Fencing profits rn

A FFINCE is a lriend to man. His A hour" is his haven, and a fence makes it all the more so. It defines his realm, extends his privacy, secludes his garden, keeps tots and pets in bounds or out, reduces noise, softens the wind.

It's no wonder fences hold a high place on the homeowner's hit parade of improvement projects. And they're high on the list of sales-minded building material dealers, too.

Putting up a fence can be one of the simplest o{ do-it-yourself projects. Selling the customer some posts, boards and nails perhaps ought to take care of his needs-but it doesn't.

As in everything else, W'estern homeowners don't all want the same fence. Fences once were mostly decorative, and that called for a variety of patterns in lumber. Today add the function of providing privacy, and this translates into more volume of standard cuts.

The homeowner often needs help in deciding on a style of fence or screen. Full-scale sections of various basic styles are highly efiective, and at the same time can dress up the store. outside and in.

Sections of wood fence set ofi a garden center handsomely. Combined with patio, lounge chairs. a table and other aids for garden leisure, they're sure to generate sales, some spur of

Story of q Glonce

Fences can be used also as walls for garden tool shacks, dividers and inside displays and for decorative use on exteriors . are you making the most of these sales opportunities?

the moment. By all means add shrubs and flowers, and even a tree, in planters, Fence sections can be used, of course, to mark borders of the parking lot, and can be placed along the exterior wall of the store. Build movable sections and use them as space dividers in the store as well.

Literature affords valuable backup influence, placed on garden section tables or on rack or counter. West. ern Wood Products Assn. supplies to dealers at no cost, except for shipping, quantities of a full-color idea booklet on {ences and a how-to booklet explaining three basic styles.

Customers need help, too, with lumber grades and sizes, finishes and such construction details as how to set fence posts and fasten rails to them. There is much concern about durability of fence material and finishes.

Camying in stock pressure-treated posts of any Western lumber species is a good way to gain fence-builder confidence, since home soaking or brushine is far from sure.

WooJ fences are beine stained or even not finished at all, Homeowners see this in their shelter magazines, but they need the dealer's assurances. More people now are applying semitransparent exterior stain or soaking material in a clear water-repellent preservative, then allowing it to weather naturally. Either way, main. tenance is reduced.

A practical variation in a board fence is building garden storage with it, using the main fence as the back wall. A popular version is shown in a WW"PA color idea booklet and plan sheet.

Weslern Lumber ond Buitdlng Moleriqls MERCHANT