Hardware anl merchandisinl

Giftwares can double as displays to introduce shoppers to aisles that carry gifts as well as houseware items. Hang them on hooks on the ends of the aisles on perfboard so that the spsce can do double duty.

Hard,ware anil lwusewares buyers are eager to see how what they buy can look like in fnol form. Use as much ol the promotianal literature you receioe with shipm.ents to make a library lor them as you can. Dott worry when the literature gets swiped' th$re probably cusbmers anyuay.

Hang your mirror displays in the proximity of the housewares section. It is guaranteed to get the ladies over to the area to check their makeup. Don't be too surprised to see t}re men doing a little preening before them, either.

Il you lwue a bent lor the artist ic, lwae a go at nking h,arduare parts and pieces and, making thcm inn eilher a sign n identily the departmeil or eoen a humnn type f.gure tn either point to a sign or be one. Seueral deders lwue done thk and gotten good rewits.

As customers sometimes don't see items and sections within the store until they fall over them (and sometimqs not even then) don't hesitate to identifv hardware, houseware and othei departments with a number of signs. Make sure they are of varying size and height and use color freely.

Il you lwrse a good-better-best assorttnent ol shel hardware and accessories, try grouping them ta. gether so the cwtornet c@n conoeniently conryre wlwt he is get. ting lor his money. Sign the itens within the displa.y clearly so the clerk's aahnble time is rwt taken responding ta questians better answered by a sign.

A prominently placed platform display with risers can be a good place to occasionally display large housewares items. Such an area can also be used for large lawn and garden items as power mow. ers, trash carriers, snow throwers and other big items.

Mail bores can be efectiady displayed by arranging a number ol tlwm on a brckdrop ol stnne deorating Wper, artificial brich