to AMERICAN LUMBER tpEClEt...lilk tha bill

AMERICAN LUMBER SPECIES specializes in supplying hard to find species, cuts or grades, in domestic softwoods and hardwoods. Don't waste time - Call American Lumber Species-we can fill the bill fast.

Kiln capacity 300Mreman. facilities. '

PHONE (916) 488-1800 o 2401 AMERICAN RIVER

Hardware Market Booming

A surprising fact: in many Yellow Pages directories there are as many as 64 headings for hardware products. This reflects the vitality of today's retail hardware market, says Market Trends, a marketing newsletter by The Reuben H. Donnelley Corp.

According to Market Trends, a new type of independent retail hardware outlet is largely responsible for the vigorous growth in the industry, The Home Centers, which cater to the do-it-yourselfer, now lead in retail sales with 45% of the market. Traditional hardware stores are second with 38.2% of the market. Ranked third, with 15.6Vo share. are lum- f,t-'j-'-lh

Hard To Find SpeciesCutsGrades

Domestic Hardwoods and Softwoods

Treated Lumber, Shakes and Shingles

PlywoodDimension Lumber -Timbers

Finger Joint And Solids ber/building materials dealers. All three hardware outlet types today feature expanded lines of merchandise. The trend has been the addition of new product lines, such as sporting goods, recreational and camping equipment, security products, housewares, and even appliances and automotive supplies. The new items are growing in importance and profitability.

Glu-Lam Beams (call Burlingame (41s) 692-3330 or Wilmington (213) 830-2860 or A.L.S, in Sactamento) DR, SUITE 2 o P.O. BOX 214661 e SACRAMENTO.

The independent hardware dealer is benefiting from the emergence of the do-it-yourselfer. Unlike the discount and department store, the independent can offer much-needed customer service in the selection and use of home improvement materials.

WWPA Promotee Hunt

Robert H. Hunt, 37, has been promoted to director, marketing services for the Western Wood Products Association, according to H.A. Roberts, WWPA exec. v.p. Hunt, a veteran of 17 years of varied product promotion experience, will have broadened responsibilities for all marketing activities in his new position. These will include product promotion, literature, advertising, publicity and field services. He will continue to report to R.H. Herbst, v.p. marketing.

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D. C. ESSLEY & SON

wholesale lumber

Our new address: 7125 Telegraph Rd., Los Angeles, Calif. (213) RA 3-1147 (213) RA 3-2746

L-P'c New Oregon Properties

Louisiana-Pacific Corp. announced the $3 million purchase of a 16,000 acre timber tract, a stud mill and green veneer plant at Lakeview, Or., according to L-P's Douglas A. Westenhaver.

Timberlands were purchased from Forrest Solomon and from Mazama Timber Products, Inc. while the production facilities, most recently operated by Golden State Building Products Inc., were acquired from Solomon.

Production assets include a stud mill with 20 million board feet annual capacity, a green veneer plant with 100 million sq. ft. annual capacity on a 3/8" basis and chipping equipment to produce 20,000 units of wood chips each year. All operations are adjacent to the existing L-P Lakeview sawmill, dry kilns and planning facilities.

Since the spin-off on January 5, 1973, Louisiana-Pacific has added more than 74,000 acres of fee timber for a current total in excess of 580,000 acres. Within its brief 16-month history, L-P has increased its fee and controlled timber base from the original 1.7 million acres to the present 2.2 million acres.

Two New Yardr lor IFP

International Forest Products has broken ground for a new distribution yard in Chino, Ca., that they plan to have in operation in approximately 5 months. It will be seven acres, paved, with an office complex, lumber sheds, a yard office, mill buildings and a remanufacturing mill, stocked with new and faster milling equipment.

The Pomona, Ca., based firm also recently opened a new distribution yard in Fresno, in midstate. as an addition to their sales office there. They recently added two new trucks and a forklift to the facility.

In about one month, IFP expects to be moving the Fresno operation onto a new 10 acre site that they recently acquired.

struction was held in Kaanapali, Maui, Hawaii, March 4-7.

Over 170 people, largest grouP in AITC's history, attended the meeting. Richard C. Caletti, president of Standard Structures, Inc. Santa Rosa, Ca., was elected President and Clyde Hughes, v.p., Rosboro Lumber Co., Springfield, Or.

Elected to the board were C. Glen Beattie, Koppers Co.;

Richard A. Fylstra, Weyerhaeuser Co.; Elton F. Jones, Structural Wood Systems, Inc.; and Ronald F. Kemmer, Duco-Lam, Inc.

Thomas W. Jones was re-appointed as AITC Treasurer. Paul R. Beattie and Russell P. Wibbens continue as exec. v.p. and secretary, respectively. Continuing as a director is William B. Lindberg, Woodlam. Inc.

AITC'r 22nd Annual ileetlng

The 22nd Annual Meeting of the American Institute of Timber Con-

New Distribution Facility

A new 1Vz acre facility for car unloading and storage has been opened by Guerin Transportation Co. in Cucamonga, Ca., to serve the whole of the West in the storage and distribution of lumber, plywood and building materials. Guerin continues, of course, in the transportation business that has been the mainstay of the company since its founding in 1952.

The new facility has been designed from the ground up, literally, to quickly and economically allow lumber and building materials to be brought in, re-distributed, or re-shipped or stored. The firm is also working with local dealers in bringing in less than carload lots. Rail car unloading is done from their private spur.

Additionally, Guerin has the capability to do job site delivery using their own equipment that is equipped for roll-off unloading. They also offer a hydraulic crane service to handle large items, such

Davidson Plywood On the Go

Davidson Plywood and Lumber Company's Sacramento, Ca., plywood distribution warehouse, until recently Van Noy Plywood, is now operating at full capacity from their 26,000 sq. ft. warehouse, serving primarily dealer and industrial accounts in both the Central Valley and from the Bay Area to Reno, Nv.

Dick Harrison is v.p. and branch manager (the home office is in Carson (Los Angeles) Ca., and sells from an inventory of more than a

New Phoenix Facility

An open house for suppliers to celebrate Capital Lumber Company's new redwood distribution yard in Phoenix, recently, was attended by industry persons from the entire Pacific Coast and the Southwest. Observers put the new l0-acre facility, with inventory, in the $1 million class.

Entirely paved, it features pole type buildihgs and a one-story, landscaped, all-redwood office building. Situated at 11 No. 45th St., it is about 10 blocks West of their former location.

Boise Cascade has purchased the old property and plans to as trusses, for both steel and wood erection. half-million dollars in fir plywood and construction grade plywood, imported and domestic prefinished plywood and other imported plywood items. They also sell hardboard and particleboard. Mobile home sales are handled by Gene Riggert and Jack Favors is in charge of dealer sales. There are 14 employees in all and sales run around $400,000-$500,000 per month. operate a plywood and white woods (mainly) distribution yard on the site.

Guerin is fully licensed for local and statewide hauling of lumber and building materials by the state's PUC. Their location, near the convergence of a number of freeways and other arterials, is only 35 miles East of Los Angeles.

The yard is fully fenced and has security lighting. It has 2 paved acres with the rest covered by Fontana slag. As a further service, they offer office space for rent and can provide fenced areas within the yard for lease to firms needing storage space.

The firm, founded 22 yearc ago by sole owner Dan Guerin, has worked for all the major companies in Southern California, and is structured to perform either small or large jobs with equal facility.

A Navy veteran of World War II service in the South Pacific, Guerin and his wife, Mavis, have a son, Michael, who is now studying Police Science in college.

They service their 125 mile radius sales territory with a trio of big trucks.

A well-done Open House, presided over by John Gaskin, president, and Gene Greffie, featured a Mariachi band, Mexican style food, with yard and office tours of the attractive new facilitv.