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PECIffCEDRR
holes. Specified widths and lengths up to 16'provide economies in both installation time and reduction in waste. When your customers demand "somethingout-of-the-ordinary", remember LamLoc Pecky Cedar. Call or write for full color literature and samples. Ed Fountain Lumber Company, 6218 South Hooper Avenue, Los Angeles, California 90001, (213) 583-1381.(7 1.4) 97 2-9107
ED
FOUNTAIN LUMBER COMPANY
DAVID CUTLER editor-publisher EDITOR[AL
Now What Do We Do?
THE economy and economists have been I prominent in the news of late, the latter oeing more active than ever in trying to divine for us what is happening now and what is likely to happen next. Their analysis is usually accompanied with more numbers than anyone really needs and verbiage that would choke a Philadelphia lawyer.
We recently came across a much better description ofthe current situation. It appeared on an application for unemployment benefits, filled out by a yard laborer for a western wholesaler, forced to close his yard due to an absence of business.

With admirable directness it said: "Houses cost too much to Buy, Developers Build less so they don't Buy much wood, which left me with very little work to do and Alot of time on my hands. So Here I am."
So, in a sense, here we all are, asking ourselves what do we do? The number one priority now for everyone is to determine what can the industry do and what can I do to effect an escape from the current business valley?
In the past, the federal government could be counted upon for rescue-to pump up housing. Today, there is every indication that government is opposed to doing that, preferring to direct the nation's capital toward a re-industrialization of America's tired factories.
It now appears that the initiative to create more favorable housing and related market will, of necessity, come not from government but from all of us.
Those who have long extolled the free marketplace and the beneficial results from individual and group action now have their opportunity to find the answers to the puzzle of what should we do now.