
2 minute read
DISTRIBUTION IS OUR GAME
Delivery Is So Important
PGL's yellow and green painted rigs travel the highways and byways of the Pacific Northwest delivering direct to dealers, dropping loads at PGL warehouses or picking up orders at suppliers.
Trucking is an important PGL customer convenience. That's why we maintain a growing fleet of 23 tractors, 4 trucks and 66 trailers to provide reliable, courteous service when you want it.
(Continued from page t0 ) methods, including money, recogni- tion, communication of company goals, profit sharing, team efforts toward other common goals, spifs, contests, trips and merchandise.
Gresham called product knowledge the salesman's "greatest asset." He said dealers should get all the manufacturer backup they can to train sales persons to develop empathy for their customers'problems.
He noted the role of inventory ("gotta have it to back advertising") with advertising, observing that ads can't sell merchandise, but they can motivate customers to go into a store.
While acknowledging the value of money in motivation, Gresham said knowledge by the employee of company goals may be the best incentive, creating a productive atmosphere where employees work together.
That afternoon a panel of Arizona lumbermen tackled the same subject of motivation, under moderator Tom Wood, Wood Bros. Lumber Co., Tucson. He noted the difficulty of measuring sales people's performance and setting work and sales standards that were productive and fair.
The Merchant money paid be fair, but the employees mxst think it is fair, or there will be disatisfaction.
Roger Hancock, Arizona Millwork, Phoenix, advised that pointing out the benefits employees receive can be a real incentive as many are not aware (fully or partially) of all the employer does for his employees. They should be shown that their deductions are matched by the employer, for example.
"Marty" Wist, Glen-Mar Door Co., Phoenix, Az., presented a chalk talk on the point system they use to allocate profit sharing money. Key management people in their firm receive bonuses based on years of service, salary and merit. Wist agreed that money was an important incentive, (Please turn to Page 31 )
P.O. Box 9M (r7, Birch St., suite I), Colton, Ca.92324 SPECIALIZING IN TRUCK & TRAITER SHIPMENTS . . LARRY STIDHAM TRUCKING Anything Anywhere Anytime But Specializing ln Flat Beds STIDHAM TRUCKING INC. POST OFFICE DRAWER 308 YREKA, CALIFORNIA 96097 Business Office: Yreka (916) 842-4104 Storage Facilities in Yreka and Red Bluff Lightweight Rigs Fo Maximum Payloads " Our Customers ore our Best References'.'

Support Mercy Killing Of Old Trees

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"How would you like to be eaten alive by bugs? Support mercy killing of old trees! A noble giant of the forest, ruler of his domain for several hundred years deserves a more honorable death than to be eaten alive by insects!
"And you sawmills can go a step further and give these proud trees a dignified memorial service by selling the clear lumber to us. We will make mouldings and door jambs from the lumber which will be sent to the Deep South where they love to apply a natural finish rather than hide the beauty of the grain with (ugh) paint.
"Really now, does a 300 year old tree deserve to be converted to plywood and be covered by a rug and walked on? Or be covered with vinyl and be put on a wall, made to look like ash or fruity pecan?
"We will treat your trees with the reverence and respect that they deserve."