Lctt@trs

Creases And All

David Cutler, editor-publisher

The Merchant Magazine

4500 Campus Drive

Newport Beach, Calif .92660

Dear Dave:

After reading your response in May issue to my letter regarding manner of mailing your magazine, I thought my mind was cracking uP. You informed me that Your mailings were made flat in order to avoid the sharp creases I had found troublesome,

Enclosed, issue, folded, and all.

Stanley O. Dixon Senior vice president

find my June a sleeve, creases

Our apologies, Mn Dixon, Your mind is in good shape, the eror is ours. Our mailer now informs us U.S. Postal regs. require folding if distribution to an area is limited. The Merchant circulates 95% in the 13 Western states, which, of course excludes Oklahoma. After much harumphing, our mailer says he'll try and get it mailed flat to you, but that when you're dealing with the U.S. Post Office, etc., etc., etc. *ed. AMEN. BROTHER

Dear Dave:

Thought you might be interested in this little poem by B.E. Day, Professor of Plant Physiology, UniversitY of California, Berkeley, that appeared in the Fresno Bee Farm News. "No truer words were ever said."

Environmentalists

EPA regulates our extetnal conditions. Whatever we do requires its permission. Its staff is composed of lawyers organic, Whose method of work is creation of panic. The ice caps are melting! The oceans will flood! Monoxide is increasing and ruining our blood! The air will be toxic and smother our breath, Which everyone knows is a horrible death! We're destroying the ozone with aerosol cans, Which greatly distresses deodorant fans. Through a gullible press they create alarm Over chemical hazards from factory and farm. Pesticides are a threat more fearful indeed Than nematode, fungus, insect, and weed. They worry we'll eat astronomical doses. If you eat fifty tonsl It will give you cirrhosis! They doubt all research, but believe every rumor, Apprehensive do-gooders with no sense of hum When it comes to decisions, they do as they please All inscrutably written in governmentese.

Wally Kennedy Kennedy Lumber

45( a word,, min. 25 words (25 words = $1 1.25). Phone number counts as one word. Ads with border $2.00 extra. Headline or centered type $2.50 extra. Box numbered ads are $2.50 extra. Names of advertisers using a box num- ber cannot be released. Address all

Heip Wanted

SUPER OPPORTUNITY for dynamic, live wire industrial salesman covering So. Ca. accounts. Must be experienced. Really good salary for right man, plus car, fringe benefits. Write Box 215, clo The Merchant Masazine.

EXPANDED wholesale distribution yard needs experienced outside salesman for No. Ca. territory - generous incentive plan - full benefit package. Rolando Lumber Co., P.O. Box34042, San Francisco,94134. (4ls) 467-0600.

NEED experienced telephone trader familiar with So. Ca. Salary commensurate with experience. Must be diligent, capable money maker for us both. Good fringes and working conditions. Write Box 216. clo The Merchant Maeazine.

Salesman

We need an experienced trader calling on industrial type lumber users in L.A. and Orange county areas. Good opportunity for right person. Send resume to National Softwood Sales, Inc., P.O. Box 6482, Orange, Ca.92667 or call (714) 998-7200. Confidential tueatment of all replies.

LUMBER TRUCK driver. Must have diesel experience, references. We need a deoendable, steady person. Write Box 217, c/o The Merchant Masazine.

NEED experienced hardwood lumber trader for wholesale division J. E. Higgins Lumber Co., (916) 624-337L.

,TUST PURCHASING

We have a management level position open for an organized, hard-driving, selfmotivated person who can handle all purchasing for our well-established. financially secure company. Clock watchers DON'T apply. We consider this position arnong our most important. Includes high salary, benefits, a real future. In-depth checkable references required. Our employees know of this ad. So{al area near L.A. Write Box 213, clo The Merchant Magazine.