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NEWS

By ROSS KINCAID executive vice president "rr

THIS YEAR'S 66th Annual Western Exr position, February 2l-22, with a spec- ial preview February 20, in Spokane, Washington, promises to be one of our finest.

Headquarters hotel will be the Ridpath Motor Inn, where we'll be holding the bus-I iness and social events. The spacious arid exciting Spokane Coliseum will house a great product exhibition and will be the locale of Thursday's special preview.

Exhibitors will feature the latest innova. tions in styles, materials, colors, uses, in. stallation methods and you can see them all during these exhibit hours: Thursday,

Feb. 20, 7:00 p.m. to 10:00 p.m.; Friday, Feb. 21, noon to 5:30 p.m. and Saturday, Feb. 22,9:00 a.m. to,!:00 p.m.

On the social side thbre will be repeats of thu traditional and well-received Western Roundup Mixer, Friday, and the annual dinner, entertainment and dance on Saturduy.

The 1969 Western exposition is all-industry: dealer, distributor, manufacturer and related firm,personnel and wives are invited and welcome to participate in all events.

For dealers there'will be a retail adVertising clinic put on by the American Newspaper publishers Assn. and sponsored by U. S. Plywood Corp. It promises to be exceptionally practical. and informative.

S. M. Van Kirk, general manag€r, Na- tional Building Material Distributors Assn., Chicago, Ill., will lead an instructive program for suppliers.

For everyone there'll be a roundtable discussion of return-on-investment tided "The Name of the Game is Making Money." E. L. McNeely, senior vp., lumber and supply div.o The Wickes Corp., and other industry leaders will be on the roundtable.

A sneak preview of exhibits will be held Thursday evening. For your convenience, free, comfortable and frequent shuttle buses will get you to all the events on time at the Spokane Coliseum and the Ridpath Motor Inn, courtesy of the Inland Empire Building Material Distributors Assn. Friday morning's kick-ofi breakfast will be at 8 a.m. at the Ridpath Motor Inn. Each exposition event will have the "friendly western touch." You'll enjoy ihe entertaining Silver Spurs musical group and lunch Western style at the chuck wagon in the exhibit hall. A stimulating eye and mind opener will be Ray Montsalvatage's talk o'Uncork Your Hidden Talents." Registration is proceeding swiftly for our popular exposition.

New For

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