
2 minute read
to try something new
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UHglCOtr,tE TO THE 201I NAWLA Traders Market in Las Vegas, Nv. This year's show is the first year the show is in Vegas and,like the industry, it is a good time to try something new.
The 2011 Traders Market is shaping up to be a great success. Anytime we make such a big change to the show, we wonder how it will affect attendance and the attendee experience. The reaction has been incredibly positive.In fact, attendance this year is over 20o/c above this same time the last two years. Our booth sales are up, as are sponsorships.
With over l)c/o of our registrants being first-time attendees this year, the show obviously has a draw, especially for wholesalers and distributors. Why should wholesalers attend Traders Market? Because no other show provides instant contact and networking opportunities with 250 manufacturers and producers. Companies from the United States, Canada, Germany, Malaysia, and Mexico have registered to attend. Think of it as 250 sales calls with one trip. You can't beat that value.
In addition to the great networking opporlunities, we have put together a very timely educational program focusing on the recently approved softwood lumber check-off and global promotion. The check-off program promises to alter the domestic landscape while exports continue to grow at a rapid pace. At NAWLA Traders Market, you can learn about both at the same place and time. Take the time to look at what Traders Market has to offer you.
While I encourage everyone to attend Traders Market, I also hope everyone who attends leaves with an understanding of what NAWLA can do for you throughout the year. We focus on education and networking opportunities all year long. From webinars to regional meetings to onsite classes, members of NAWLA have a full menu to choose from all year to give them the tools they need to succeed.
Please take a few minutes to learn more. Stop by the NAWLA booth for membership brochures or talk to a NAWLA staffer fbr a more personal view. Your membership, and your association, should work for you.
We look forward to seeing you in Las Vegas!
Gary Vitale President and c.e.o. North American Wholesale Ltunber Association
oseburg is one of the lorgesi ond most diverse monufoclurers of lumber, pftwood plywood ond engineered wood products in North Americo. Our htegroted monufocturing focilities ore sfoie of the ort, utilizing the mosl lechnology io produce high quolity wood products for the building jdvonced lechnologl icnsiruction i nd usiry. ' ',,"-*'' I.
peciol opportunities ovoiloble io NAWLA members on lhe following products:
Lumber
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Engineered Wood Products

RFPI Joist Solid Sqwn
RFPI ioist LVL
RigidLom
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FSC Cerfified Producls
Softwood Plywood
Indusiriol Ponels
Durogord Medium Density
Overloy (MDO)
PourMor Concrete Forming
RigidFloor Underloymenl
Sheothing
Reol Wood Siding
Rodioni Borrier iodoy for more detoils.
TF800-245-11r5 www.Roseburg.com
Inlroducing Roseburg
Rqdiont Bsrrier
Now ovoiloble to ALL
NAWIA members, o uniquely consirucled plywood sheothing ponel from Roseburg lhot hos o loyer of highly refleclive perforoted sluminum foil lominote designed to block fhe moiority of the sun's rodiont energy.