the southwest. wow!

An article entitled; "Every Day in America" by Tom Parker contained these thought provoking statistics:

Every Day.

Americans purchase 45,000 new automobiles and smash up 87,000.

The government issues 50 more pages of regulations.

One hundred and eight thousand of us move to a different home and 18,000 move to another state.

Dale also sent along a reprint of a card that is issued to all new employees of the Brown Boveri Company (BBC) at their orientation.

Winners Vs Losers

The winner is always part of the answer. The loser is always part of the problem.

The winner always has a program; The loser always has an excuse.

The winner says, "Let me do it for you." The loser says, "That's not my job."

The winner sees an answer in every problem.

The loser sees a problem in every answer.

The winner says, "lt may be difficult, but it's possible."

The Merchant Magazlne

The loser says, "It may be possible but it's too difficult."

The winner listens

The loser just waits until it is his turn to talk.

When the winner makes a mistake he says, "I was wrong."

When a loser makes a mistake he says, "lt wasn't my fault.'2

A winner says, "I'm good, but not as good as I could be.l'

The loser says: "I'm not as bad as a lot of other people."

A winner feels responsible for more than his job.

A loser says, "I only work here."

BBC: Committed To Excellence

Lastly, there was the Robert Kuttner article that appeared in Business Week entitled, "Why Business Is At A Loss In A Free Market." Kuttner makes the point that despite the mythology about how free markets function, most businesses detest open competition on the basis of price. That's why companies go to heroic lengths to invent unique products that have no head-to-head competition. It's why companies marketing essentially identical commodities keep

(Please turn to page 24)